Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Mission Point Resort Leisure and Hospitality 123 $43M United States Webtrends Webtrends Analytics Marketing Analytics 2003 n/a
Amelia Island Vacations Leisure and Hospitality 20 $3M United States Webtrends Webtrends Analytics Marketing Analytics 2003 n/a
Manufacturing 300 $45M Australia Webtrends Webtrends Analytics Marketing Analytics 2003 n/a
Leisure and Hospitality 150 $30M United States Webtrends Webtrends Analytics Marketing Analytics 2003 n/a
Leisure and Hospitality 100 $10M United States Webtrends Webtrends Analytics Marketing Analytics 2003 n/a
Retail 10 $1M United States Facebook Facebook Atlas Marketing Automation 2003 n/a
Insurance 25 $1M United States vBulletin vBulletin Cloud Community Management 2003 n/a
Media 25 $15M United States Facebook Facebook Atlas Marketing Automation 2003 n/a
Banking and Financial Services 650 $100M United States Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2003 n/a
Leisure and Hospitality 27 $7M United States Adobe Systems Adobe Marketing Cloud (ex Omniture) Marketing Automation 2003 n/a
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