Centric Named Top-Tier Software Vendor by APPS RUN THE WORLD in the APPS TOP 500 Market Report

Centric Strengths, Domain Expertise, and Key Differentiators

Centric stands out with a comprehensive portfolio that integrates Cloud, IoT, cybersecurity, Gen AI, and industry-specific applications across sectors like retail, logistics, government, and construction. Its Omnichannel Retail Suite (ORS) and Locus WMS are critical differentiators, catering to fast-evolving e-commerce and omnichannel trends.

The company's hybrid cloud approach—merging public and private cloud resources—aligns seamlessly with customer demands for flexibility, security, and performance. Notably, Centric's investment in Gen AI is starting to materialize through predictive analytics in digital HR solutions like Motion, and AI-driven operational support through expanded nearshoring centers in Romania and Lithuania. This AI-first philosophy is set to drive further enhancements in workflow automation, anomaly detection in cybersecurity, and personalized citizen engagement platforms for the public sector.

Centric Recent Developments

Centric Holding continues to evolve as a European IT services provider, proactively addressing both technological shifts and market demands. In 2024, Centric demonstrated agility by rapidly mitigating risks related to the critical libwebp security vulnerability, underscoring its commitment to cybersecurity resilience. Leadership changes, including the appointment of Peter Mous as Chief Operating Officer and the restructuring of Peter Wakkie’s role to executive director, signal a renewed focus on operational excellence amidst a dynamic business environment.

Centric’s cloud migration initiatives gained momentum, especially in HR & Payroll services and public sector software, enhancing customer access to scalable, secure environments. The company's continued investments in Hybrid Cloud capabilities, coupled with its Cyber Defence Services division, position Centric to meet the rising threat landscape head-on.

Centric Customers in ARTW Customer Database

Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Centric applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Centric and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Centric Motion eHRM, Centric PaIS, Centric Locus WMS customers.

Centric Key Enterprise and Cloud Applications

Centric Motion eHRM, Centric PaIS, Centric Locus WMS

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Centric Direct vs Indirect sales

Centric Customers - Breakdown by Geo, Size, Vertical and Product

List of Verified Centric Customers

No. of Centric Customers: 3500

No. of Centric Enterprise Applications Customers: x

No. of Centric Cloud Customers: x

No. of Centric Cloud Subscribers: x

Centric serves thousands of organizations across Europe, with particular dominance in the Netherlands, Belgium, and Scandinavia. Key customer wins include local government bodies (such as Den Helder, Gouda, and Veenendaal), retail giants like SPAR and Amazing Oriental, and major public institutions like NWB Bank and BNG Bank.

Centric's customer base is geographically diversified: Netherlands: Stronghold with public sector dominance. Scandinavia (Sweden, Norway): Retail and supply chain software expansion. Germany, France, and Belgium: Growth through cybersecurity and infrastructure services. Romania and Lithuania: Centers of excellence for nearshoring, supporting wider European operations.

Centric Market Opportunities, M&A and Geo Expansions

Centric is strategically positioned to capitalize on multiple growth vectors: Cloud Transition Acceleration: Increased demand for cloud-native HR, payroll, and supply chain platforms offers significant upsell and cross-sell potential. Gen AI Integration: Embedding AI across security (threat intelligence), HR (automated onboarding), and citizen engagement platforms (sentiment analysis) can create new revenue streams.IoT and Smart City Initiatives: Leveraging IoT in public sector projects such as smart infrastructure monitoring and citizen services.

Geographic Expansion: Further penetration into the DACH (Germany, Austria, Switzerland) and Nordic regions, where digital government and omnichannel retail are accelerating. Vertical Expansion: Strengthening offerings for healthcare (e.g., cloud solutions for hospitals like ZorgSaam) and real estate sectors, which are ripe for digitization.

Centric Risks and Challenges

Despite its strengths, Centric faces several internal and external risks: Leadership Transition Risks: Recent management changes could disrupt strategic continuity and execution focus during critical transformation phases. Market Competition: Facing fierce competition from large, cloud-native players like SAP, Microsoft Dynamics, and emerging SaaS startups. Cloud Cost Structures: Shifting from on-premise services to cloud-based models may impact margins if not managed carefully.

Cybersecurity Landscape: Growing cyber threats necessitate continuous, costly investments in security innovation. Regulatory Compliance: Especially in finance and public sector verticals, adherence to evolving regulations like GDPR, PSD2, and Instant Payments can create operational challenges.

Centric Ecosystem, Partners, Resellers and SI

Centric’s go-to-market strategy is predominantly direct sales, ensuring tailored, high-touch relationships with enterprise and government customers. However, there is growing momentum toward building a hybrid ecosystem approach:

Technology Partnerships: Long-standing Oracle partnership for BI solutions; strategic collaborations with Microsoft for workplace modernization. System Integrators (SIs) and VARs: Expanding partnerships with local Dutch and pan-European hosting and cybersecurity specialists to extend reach.

Cloud Hosting Partners: Outsourcing data centers to Dutch specialists enhances scalability, security, and operational efficiency, enabling Centric to focus more on application-layer value creation. Nearshore Talent Hubs: Romanian and Lithuanian centers offer Centric a competitive advantage in cloud, AI, and cybersecurity skills, driving faster and cost-effective innovation.

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.

Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).

For additional information on our methodologies, here's the link: