Since 2010, our global team of researchers has been studying the patterns of the Data Management Platform software purchases by customers around the world, aggregating massive amounts of data points that form the basis of our Data Management Platform software market size and forecast assumptions and perhaps the rise and fall of certain Data Management Platform vendors.
Custom data cuts related to the Data Management Platform software market are available:
Some of the Data Management Platform apps that we have been tracking include: SAP Customer Data Cloud (ex Gigya), Adobe Audience Manager, Salesforce Customer 360 and many others.