Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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  • Banking and Financial Services
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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Citigroup Banking and Financial Services 230000 $81.1B United States Zoom Video Communications Zoom Audio Video and Web Conferencing 2020 n/a
Citigroup Banking and Financial Services 230000 $81.1B United States Adobe Systems Adobe Marketing Cloud (ex Omniture) Marketing Automation 2011 n/a
Banking and Financial Services 230000 $81.1B United States Facebook Facebook Atlas Marketing Automation 2012 n/a
Banking and Financial Services 230000 $81.1B United States Akamai Akamai CDN Content Delivery Network 2015 n/a
Banking and Financial Services 230000 $81.1B United States Microsoft Microsoft Azure Cloud Services Application Hosting and Computing Services 2019 n/a
Banking and Financial Services 230000 $81.1B United States Fortra Fortra Agari Phishing Defense Secure Email Gateways (SEGs) 2020 n/a
Banking and Financial Services 230000 $81.1B United States Amobee Amobee Turn Digital Advertising Platform 2013 n/a
Banking and Financial Services 230000 $81.1B United States Oracle Oracle BlueKai Data Management Platform 2016 n/a
Banking and Financial Services 230000 $81.1B United States LivePerson LivePerson Conversational Cloud Chatbots and Conversational AI 2011 n/a
Banking and Financial Services 230000 $81.1B United States The Trade Desk The Trade Desk Digital Advertising Platform 2017 n/a
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