Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
The Home Depot Retail 470000 $159.5B United States cxLoyalty cxLoyalty Customer Loyalty 2016 n/a
The Home Depot Retail 470000 $159.5B United States Zendesk Zendesk Support Ticketing System Customer Support 2015 n/a
Retail 470000 $159.5B United States Salesforce Salesforce Experience Cloud Customer Engagement,Customer Experience 2021 n/a
Retail 470000 $159.5B United States Salesforce Salesforce CRM Analytics (formerly Einstein Analytics) Customer Analytics 2021 n/a
Professional Services 470000 $70.5B United Kingdom Adform Adform Digital Advertising Platform 2016 n/a
Professional Services 470000 $70.5B United Kingdom Zoominfo Zoominfo Platform Account Based Marketing 2021 n/a
Government 467000 $307.3B United States NextRoll AdRoll Digital Advertising Platform 2013 n/a
Government 467000 $307.3B United States Mixpanel Mixpanel Marketing Analytics 2016 n/a
Government 467000 $307.3B United States Granicus Granicus govDelivery Citizen Engagement 2015 n/a
Government 467000 $307.3B United States Webtrends Webtrends Analytics Marketing Analytics 2011 n/a
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