List of Mixpanel Customers
San Francisco, 94111, CA,
United States
Since 2010, our global team of researchers has been studying Mixpanel customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Mixpanel for Marketing Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Mixpanel for Marketing Analytics include: Technology Acquisition Center, a United States based Government organisation with 265 employees and revenues of $307.31 billion, Department of Veterans Affairs, a United States based Government organisation with 467000 employees and revenues of $307.31 billion, Cigna, a United States based Insurance organisation with 71300 employees and revenues of $180.64 billion, Home Depot, a United States based Retail organisation with 470000 employees and revenues of $159.51 billion, Ecosmart United States, a United States based Retail organisation with 419600 employees and revenues of $147.01 billion and many others.
Contact us if you need a completed and verified list of companies using Mixpanel, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Mixpanel customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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0X4447 | Professional Services | 10 | $1M | United States | Mixpanel | Mixpanel | Marketing Analytics | 2022 | n/a | In 2022, 0X4447 implemented Mixpanel as its Marketing Analytics platform on the company website. The small United States professional services firm deployed Mixpanel to capture event level user behavior and session interactions from its public site, establishing a primary instrumentation layer for customer engagement data. The Mixpanel implementation focused on event tracking, funnel analysis, cohort segmentation, retention reporting, and dashboarding as core functional capabilities. Configuration work emphasized an event taxonomy and property schema to support marketing and product analytics, and Mixpanel dashboards were provisioned to surface acquisition and engagement patterns for marketing, growth, and product stakeholders. Operational coverage is scoped to the corporate website, with analytics ownership aligned to marketing and product functions within the 10 person organization. Governance practices were implemented to standardize event naming and iteration of instrumentation, enabling continued refinement of measurement and exploratory analysis in Mixpanel as the firm evolves its customer engagement workflows. | |
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0xppl | Professional Services | 30 | $3M | India | Mixpanel | Mixpanel | Marketing Analytics | 2024 | n/a | In 2024, 0xppl implemented Mixpanel to instrument user behavior on its public website. The deployment addresses Marketing Analytics requirements, capturing event-level data to support customer journey analysis and behavioral segmentation. Mixpanel was embedded via client-side SDK instrumentation in the site templates to record page views, clicks, form submissions, and identified user events, establishing a consistent event taxonomy for downstream analysis. Configuration centered on event taxonomy, user identity stitching, funnel definitions, and dashboarding to support marketing and product workflows. Data capture and event property design were scoped to enable cohort analysis, retention tracking, and conversion funnel visibility, with dashboards and reports surfaced to the marketing team and product stakeholders. Governance included a documented naming standard and a phased rollout plan for instrumentation across priority pages and forms, aligning tracking ownership and change control within the organization. | |
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1 Source Material Handling | Distribution | 10 | $1M | United States | Mixpanel | Mixpanel | Marketing Analytics | 2020 | n/a | In 2020, 1 Source Material Handling implemented Mixpanel on its website. The company deployed Mixpanel, categorized as Marketing Analytics, to instrument web event tracking and provide visibility into online user behavior and lead interactions. The deployment was a lightweight client side implementation proportional to the company size of 10 employees, focused on analytics on the website and campaign measurement. Configuration centered on event instrumentation, funnel analysis, user segmentation and cohort tracking, leveraging standard Mixpanel capabilities for event based analytics. Operational scope was limited to the corporate website and the implementation primarily supported marketing and digital engagement functions, with governance and tagging ownership residing with marketing and operations personnel. | |
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Professional Services | 300 | $35M | United States | Mixpanel | Mixpanel | Marketing Analytics | 2020 | n/a |
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Professional Services | 300 | $45M | United States | Mixpanel | Mixpanel | Marketing Analytics | 2013 | n/a |
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Non Profit | 12 | $2M | United States | Mixpanel | Mixpanel | Marketing Analytics | 2020 | n/a |
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Healthcare | 10 | $1M | Malaysia | Mixpanel | Mixpanel | Marketing Analytics | 2016 | n/a |
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Construction and Real Estate | 1284 | $800M | France | Mixpanel | Mixpanel | Marketing Analytics | 2024 | n/a |
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Professional Services | 10 | $1M | United States | Mixpanel | Mixpanel | Marketing Analytics | 2025 | n/a |
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Professional Services | 15 | $2M | South Africa | Mixpanel | Mixpanel | Marketing Analytics | 2016 | n/a |
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Buyer Intent: Companies Evaluating Mixpanel
- Extra EXCEL, a Malaysia based Leisure and Hospitality organization with 39 Employees
- HSBC India, a India based Banking and Financial Services company with 42000 Employees
- Abacus.Ai, a United States based Professional Services organization with 160 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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