Cvent Strengths, Domain Expertise, and Key Differentiators
Cvent is a leading enterprise event management platform offering end-to-end solutions for event planning, marketing, registration, and venue sourcing. Known for its scalable, cloud-based software, Cvent supports in-person, virtual, and hybrid events with advanced features like AI-powered tools, robust integrations, and a global supplier network. Its strengths lie in product depth, innovation, and a proven track record, reinforced by strategic acquisitions and a strong presence across enterprise markets.
Cvent Recent Developments
Cvent introduced a series of AI-driven tools and platform enhancements aimed at improving event management, user experience, and operational efficiency. Key innovations include an AI summarizer for session feedback, a redesigned hotels page layout in the Passkey Booking Platform, and the Response Assistant for automating RFP responses using historical content and venue data. The company also added features such as Quick Access Popups for essential event details, Collaborator Visibility in event diagramming, and predictive modeling to forecast registration trends. Additionally, Cvent enhanced booking capabilities through integration with MeetingPackage and introduced attendee chatbots for real-time support across event platforms.
Cvent Mergers and Acquisitions (M&A) Activities
Cvent expanded its event technology portfolio through several strategic acquisitions aimed at enhancing its capabilities across event design, marketing, sourcing, and attendee engagement. It acquired Prismm to strengthen its 3D event diagramming tools, Reposite to boost AI-powered vendor and supplier sourcing, and Splash to support scalable, on-brand event marketing. Additionally, the acquisitions of Jifflenow and iCapture enhanced its offerings in B2B appointment scheduling and lead capture for trade shows and conferences.
Cvent Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Cvent applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Cvent and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified CrowdCompass by Cvent, Cvent Conference Management, Cvent Hospitality Cloud , Cvent Meetings Management Software , Event Cloud Management Platform , Inquisium (Cvent Web Surveys) customers.
Cvent Overview
1765 Greensboro Station PL 7th floor
Tysons Corner, VA, 22102, United States
1 866-318-4358
https://www.cvent.com/
Ownership: - Blackstone Inc.
Number of Employees: 4800
Functional Markets: Collaboration,
Key Verticals: Banking and Financial Services, Communication, CPG, Education, Government, Healthcare, Insurance, Leisure and Hospitality, Life Sciences, Non Profit, Professional Services, Retail,
Cvent Key Enterprise and Cloud Applications
CrowdCompass by Cvent, Cvent Conference Management, Cvent Hospitality Cloud , Cvent Meetings Management Software , Event Cloud Management Platform , Inquisium (Cvent Web Surveys)
Cvent Revenues, $M:
Type/Year | 2023 | 2024 | YoY Growth, % |
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Total Revenues, $M | Subscribe | Subscribe | Subscribe |
Enterprise Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
Cloud Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Cvent Revenue Breakdown By Type, $M:
Cvent Enterprise Applications Revenues By Functional Markets, $M:
Cvent Enterprise Applications Revenues By Verticals, $M:
Cvent Revenues By Region, $M
Region | % of Total Revenues | 2024 Total Revenues, $M | 2024 Enterprise Applications Revenues, $M | 2024 Cloud Applications Revenues, $M |
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Americas | Subscribe | Subscribe | Subscribe | Subscribe |
EMEA | Subscribe | Subscribe | Subscribe | Subscribe |
APAC | Subscribe | Subscribe | Subscribe | Subscribe |
Total | Subscribe | Subscribe | Subscribe | Subscribe |
Cvent Direct vs Indirect sales
Type | Direct Sales | Indirect Sales | Total |
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Type % | Subscribe | Subscribe | Subscribe |
Revenues, $M | Subscribe | Subscribe | Subscribe |
Cvent Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Cvent Customers
No. of Cvent Customers: 24000
No. of Cvent Enterprise Applications Customers: 24000
No. of Cvent Cloud Customers: 24000
No. of Cvent Cloud Subscribers: 300000
Cvent serves a diverse global customer base of over 24,000 organizations, including corporations, associations, nonprofits, educational institutions, and hospitality groups. Its platform is trusted by notable clients such as Marriott International, Omni Hotels, Visit Florida, Louvre Hotels, and the Louisville Kentucky Convention and Visitors Bureau. These customers rely on Cvent to manage a wide range of events, from small meetings to large conferences, leveraging its scalable and comprehensive event management solutions.
Cvent Market Opportunities, M&A and Geo Expansions
In recent years, Cvent has strategically positioned itself to capitalize on emerging trends in the events industry. In 2023, the company was acquired by Blackstone in a $4.6 billion deal, marking a significant shift in its operational dynamics. This acquisition has enabled Cvent to expand its capabilities through several key acquisitions. In 2024, Cvent acquired Jifflenow, a B2B appointment scheduling solution, iCapture, a lead capture technology, and Reposite, a supplier marketplace for group services. These acquisitions enhance Cvent's offerings, allowing for more personalized and efficient event experiences.
Cvent's Attendee Hub has been a cornerstone of its strategy, offering a customizable platform for in-person, virtual, and hybrid events. Regular updates to the Attendee Hub, including features like Studio and cookie enhancements, demonstrate Cvent's commitment to innovation and user experience. Looking ahead, Cvent is focusing on key trends shaping the events industry in 2025, such as personalization, smarter technology, and a renewed focus on accessibility and data privacy. These initiatives position Cvent to continue leading in the evolving events landscape.
Cvent Risks and Challenges
Cvent faces several risks as it navigates the evolving events industry landscape in 2023–2025. Despite its strategic acquisitions, such as Splash in 2024, concerns have been raised about the complexity and usability of its integrated platforms. Industry experts suggest that while these tools are powerful, they may require specialized technical knowledge, potentially limiting their accessibility for all users.
Additionally, the increasing reliance on artificial intelligence (AI) in event planning presents both opportunities and challenges. While AI can enhance efficiency, its integration into event planning processes remains limited, with only 37% of event professionals reporting significant improvements in productivity. This indicates that Cvent may need to accelerate the development and implementation of AI-driven solutions to meet industry expectations.
Cvent Ecosystem, Partners, Resellers and SI
Cvent’s partner ecosystem includes over 1,500 independent software vendors and third-party planners worldwide. It features various partner programs tailored to different aspects of event planning and management.
In 2024, Cvent introduced a revamped Partner Portal that provides partners with sales and marketing materials, training, and product information to support collaboration. Their annual event, Cvent CONNECT, also serves as a key platform for partners to connect and explore new opportunities.
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
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