Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Princeton University Education 7400 $2.4B United States Genesys Genesys Cloud CX Call Center 2015 Direct from vendor
Penguin Random House Professional Services 100000 $5.3B United States Genesys Genesys PureCloud Platform Call Center,Customer Experience 2015 Direct from vendor
Manufacturing 111733 $29.8B Japan Oracle Oracle Service Cloud (ex RightNow) Customer Support 2014 Direct from vendor
Communications 7020 $6.8B United States Oracle Oracle Service Cloud (ex RightNow) Customer Support 2014 Direct from vendor
Manufacturing 111733 $29.8B Japan Salesforce Salesforce Service Cloud Customer Support 2015 Direct from vendor
Insurance 45000 $66.9B United States LiveOps LiveOps Call Center 2015 Direct from vendor
Retail 336926 $77.6B United Kingdom Nice Systems NICE Voice of the Customer Customer Experience 2015 Direct from vendor
Leisure and Hospitality 1600 $1.0B United States LivePerson LiveEngage Customer Support 2015 Direct from vendor
Retail 1613 $2.5B United States Genesys Genesys Cloud CX Call Center 2015 Direct from vendor
Manufacturing 10 $1M Japan Genesys Genesys PureCloud Platform Call Center,Customer Experience 2015 Direct from vendor
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