L'Oreal selects Adobe Campaign for Marketing Automation
In 2009, L'Oreal, a France based Retail organization with 90000 employees and revenues of $47.8B selected Adobe Campaign for Marketing Automation while displacing Legacy, and integrating with the existing systems being used.
| Customer | Vendor | Old Product | New Product | Category | Market | Users | VAR/SI | When | Live | L'Oreal | Adobe Systems | Legacy | Adobe Campaign | Marketing Automation | CRM | n/a | n/a | 2009 | 2009 |
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FAQ - L'Oreal selects Adobe Campaign for (Marketing Automation)
In 2009, L'Oreal selected Adobe Campaign for Marketing Automation to modernize their CRM operations and improve scalability, visibility, and control.
The Adobe Campaign deployment replaces Legacy and integrates with existing systems to streamline processes, reporting, and compliance across CRM.
L'Oreal is a Retail organization in France, with approximately 90000 employees and $47.8B in annual revenue.
L'Oreal has initiated the Adobe Campaign implementation with an expected go-live in 2009, supporting its modernization of Marketing Automation processes.
L'Oreal has not disclosed the SI for the Adobe Campaign implementation.
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