Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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  • CRM
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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
RealNetworks Professional Services 281 $58M United States Oracle Oracle Service Cloud (ex RightNow) Customer Support 2014 Direct from vendor
BMW Group UK Limited Automotive 8000 $8.6B United Kingdom Genesys Genesys PureCloud Platform Call Center,Customer Experience 2015 Direct from vendor
Retail 470000 $159.5B United States LivePerson LiveEngage Customer Support 2015 Direct from vendor
Banking and Financial Services 156626 $140.3B Germany Salesforce Salesforce Service Cloud Customer Support 2015 Direct from vendor
Banking and Financial Services 156626 $140.3B Germany Thunderhead Thunderhead ONE Engagement Hub Customer Engagement 2015 Direct from vendor
Life Sciences 47000 $45.0B United States Genesys Genesys PureCloud Platform Call Center,Customer Experience 2015 Direct from vendor
Communications 4000 $1.1B United States Genesys Genesys PureCloud Platform Call Center,Customer Experience 2015 Direct from vendor
Automotive 91154 $55.5B Sweden Genesys Genesys PureCloud Platform Call Center,Customer Experience 2015 Direct from vendor
Communications 4000 $1.1B United States Salesforce Salesforce Service Cloud Customer Support 2015 Direct from vendor
Non Profit 19000 $2.9B United States Genesys Genesys PureCloud Platform Call Center,Customer Experience 2015 Direct from vendor
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