2U, INC. Strengths, Domain Expertise, and Key Differentiators
edX, a cloud-based SaaS platform, supports over 89 million learners with a scalable infrastructure for online degrees, boot camps, and micro-credentials, offering end-to-end services that promote strong learner outcomes. Backed by 2U’s 15 years of experience in education technology and a commitment to removing educational barriers, the platform benefits from a mission-driven approach. As a global edtech leader, 2U partners with universities to deliver over 435 digital and in-person programs, including degrees, certificates, boot camps, and short courses, contributing to the educational advancement of more than 245,000 learners.
2U, INC. Recent Developments
2U, Inc. underwent a significant financial restructuring that reduced its debt by over half and brought in new capital, allowing it to operate as a privately held company with a renewed focus on expanding its online education offerings. The company launched dozens of new degree programs and advanced accessibility in education through the edX MicroBachelors® Program Pathway Initiative, which offers free programs and connects learners with job opportunities that do not require traditional degrees. Regulatory approvals were secured for the edX acquisition, expected to close soon, further supporting the company’s strategic growth. Additionally, 2U borrowed $100 million under an existing loan agreement to support its operations, without major changes to the loan’s terms.
2U, INC. Mergers and Acquisitions (M&A) Activities
In June 2018, 2U acquired CritiqueIt, Inc., creator of a market-leading digital annotation tool. The CritiqueIt technology facilitates more dynamic engagement among students and faculty by allowing any piece of content, including documents, images, videos, presentations, and audio files, to be annotated in real-time.
2U, INC. Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying 2U, INC. applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of 2U, INC. and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Online Campus, edX, customers.
2U, INC. Overview
7900 Harkins Road, Lanham
Landover, MD, 20706, United States
1 301-892-4350
https://www.2u.com/
Ownership: - x
Number of Employees: 5568
Functional Markets: ERP Services and Operations, HCM,
Key Verticals: Education,
2U, INC. Key Enterprise and Cloud Applications
Online Campus, edX,
2U, INC. Revenues, $M:
Type/Year | 2023 | 2024 | YoY Growth, % |
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Total Revenues, $M | Subscribe | Subscribe | Subscribe |
Enterprise Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
Cloud Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
2U, INC. Revenue Breakdown By Type, $M:
2U, INC. Enterprise Applications Revenues By Functional Markets, $M:
2U, INC. Enterprise Applications Revenues By Verticals, $M:
2U, INC. Revenues By Region, $M
Region | % of Total Revenues | 2024 Total Revenues, $M | 2024 Enterprise Applications Revenues, $M | 2024 Cloud Applications Revenues, $M |
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Americas | Subscribe | Subscribe | Subscribe | Subscribe |
EMEA | Subscribe | Subscribe | Subscribe | Subscribe |
APAC | Subscribe | Subscribe | Subscribe | Subscribe |
Total | Subscribe | Subscribe | Subscribe | Subscribe |
2U, INC. Direct vs Indirect sales
Type | Direct Sales | Indirect Sales | Total |
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Type % | Subscribe | Subscribe | Subscribe |
Revenues, $M | Subscribe | Subscribe | Subscribe |
2U, INC. Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified 2U, INC. Customers
No. of 2U, INC. Customers: 230
No. of 2U, INC. Enterprise Applications Customers: 230
No. of 2U, INC. Cloud Customers: 230
No. of 2U, INC. Cloud Subscribers: 89 Milion
2U, Inc. serves nonprofit colleges and universities, enabling them to deliver online degree programs and alternative credentials to a global audience. Its learner base exceeds 89 million, spanning individual students seeking affordable, flexible education and enterprises aiming to upskill employees with in-demand digital skills.
As the parent company of edX, a leading global online learning platform, 2U provides over 40 million learners with access to world-class education in partnership with more than 230 colleges, universities, and corporations. 2U build, deliver, and support more than 3,500 digital and in-person educational offerings, including graduate degrees, undergraduate degrees, professional certificates, boot camps, and short courses, across the career curriculum continuum. Together with its university clients, 2U have positively transformed the lives of more than 200,000 students.
2U, INC. Market Opportunities, M&A and Geo Expansions
2U, Inc. is leveraging the growing demand for online and hybrid learning to expand its presence in workforce development, particularly through partnerships with community colleges and under-resourced institutions. Its focus on stackable credentials like MicroMasters and professional certificates aligns with market demand for modular, career-oriented education. Investments in emerging markets and free course offerings aim to broaden global access to education. The company continues to enhance its leadership and innovation capabilities, while maintaining collaborations with top universities and organizations to deliver a wide range of online programs. Operating on AWS, 2U’s platform is designed to support scalable, data-driven learning experiences. Despite past scrutiny over recruitment practices, 2U remains a key player in the edtech sector, offering services to both traditional and non-traditional students through acquisitions like edX and GetSmarter.
2U, INC. Risks and Challenges
2U, Inc. faces a range of risks that could affect its long-term stability and growth, including financial pressures following its recent restructuring and the potential impact of unfavorable market conditions on liquidity. The loss of key university partnerships, dependence on third-party technologies, and susceptibility to economic downturns further challenge its ability to maintain momentum. Competitive pressures from both established and emerging players also threaten market share and pricing power. Additionally, 2U’s revenue-sharing model with universities relies heavily on high enrollment and course completion rates, which remain unproven in a volatile online education landscape. Its reliance on a small group of prominent academic partners adds another layer of operational risk, underscoring the need for strategic innovation and market diversification.
2U, INC. Ecosystem, Partners, Resellers and SI
2U, Inc. has expanded its global education ecosystem by partnering with a diverse range of institutions and organizations, enhancing its ability to connect learners, educators, and employers through its SaaS infrastructure. The launch of specialized programs like the Machine Learning and Artificial Intelligence MicroBootCamp reflects a commitment to equipping professionals with in-demand skills in a dynamic digital economy. With a global presence spanning eight offices on three continents, 2U collaborates with 33 university partners to offer over 50 graduate programs and more than 80 short courses. Notable partnerships include institutions such as Harvard University, the London School of Economics, and the University of Oxford, supporting 2U’s mission to broaden access to career-relevant education and strengthen its position in the global edtech market.
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
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