Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
RTL Deutschland Media 8000 $2.4B Germany Google Google Tag Manager Tag Management 2017 n/a
RTL Deutschland Media 8000 $2.4B Germany OpenX Software OpenX OpenAudience Digital Advertising Platform 2018 n/a
Media 8000 $2.4B Germany GumGum GumGum Artificial Intelligence Marketing 2018 n/a
Media 8000 $2.4B Germany Akamai Akamai mPulse Application Performance Management 2018 n/a
Media 8000 $2.4B Germany Akamai Akamai IoT EdgeConnect IoT Platform 2018 n/a
Media 8000 $2.4B Germany Brightcove Brightcove Audio Video and Web Conferencing 2019 n/a
Media 8000 $2.4B Germany Arc XP Arc XP Content Suite Web Content Management 2019 n/a
Media 8000 $2.4B Germany Awin Awin Affiliate Marketing Partner Relationship Management 2021 n/a
Media 8000 $2.4B Germany Cloudflare Cloudflare CDN Content Delivery Network 2020 n/a
Media 8000 $2.4B Germany Zendesk Zendesk Service Customer Support 2020 n/a
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