Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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  • Workforce Analytics
  • Workforce Management
  • Workforce Planning
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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
HubSpot Professional Services 8246 $2.6B United States Anaplan Anaplan Workforce Planning Workforce Analytics,Workforce Planning 2023 n/a
HubSpot Professional Services 8246 $2.6B United States Workday Workday Workforce Planning and Analytics Workforce Analytics 2022 n/a
Retail 8239 $2.9B United Kingdom UKG UKG Workforce Central (ex Kronos Workforce Central) Workforce Management 2018 n/a
Consumer Packaged Goods 8221 $2.7B France UKG UKG Workforce Central (ex Kronos Workforce Central) Workforce Management 2012 n/a
Banking and Financial Services 8200 $3.6B United States UKG UKG Workforce Central (ex Kronos Workforce Central) Workforce Management 2014 n/a
Banking and Financial Services 8200 $3.6B United States UKG UKG Workforce Central Analytics (ex Kronos Workforce Analytics) Workforce Analytics 2014 n/a
Healthcare 8200 $102M United States UKG UKG Workforce Central (ex Kronos Workforce Central) Workforce Management 2010 n/a
Leisure and Hospitality 8200 $600M Australia UKG UKG Workforce Central (ex Kronos Workforce Central) Workforce Management 2018 n/a
Manufacturing 8200 $1.7B Australia UKG UKG Pro Workforce Management (Ex UKG Dimensions) Workforce Management 2021 n/a
Banking and Financial Services 8200 $30.9B United States UKG UKG Workforce Central Analytics (ex Kronos Workforce Analytics) Workforce Analytics 2015 n/a
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