ALDI SUD selects SAP Customer Activity Repository for S/4HANA Retail for CRM

In 2022, ALDI SUD, a Germany based Retail organization with 50000 employees and revenues of $12.5B selected SAP Customer Activity Repository for S/4HANA Retail for CRM while displacing Legacy, and integrating with the existing systems being used.

Customer	Vendor	Old Product	New Product	Category	Market	Users	VAR/SI	When	Live
ALDI SUD	SAP	Legacy	SAP Customer Activity Repository for S/4HANA Retail	CRM	CRM	n/a	n/a	2022	2023

Discover the latest software purchases and digital transformation initiatives being undertaken by ALDI SUD and its business and technology executives by accessing the entire ALDI SUD and its business and technology executives by becoming a Premium Subscriber. On a continuous basis, our research team identifies and updates the on-prem and cloud applications that are being used by ALDI SUD employees from publicly available data (Press Releases, Customer References, Case Studies, Success Stories, Testimonials, RFP, RFI, etc.) as well as proprietary sources, and incorporate them into the customer profile.