Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Analog Devices Manufacturing 26000 $12.3B United States Adobe Systems Adobe Marketing Cloud (ex Omniture) Marketing Automation 2005 n/a
Motorola Communications 4000 $1.1B United States Webtrends Webtrends Analytics Marketing Analytics 2005 n/a
Non profit 1500 $150M United States Webtrends Webtrends Analytics Marketing Analytics 2005 n/a
Non Profit 2000 $450M United States Facebook Facebook Atlas Marketing Automation 2005 n/a
Retail 34330 $19.3B United Kingdom Webtrends Webtrends Analytics Marketing Analytics 2005 n/a
Manufacturing 6000 $3.0B United States Adobe Systems Adobe Marketing Cloud (ex Omniture) Marketing Automation 2005 n/a
Professional Services 6500 $1.3B United States Oracle Oracle Marketing Cloud (Eloqua) Marketing Automation 2005 n/a
Retail 8000 $2.5B United States Verint Systems Verint Digital Feedback (formerly known as OpinionLab) Customer Experience 2005 n/a
Retail 50000 $5.4B United States Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2005 n/a
Communications 28500 $33.6B United States Facebook Facebook Atlas Marketing Automation 2005 n/a
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