Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Accipiter Systems Communications 10 $1M United States Facebook Facebook Atlas Marketing Automation 2003 n/a
RPM Pizza Retail 3800 $400M United States Qualtrics Qualtrics CustomerXM Customer Experience 2003 n/a
Professional Services 75 $10M United States Blackbaud Blackbaud Luminate Online Donor and Fundraising Management 2003 n/a
Retail 10 $1M United States Webtrends Webtrends Analytics Marketing Analytics 2003 n/a
Manufacturing 10 $1M United States Verint Systems Verint Digital Feedback (formerly known as OpinionLab) Customer Experience 2003 n/a
Leisure and Hospitality 10 $1M United States Net Atlantic Net Atlantic Email Marketing Marketing Automation 2003 n/a
Media 10 $1M United States Adobe Systems Adobe Marketing Cloud (ex Omniture) Marketing Automation 2003 n/a
Professional Services 10 $1M United States Net Atlantic Net Atlantic Email Marketing Marketing Automation 2003 n/a
Media 10 $1M United States Adobe Systems Adobe Marketing Cloud (ex Omniture) Marketing Automation 2003 n/a
Government 116 $12M United States Tyler Technologies Tyler Incode Utility Billing Utilities Customer Care and Billing 2003 n/a
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