Universal Studios Hollywood selects SAP Customer Data Cloud (ex Gigya) for Customer Data Platform

In 2012, Universal Studios Hollywood, a United States based Leisure and Hospitality organization with 2500 employees and revenues of $150M selected SAP Customer Data Cloud (ex Gigya) for Customer Data Platform while displacing Legacy, and integrating with the existing systems being used.

Customer	Vendor	Old Product	New Product	Category	Market	Users	VAR/SI	When	Live
Universal Studios Hollywood	SAP	Legacy	SAP Customer Data Cloud (ex Gigya)	Customer Data Platform	CRM	n/a	n/a	2012	2012

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