Apps Purchases: 10+ Million Software Purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Filters

Logo	Customer	Industry	Empl.	Revenue	Country	Vendor	Product	Category	When	VAR/SI
	Zurich General Insurance	Insurance	18	$2M	Hong Kong	Microsoft	Xandr Invest (ex AppNexus DSP)	Digital Advertising Platform	2015	n/a
	Zurich General Insurance	Insurance	18	$2M	Hong Kong	Webtrends	Webtrends Analytics	Marketing Analytics	2015	n/a
Subscribe	Subscribe	Insurance	18	$2M	Hong Kong	Tealium	Tealium IQ Tag Management	Tag Management	2016	n/a
Subscribe	Subscribe	Insurance	18	$2M	Hong Kong	Google	Google Tag Manager	Tag Management	2018	n/a
Subscribe	Subscribe	Insurance	18	$2M	Hong Kong	Medallia	Medallia Kampyle	Customer Experience	2020	n/a
Subscribe	Subscribe	Insurance	18	$2M	Hong Kong	Hotjar	Hotjar	Customer Experience	2021	n/a
Subscribe	Subscribe	Insurance	18	$2M	Hong Kong	Medallia	Medallia Experience Cloud	Customer Experience	2021	n/a
Subscribe	Subscribe	Healthcare	4000	$640M	Switzerland	Adobe Systems	Adobe Marketing Cloud (ex Omniture)	Marketing Automation	2016	n/a
Subscribe	Subscribe	Healthcare	4000	$640M	Switzerland	Adobe Systems	Adobe Audience Manager	Data Management Platform	2016	n/a
Subscribe	Subscribe	Banking and Financial Services	5979	$2.0B	Switzerland	Adobe Systems	Adobe Marketing Cloud (ex Omniture)	Marketing Automation	2018	n/a

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