L'Oreal selects Adobe Campaign for Marketing Automation

In 2009, L'Oreal, a France based Retail organization with 94397 employees and revenues of $51.0B selected Adobe Campaign for Marketing Automation while displacing Legacy, and integrating with the existing systems being used.

Customer	Vendor	Old Product	New Product	Category	Market	Users	VAR/SI	When	Live
L'Oreal	Adobe Systems	Legacy	Adobe Campaign	Marketing Automation	CRM	n/a	n/a	2009	2009

Discover the latest software purchases and digital transformation initiatives being undertaken by L'Oreal and its business and technology executives by accessing the entire L'Oreal and its business and technology executives by becoming a Premium Subscriber. On a continuous basis, our research team identifies and updates the on-prem and cloud applications that are being used by L'Oreal employees from publicly available data (Press Releases, Customer References, Case Studies, Success Stories, Testimonials, RFP, RFI, etc.) as well as proprietary sources, and incorporate them into the customer profile.