Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Washington College Education 748 $174M United States Webtrends Webtrends Analytics Marketing Analytics 2002 n/a
Morgan Stanley at Work Professional Services 700 $100M Canada Webtrends Webtrends Analytics Marketing Analytics 2002 n/a
Leisure and Hospitality 100 $10M United States Webtrends Webtrends Analytics Marketing Analytics 2002 n/a
Professional Services 180 $18M Australia Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2002 n/a
Manufacturing 3900 $960M Germany SAP SAP CRM CRM 2002 All for One Group
Education 828 $202M United States Webtrends Webtrends Analytics Marketing Analytics 2002 n/a
Media 15 $1M United Kingdom Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2002 n/a
Retail 1540 $146M Pakistan Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2002 n/a
Professional Services 500 $100M Israel Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2002 n/a
Banking and Financial Services 50815 $10.0B South Africa Webtrends Webtrends Analytics Marketing Analytics 2002 n/a
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