We are thrilled to present the March 2024 edition of our Monthly Buyer Insights Summary, an indispensable report that tracks the ever-evolving landscape of the software industry including the latest listings of new software customer wins every month curated for technology enthusiasts, business leaders, and data-driven professionals.
In the fast-paced and dynamic digital era, businesses are constantly changing to stay ahead of the curve. Our research team identifies and validates the most recent software purchases and Digital Transformation initiatives being undertaken by companies around the world.
Discover how these industry trailblazers are embracing cutting-edge technologies to enhance their operations, drive innovation, improve automation, and deliver unmatched CX.
- Hg (US), a United States based Professional Services organization with 280 Employees
- Sqs Consulting & Training, a Mexico based Professional Services company with 10 Employees
- Hg (US), a United States based Professional Services organization with 280 Employees
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated |
|---|---|---|---|---|---|---|
 | Hg (US) | Professional Services | 280 | $50M | United States | 2024-09-23 |
| Subscribe | Subscribe | Professional Services | 10 | $1M | Mexico | 2024-09-23 |
| Subscribe | Subscribe | Professional Services | 280 | $50M | United States | 2024-09-20 |
| Subscribe | Subscribe | Professional Services | 280 | $50M | United States | 2024-09-16 |
| Subscribe | Subscribe | Professional Services | 280 | $50M | United States | 2024-09-13 |
Petrobras, a major energy company in Brazil with nearly 47,000 employees and $84 billion in revenue, adopted SAP Intelligent Asset Management to capitalize on its extensive SAP ecosystem. This implementation has enhanced Petrobras’ operational efficiency and increased machine availability. Following these gains, the company plans to expand SAP Intelligent Asset Management to other upstream locations, incorporating additional solutions beyond reliability engineering.
FLY91, India’s newest regional airline dedicated to making air travel accessible across the country, has teamed up with IBS Software to enhance its commercial operations. By adopting IBS Software’s advanced omni-channel iFly Res commerce platform, FLY91 has developed a reservation system that offers a straightforward, efficient, and cost-effective experience to attract and retain customers.
Based in California, 3E, a leading provider of intelligent compliance solutions with a team of 700, has attracted attention by implementing Appian Case Management Studio. This upgrade is expected to boost operational efficiency, streamline processes, and enhance customer interactions.
Austrian footwear company Leder & Schuh Group, with 2,300 employees and over $400 million in revenue, has embraced digital innovation by replacing manual processes with AI-driven Centric Pricing & Inventory. This transition to automated, data-driven pricing is designed to enhance margins across nine Central and Eastern European countries and its online platform.
International Dairy Queen, a leader in the quick-service restaurant (QSR) sector with 30,000 employees and over $4 billion in revenue, has chosen Esker Accounts Payable to propel its digital transformation by moving from manual to automated workflows. The company opted for Esker due to its intuitive interface and ease of use, which will help streamline processes and support scalable growth in the future.
March 2024 Enterprise Applications Customer Wins and Digital Transformation Initiatives
| Date | Customer | Industry | Empl. | Revenue | Country | Product | Source |
|---|---|---|---|---|---|---|---|
| 3/1/2024 | Petrobras | Oil, Gas and Chemicals | 46730 | $83.97B | Brazil | SAP EHS | Source |
| 3/1/2024 | Petrobras | Oil, Gas and Chemicals | 46730 | $83.97B | Brazil | BlackLine Finance Controls and Automation Platform | Source |
| 3/1/2024 | Petrobras | Oil, Gas and Chemicals | 46730 | $83.97B | Brazil | SAP Ariba | Source |
| 3/1/2024 | Petrobras | Oil, Gas and Chemicals | 46730 | $83.97B | Brazil | SAP Predictive Asset Insights | Source |
| 3/1/2024 | Petrobras | Oil, Gas and Chemicals | 46730 | $83.97B | Brazil | SAP Asset Strategy and Performance Management | Source |
| 3/1/2024 | Petrobras | Oil, Gas and Chemicals | 46730 | $83.97B | Brazil | SAP Enterprise Asset Management | Source |
| 3/4/2024 | FLY91 | Transportation | 200 | $40.0M | India | IBS Software iFly RES PSS | Source |
| 3/5/2024 | 3E | Professional Services | 700 | $120.0M | United States | Appian Case Management Studio | Source |
| 3/5/2024 | Leder & Schuh Group | Retail | 2321 | $409.0M | Austria | Centric Pricing and Inventory | Source |
| 3/5/2024 | International Dairy Queen | Leisure and Hospitality | 30000 | $4.00B | United States | Esker Accounts Payable | Source |
| 3/6/2024 | Samworth Brothers | Consumer Packaged Goods | 12500 | $1.78B | United Kingdom | Snowflake Retail Data Cloud | Source |
| 3/6/2024 | Samworth Brothers | Consumer Packaged Goods | 12500 | $1.78B | United Kingdom | RELEX Promotion Planning | Source |
| 3/6/2024 | Samworth Brothers | Consumer Packaged Goods | 12500 | $1.78B | United Kingdom | RELEX Demand Planning | Source |
| 3/6/2024 | Tasti Products | Consumer Packaged Goods | 250 | $50.0M | New Zealand | Plex MES/MOM | Source |
| 3/6/2024 | Tasti Products | Consumer Packaged Goods | 250 | $50.0M | New Zealand | Plex ERP | Source |
| 3/6/2024 | Turtle Bay Resort | Leisure and Hospitality | 450 | $80.0M | United States | Salesforce Einstein 1 Platform | Source |
| 3/6/2024 | Puma | Retail | 18000 | $9.50B | Germany | Google Cloud Vertex AI | Source |
| 3/6/2024 | Puma | Retail | 18000 | $9.50B | Germany | Google Apigee API Management | Source |
| 3/6/2024 | Puma | Retail | 18000 | $9.50B | Germany | Google BigQuery | Source |
| 3/6/2024 | Puma | Retail | 18000 | $9.50B | Germany | Google Analytics 360 | Source |
| 3/6/2024 | NASA Jet Propulsion Laboratory | Government | 6300 | $2.40B | United States | CentralSquare Public Safety Pro Suite | Source |
| 3/7/2024 | DPD Belgium | Transportation | 950 | $300.0M | Belgium | Pigment AI Collaboration | Source |
| 3/7/2024 | The Ensworth School | Education | 280 | $51.0M | United States | Blackbaud Enrollment Management System | Source |
| 3/7/2024 | The Ensworth School | Education | 280 | $51.0M | United States | Blackbaud Tuition Management | Source |
| 3/7/2024 | The Ensworth School | Education | 280 | $51.0M | United States | Blackbaud Financial Edge NXT | Source |
| 3/7/2024 | The Ensworth School | Education | 280 | $51.0M | United States | Blackbaud Raiser Edge NXT | Source |
| 3/7/2024 | Grupo Corporacion Control | Retail | 800 | $200.0M | Mexico | Blue Yonder Category Management | Source |
| 3/7/2024 | Subscribe | Insurance | 400 | $100.0M | Singapore | Clearwater Platform | Subscribe |
| 3/7/2024 | Subscribe | Retail | 3500 | $800.0M | South Korea | Centric PLM | Subscribe |
| 3/7/2024 | Subscribe | Banking and Financial Services | 100 | $12.0M | Saudi Arabia | NewgenONE | Subscribe |
| 3/11/2024 | Subscribe | Government | 3500 | $625.0M | United States | V3locity Retirement Administration | Subscribe |
| 3/11/2024 | Subscribe | Professional Services | 450 | $196.0M | France | Google Cloud Vertex AI | Subscribe |
| 3/12/2024 | Subscribe | Retail | 9100 | $2.00B | Hong Kong | Centric PLM | Subscribe |
| 3/12/2024 | Subscribe | Banking and Financial Services | 948 | $277.0M | United States | NCR Voyix Digital Banking | Subscribe |
| 3/12/2024 | Subscribe | Banking and Financial Services | 30000 | $10.29B | Qatar | Coupa TPRM | Subscribe |
| 3/12/2024 | Subscribe | Banking and Financial Services | 30000 | $10.29B | Qatar | Coupa Sourcing | Subscribe |
| 3/12/2024 | Subscribe | Banking and Financial Services | 30000 | $10.29B | Qatar | Coupa Procurement | Subscribe |
| 3/12/2024 | Subscribe | Banking and Financial Services | 30000 | $10.29B | Qatar | Coupa Pay | Subscribe |
| 3/12/2024 | Subscribe | Banking and Financial Services | 30000 | $10.29B | Qatar | Coupa Invoice | Subscribe |
| 3/12/2024 | Subscribe | Healthcare | 10000 | $728.0M | Canada | Google Cloud Vertex AI | Subscribe |
| 3/12/2024 | Subscribe | Insurance | 2621 | $1.92B | United States | Google Cloud Vertex AI | Subscribe |
| 3/12/2024 | Subscribe | Banking and Financial Services | 2357 | $400.0M | Malaysia | Google Cloud Vertex AI | Subscribe |
| 3/12/2024 | Subscribe | Banking and Financial Services | 2357 | $400.0M | Malaysia | Google Marketing Platform | Subscribe |
| 3/12/2024 | Subscribe | Banking and Financial Services | 2357 | $400.0M | Malaysia | Google Looker | Subscribe |
| 3/12/2024 | Subscribe | Banking and Financial Services | 2357 | $400.0M | Malaysia | Google BigQuery | Subscribe |
| 3/12/2024 | Subscribe | Banking and Financial Services | 2357 | $400.0M | Malaysia | Google Cloud Firestore | Subscribe |
| 3/12/2024 | Subscribe | Banking and Financial Services | 2357 | $400.0M | Malaysia | Google Mandiant Threat Intelligence | Subscribe |
| 3/12/2024 | Subscribe | Banking and Financial Services | 2357 | $400.0M | Malaysia | Google Security Command Center | Subscribe |
| 3/12/2024 | Subscribe | Banking and Financial Services | 2357 | $400.0M | Malaysia | Google Security Operations (ex Chronicle) | Subscribe |
| 3/12/2024 | Subscribe | Banking and Financial Services | 2357 | $400.0M | Malaysia | Backbase Digital Banking Platform | Subscribe |
| 3/12/2024 | Subscribe | Banking and Financial Services | 2357 | $400.0M | Malaysia | Mambu Cloud Banking Platform | Subscribe |
| 3/12/2024 | Subscribe | Banking and Financial Services | 2357 | $400.0M | Malaysia | Google Cloud Platform (GCP) | Subscribe |
| 3/12/2024 | Subscribe | Professional Services | 4000 | $750.0M | United States | Google Cloud Vertex AI | Subscribe |
| 3/12/2024 | Subscribe | Healthcare | 44000 | $27.00B | United States | Google Cloud Vertex AI | Subscribe |
| 3/12/2024 | Subscribe | Retail | 6438 | $1.04B | Finland | RELEX Living Retail Platform | Subscribe |
| 3/12/2024 | Subscribe | Banking and Financial Services | 14946 | $2.32B | Philippines | Temenos Infinity Wealth (ex WealthSuite) | Subscribe |
| 3/12/2024 | Subscribe | Insurance | 30 | $6.0M | United States | Guidewire Cloud | Subscribe |
| 3/12/2024 | Subscribe | Insurance | 30 | $6.0M | United States | Guidewire Claimcenter | Subscribe |
| 3/13/2024 | Subscribe | Professional Services | 150 | $15.0M | United States | Domo Data Experience Platform | Subscribe |
| 3/13/2024 | Subscribe | Consumer Packaged Goods | 8978 | $1.74B | Italy | Appian AI Process Platform | Subscribe |
| 3/13/2024 | Subscribe | Banking and Financial Services | 8231 | $451.0M | Bangladesh | NewgenONE | Subscribe |
| 3/13/2024 | Subscribe | Professional Services | 600 | $60.0M | United States | Google Cloud VMware Engine | Subscribe |
| 3/13/2024 | Subscribe | Professional Services | 600 | $60.0M | United States | Google Cloud Vertex AI | Subscribe |
| 3/13/2024 | Subscribe | Professional Services | 600 | $60.0M | United States | Google Kubernetes Engine | Subscribe |
| 3/13/2024 | Subscribe | Professional Services | 600 | $60.0M | United States | Google Cloud Compute Engine | Subscribe |
| 3/13/2024 | Subscribe | Utilities | 730 | $700.0M | United States | Talkdesk Workforce Engagement Management | Subscribe |
| 3/13/2024 | Subscribe | Utilities | 730 | $700.0M | United States | Talkdesk Customer Experience Analytics | Subscribe |
| 3/13/2024 | Subscribe | Utilities | 730 | $700.0M | United States | Talkdesk Copilot (formerly Talkdesk Agent Assist) | Subscribe |
| 3/13/2024 | Subscribe | Utilities | 730 | $700.0M | United States | Talkdesk CX Cloud | Subscribe |
| 3/13/2024 | Subscribe | Consumer Packaged Goods | 8978 | $1.74B | Italy | Appian | Subscribe |
| 3/13/2024 | Subscribe | Healthcare | 24000 | $9.53B | United States | Qualtrics CustomerXM | Subscribe |
| 3/13/2024 | Subscribe | Healthcare | 50000 | $7.80B | United States | Qualtrics CustomerXM | Subscribe |
| 3/13/2024 | Subscribe | Healthcare | 60000 | $10.00B | United States | Qualtrics CustomerXM | Subscribe |
| 3/13/2024 | Subscribe | Healthcare | 87000 | $16.90B | United States | Qualtrics CustomerXM | Subscribe |
| 3/13/2024 | Subscribe | Healthcare | 12000 | $2.20B | United States | Qualtrics CustomerXM | Subscribe |
| 3/13/2024 | Subscribe | Healthcare | 20 | $2.0M | United States | Sunoh AI | Subscribe |
| 3/13/2024 | Subscribe | Healthcare | 20 | $2.0M | United States | eClinicalWorks Cloud EHR | Subscribe |
| 3/14/2024 | Subscribe | Healthcare | 240 | $37.0M | United Kingdom | Google Cloud Platform (GCP) | Subscribe |
| 3/14/2024 | Subscribe | Healthcare | 240 | $37.0M | United Kingdom | MEDITECH Expanse EHR | Subscribe |
| 3/14/2024 | Subscribe | Retail | 9000 | $2.00B | Germany | RELEX Demand Planning | Subscribe |
| 3/14/2024 | Subscribe | Retail | 9000 | $2.00B | Germany | RELEX Automatic Replenishment and Allocation | Subscribe |
| 3/15/2024 | Subscribe | Retail | 15000 | $2.00B | Switzerland | RELEX Space Planning | Subscribe |
| 3/15/2024 | Subscribe | Banking and Financial Services | 445 | $67.0M | United States | Jack Henry Synergy | Subscribe |
| 3/18/2024 | Subscribe | Consumer Packaged Goods | 500 | $100.0M | Italy | Centric PLM | Subscribe |
| 3/19/2024 | Subscribe | Retail | 62000 | $13.00B | Germany | SymphonyAI Retail CPG Suite | Subscribe |
| 3/19/2024 | Subscribe | Retail | 700 | $320.0M | France | Google Workspace (Formerly Google G-Suite) | Subscribe |
| 3/19/2024 | Subscribe | Retail | 700 | $320.0M | France | Google BigQuery | Subscribe |
| 3/19/2024 | Subscribe | Retail | 700 | $320.0M | France | Google Cloud Vertex AI | Subscribe |
| 3/20/2024 | Subscribe | Banking and Financial Services | 116499 | $33.43B | Spain | Domo | Subscribe |
| 3/20/2024 | Subscribe | Retail | 149000 | $50.39B | Canada | RELEX Supply Chain | Subscribe |
| 3/20/2024 | Subscribe | Aerospace and Defense | 4650 | $1.29B | Canada | iTEC SkyNex | Subscribe |
| 3/20/2024 | Subscribe | Construction and Real Estate | 1700 | $1.50B | United States | Google Forms | Subscribe |
| 3/20/2024 | Subscribe | Construction and Real Estate | 1700 | $1.50B | United States | Google Cloud Platform (GCP) | Subscribe |
| 3/20/2024 | Subscribe | Government | 2300 | $170.0M | Sweden | Google Meet | Subscribe |
| 3/20/2024 | Subscribe | Government | 2300 | $170.0M | Sweden | Google Classroom | Subscribe |
| 3/21/2024 | Subscribe | Banking and Financial Services | 61500 | $18.71B | United Kingdom | Appian Low-Code | Subscribe |
| 3/21/2024 | Subscribe | Retail | 43000 | $3.34B | United States | Fourth AI Platform | Subscribe |
| 3/21/2024 | Subscribe | Retail | 350000 | $19.55B | United States | Fourth AI Platform | Subscribe |
| 3/21/2024 | Subscribe | Retail | 13200 | $2.14B | United States | Fourth AI Platform | Subscribe |
| 3/21/2024 | Subscribe | Banking and Financial Services | 650 | $130.0M | United States | Q2 Digital Banking Platform | Subscribe |
| 3/21/2024 | Subscribe | Professional Services | 20 | $2.0M | United States | eClinicalWorks Cloud EHR | Subscribe |
| 3/21/2024 | Subscribe | Banking and Financial Services | 56000 | $14.79B | Canada | nCino Commercial Banking | Subscribe |
| 3/21/2024 | Subscribe | Banking and Financial Services | 56000 | $14.79B | Canada | ncino Small Business Banking | Subscribe |
| 3/21/2024 | Subscribe | Banking and Financial Services | 56000 | $14.79B | Canada | nCino IQ (nIQ) | Subscribe |
| 3/21/2024 | Subscribe | Banking and Financial Services | 56000 | $14.79B | Canada | nCino Automated Spreading | Subscribe |
| 3/21/2024 | Subscribe | Retail | 1800 | $300.0M | Germany | Centric Pricing (formerly StyleSage) | Subscribe |
| 3/21/2024 | Subscribe | Leisure and Hospitality | 87000 | $4.67B | United States | Fourth AI Platform | Subscribe |
| 3/25/2024 | Subscribe | Distribution | 100 | $15.0M | Brazil | Senior Sistemas ERP | Subscribe |
| 3/26/2024 | Subscribe | Automotive | 20000 | $5.00B | United States | CDK Dealership Xperience | Subscribe |
| 3/26/2024 | Subscribe | Oil, Gas and Chemicals | 9000 | $6.57B | Belgium | Esker Order Management | Subscribe |
| 3/26/2024 | Subscribe | Transportation | 10 | $2.0M | United States | Descartes MacroPoint | Subscribe |
| 3/26/2024 | Subscribe | Transportation | 10 | $2.0M | United States | Descartes Aljex | Subscribe |
| 3/26/2024 | Subscribe | Retail | 100 | $10.0M | United States | Centric PLM | Subscribe |
| 3/27/2024 | Subscribe | Insurance | 600 | $120.0M | United States | Guidewire Claimcenter | Subscribe |
| 3/27/2024 | Subscribe | Insurance | 600 | $120.0M | United States | Guidewire Cloud | Subscribe |
| 3/27/2024 | Subscribe | Healthcare | 22000 | $8.67B | Peru | Blue Yonder Category Management | Subscribe |
| 3/27/2024 | Subscribe | Professional Services | 500 | $100.0M | United States | Clari Revenue Platform | Subscribe |
| 3/27/2024 | Subscribe | Transportation | 7900 | $3.62B | United Kingdom | Intelex Incident Management | Subscribe |
| 3/27/2024 | Subscribe | Retail | 8000 | $1.50B | United States | RELEX Inventory Planning | Subscribe |
| 3/28/2024 | Subscribe | Oil, Gas and Chemicals | 3500 | $735.0M | Poland | Comarch EDI | Subscribe |
| 3/28/2024 | Subscribe | Automotive | 109600 | $24.09B | France | Google Cloud Vertex AI | Subscribe |
| 3/28/2024 | Subscribe | Consumer Packaged Goods | 766 | $360.0M | Sweden | RELEX Demand Planning | Subscribe |
| 3/28/2024 | Subscribe | Construction and Real Estate | 654 | $884.0M | United States | Yardi Floorplan Manager | Subscribe |
| 3/28/2024 | Subscribe | Healthcare | 10 | $1.0M | United States | eClinicalWorks RCM | Subscribe |
| 3/28/2024 | Subscribe | Healthcare | 10 | $1.0M | United States | eClinicalWorks Cloud EHR | Subscribe |
| 3/29/2024 | Subscribe | Manufacturing | 15000 | $2.60B | United States | o9 Digital Brain Platform | Subscribe |
Source: ARTW Buyer Insight Master Database, April 2024
In addition to the energy giant Petrobras, FLY91, 3E, Leder & Schuh Group, and International Dairy Queen several other notable companies worldwide made significant advancements in March 2024:
British food manufacturer Samworth Brothers is replacing its old planning tool with an AI-driven supply chain control tower. Partnering with RELEX Solutions, Atheon, and Logic, the new system will streamline demand, promotions, and supply chain planning, supporting the company’s goals of reducing food waste, automating operations, and improving efficiency.
Puma, the sports-inspired footwear and apparel brand, will use Google Cloud’s data, analytics, and AI solutions to make its online retail experience more efficient, agile, and personalized for customers around the globe.
Based in New Zealand, snack bar manufacturer Tasti Products has selected Plex by Rockwell Automation for its new smart manufacturing and business process solution. By implementing Plex ERP and its advanced MES (Manufacturing Execution System), Tasti Products aims to enhance and digitize its facility operations while supporting its dynamic growth.
In conclusion, the diverse array of companies embracing cutting-edge software solutions in March 2024 underscores the critical role of technology in driving innovation and competitive advantage across various industries.
From automotive giants and retail leaders to banking institutions and healthcare providers, organizations worldwide are leveraging advanced software platforms to enhance operational efficiency, improve customer experiences, and achieve sustainable growth.
As we move forward, it’s clear that staying abreast of the latest software trends and innovations will be paramount for businesses seeking to thrive in an increasingly digital and dynamic marketplace. We look forward to continuing to track these exciting developments and sharing more insights in the months to come.
