foundU Strengths, Domain Expertise, and Key Differentiators
foundU's platform offers a comprehensive, cloud-based solution for workforce management, including features such as onboarding, rostering, payroll, time and attendance. The platform is designed to cater to industries with complex workforce needs, such as construction, mining, hospitality, and healthcare . Its adaptability and focus on compliance make it a valuable tool for businesses managing multi-site operations and shift-based workforces.
foundU Recent Developments
As of 2024, foundU, an Australian-based workforce management software provider, has continued to enhance its platform and expand its market presence. The company introduced new features aimed at streamlining payroll and workforce management processes. These developments reflect foundU's commitment to innovation in the HR technology sector.
foundU Mergers and Acquisitions (M&A) Activities
As of May 2025, foundU, an Australian-based workforce management software company, has been acquired by Citation Group, a UK-based compliance and HR services provider. The acquisition, advised by Blackpeak Capital, aims to enhance Citation Group's presence in the Australian market and expand its global reach.
foundU Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying foundU applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of foundU and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified foundU customers.
foundU Overview
2 Mayneview Street
Milton, QLD, 4064, Australia
61 7 3876-3783
https://www.foundu.com.au/
Ownership: - x
Number of Employees: 95
Functional Markets: Collaboration, ERP Financial, HCM,
Key Verticals: Banking and Financial Services, Communication, Construction and Real Estate, CPG, Distribution, Healthcare, Insurance, Leisure and Hospitality, Life Sciences, Manufacturing, Oil Gas Chemicals, Professional Services, Retail, Transportation, Utility,
foundU Key Enterprise and Cloud Applications
foundU
foundU Revenues, $M:
| Type/Year | 2023 | 2024 | YoY Growth, % |
|---|---|---|---|
| Total Revenues, $M | Subscribe | Subscribe | Subscribe |
| Enterprise Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
| Cloud Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
foundU Revenue Breakdown By Type, $M:
foundU Enterprise Applications Revenues By Functional Markets, $M:
foundU Enterprise Applications Revenues By Verticals, $M:
foundU Revenues By Region, $M
| Region | % of Total Revenues | 2024 Total Revenues, $M | 2024 Enterprise Applications Revenues, $M | 2024 Cloud Applications Revenues, $M |
|---|---|---|---|---|
| Americas | Subscribe | Subscribe | Subscribe | Subscribe |
| EMEA | Subscribe | Subscribe | Subscribe | Subscribe |
| APAC | Subscribe | Subscribe | Subscribe | Subscribe |
| Total | Subscribe | Subscribe | Subscribe | Subscribe |
foundU Direct vs Indirect sales
| Type | Direct Sales | Indirect Sales | Total |
|---|---|---|---|
| Type % | Subscribe | Subscribe | Subscribe |
| Revenues, $M | Subscribe | Subscribe | Subscribe |
foundU Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified foundU Customers
No. of foundU Customers: 750
No. of foundU Enterprise Applications Customers: x
No. of foundU Cloud Customers: x
No. of foundU Cloud Subscribers: x
The company's customer base primarily consists of medium-sized Australian businesses across various labor-intensive industries. foundU's tailored solutions have attracted clients seeking efficient and compliant workforce management tools. The platform's user-friendly interface and comprehensive features have been well-received in the Australian market.
foundU Market Opportunities, M&A and Geo Expansions
With the backing of Citation Group, foundU has opportunities to expand its reach beyond Australia, potentially entering new geographical markets. The integration of foundU's technology with Citation Group's services could enhance the combined entity's offerings, providing more comprehensive solutions to clients globally. Additionally, the growing demand for efficient workforce management tools presents opportunities for further innovation and product development.
foundU Risks and Challenges
foundU may face challenges such as adapting to new regulatory environments in different countries, integrating with Citation Group's existing systems, and maintaining its brand identity post-acquisition. The company will need to navigate these internal and external risks carefully to ensure successful expansion and integration.
foundU Ecosystem, Partners, Resellers and SI
foundU's ecosystem includes direct sales and partnerships with various service providers, such as accounting firms and HR consultants, to offer comprehensive support services to clients . The platform's integrations with other business tools enhance its functionality and appeal to a broader client base. Leveraging Citation Group's network and resources could further strengthen foundU's ecosystem, enabling it to offer more integrated and scalable solutions.
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
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