Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Zurich Insurance Group Insurance 63000 $7.8B Switzerland Tealium Tealium IQ Tag Management Tag Management 2016 n/a
Zurich Insurance Group Insurance 63000 $7.8B Switzerland Salesforce Salesforce Krux DMP Data Management Platform 2012 n/a
Insurance 63000 $7.8B Switzerland Oracle Oracle CX Cloud Customer Experience 2018 n/a
Insurance 63000 $7.8B Switzerland Zendesk Zendesk Service Customer Support 2020 n/a
Insurance 63000 $7.8B Switzerland Salesforce Salesforce Marketing Cloud Marketing Automation 2020 n/a
Insurance 63000 $7.8B Switzerland Webtrends Webtrends Analytics Marketing Analytics 2011 n/a
Insurance 63000 $7.8B Switzerland SAP SAP CRM CRM 2011 n/a
Banking and Financial Services 1000 $500M Brazil Microsoft Microsoft Dynamics 365 Customer Service Customer Support 2021 Nexer Group
Banking and Financial Services 1000 $500M Brazil Microsoft Microsoft Dynamics 365 Sales Sales Automation,Sales Engagement 2021 Nexer Group
Banking and Financial Services 1000 $500M Brazil Google Google Tag Manager Tag Management 2021 n/a
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