Keylane Strengths, Domain Expertise, and Key Differentiators
Based in Utrecht, the Netherlands, Keylane boasts a workforce of over 750 professionals in the insurance and pension industry, thus offering solutions for Property & Casualty insurers, Life and annuities insurers, Pension funds, Pension insurers, Pension administration operators, Income protection insurers, Funeral insurers, and Financial Planning.
Keylane has unveiled its platform offerings: Keylane Axon, the primary platform for insurance, and Keylane Plexus, the primary platform for Pension. These platforms feature cutting-edge digital capabilities and are delivered through a Software as a Service (SaaS) model. The introduction of Axon and Plexus reflects Keylane's ongoing commitment to innovation and enhancing customer service, with names inspired by essential components of the human brain.
Keylane Recent Developments
Keylane divested its subsidiary FlexiQ, a consultancy firm specializing in the pension and life sector, through a management buy-out to its existing management team led by Gerrit Noorman and Magchiel Kessen. This strategic decision was driven by Keylane's focus on SaaS software development and implementation, which rendered FlexiQ's consultancy activities incongruent with its direction. Nonetheless, Keylane and FlexiQ maintained partners for providing temporary capacity during Keylane's software implementations.
Keylane Mergers and Acquisitions (M&A) Activities
In February 2018, WebPT acquired BMS Practice Solutions, company serving the rehab therapy market. WebPT and BMS therapy practices of all sizes now have an end-to-end solution for attracting and retaining patients, streamlining workflows, completing defensible electronic documentation, staying compliant with healthcare regulations, obtaining fast and accurate payments, and ensuring consistent delivery of high-quality clinical care and patient experiences. WebPT and BMS established an integration several years ago and have a long history of working together. WebPT and BMS both boast a 99-percent customer retention rate, and currently have more than 50 mutual customers, mainly large and with multi-location clients, like Minnesota's OSI Physical Therapy.
Keylane Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Keylane applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Keylane and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Keylane Plexus, Keylane Axon customers.
Keylane Overview
Varrolaan 60
Utrecht, x, 3584 BW, Netherlands
31 88 404 50 00
https://www.keylane.com/
Ownership: - x
Number of Employees: 675
Functional Markets: CRM, ERP Services and Operations, TRM,
Key Verticals: Life Insurance, P&C Insurance, Specialty Insurance,
Keylane Key Enterprise and Cloud Applications
Keylane Plexus, Keylane Axon
Keylane Revenues, $M:
Type/Year | 2022 | 2023 | YoY Growth, % |
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Total Revenues, $M | Subscribe | Subscribe | Subscribe |
Enterprise Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
Cloud Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Keylane Revenue Breakdown By Type, $M:
Keylane Enterprise Applications Revenues By Functional Markets, $M:
Keylane Enterprise Applications Revenues By Verticals, $M:
Keylane Revenues By Region, $M
Region | % of Total Revenues | 2023 Total Revenues, $M | 2023 Enterprise Applications Revenues, $M | 2023 Cloud Applications Revenues, $M |
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Americas | Subscribe | Subscribe | Subscribe | Subscribe |
EMEA | Subscribe | Subscribe | Subscribe | Subscribe |
APAC | Subscribe | Subscribe | Subscribe | Subscribe |
Total | Subscribe | Subscribe | Subscribe | Subscribe |
Keylane Direct vs Indirect sales
Region | Direct Sales | Indirect Sales | Total |
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Type % | Subscribe | Subscribe | Subscribe |
Revenues, $M | Subscribe | Subscribe | Subscribe |
Keylane Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Keylane Customers
No. of Keylane Customers: 270
No. of Keylane Enterprise Applications Customers: 270
No. of Keylane Cloud Customers: x
No. of Keylane Cloud Subscribers: x
In October 2023, Keylane Life & Pension successfully migrated a.s.r.’s employee pension product to the Plexus platform, demonstrating the company's commitment to seamless transitions for clients. This milestone, achieved in close collaboration with a.s.r., underscores Keylane's dedication to providing customers with top-tier SaaS solutions. Earlier, in June 2023, the Plexus platform went live at a.s.r., facilitating the sale of pension products through Plexus. This included the addition of the Flexible Premium Arrangement (FPR) product, in line with the new Dutch pension system, Wet Toekomst Pensioenen (WTP). The integration of Plexus into the a.s.r. landscape laid the groundwork for the successful migration of the employee pension product to Keylane’s comprehensive SaaS platform, Plexus.
In January 2023, German insurer Debeka finalized an agreement to integrate Keylane's Axon policy and claims management system into Debeka Allgemeine Versicherung, the property and casualty arm of the Debeka Insurance Group. Selecting Keylane’s Axon platform signifies Debeka’s commitment to modernizing its application landscape with a future-ready and agile solution. This pivotal collaboration positions Debeka as one of the pioneering German insurers to embrace Keylane’s comprehensive solution, leveraging the advantages of a leading-edge, standardized platform.
In early 2022, Europ Assistance Belgium (EAB) (a subsidiary of the Europ Assistance Group, the inventor of assistance insurance) and Keylane initiated their collaboration with the implementation of the Keylane Axon platform. Building on this successful partnership, in November of the same year, EAB migrated its existing products to Axon, encompassing over 220,000 policies. The final phase of the project, concluded in early 2023, saw EAB migrate all its B2B products to Axon as well. The transition to Keylane’s Axon platform equips EAB with enhanced capabilities to streamline IT expenses and consolidate its application infrastructure. Moreover, Keylane’s Axon platform offered EAB accelerated time-to-market, improved operational efficacy, and full compliance with industry standards.
Keylane serves over 270 insurance and pension companies, enabling its clients to transform their operations and achieve their objectives by redefining the functionality of insurance software. Recent customer wins are Ditzo, Moretrygd, Allianz Benelux, NN, Aegon, Allianz, Forca, Nykredit, Alm. Brand, DIP, Heineken Pension Fund, LD Fonde, a.s.r., Aegon, and others.
Keylane Market Opportunities, M&A and Geo Expansions
As a leading European provider of resilient and highly adaptable SaaS platforms tailored for the insurance and pension sectors, Keylane delivers solutions that streamline current business practices, alleviate client burdens, and foster future adaptability. Backed by a history of successful implementations, Keylane's team of dedicated specialists, bolstered by proficient partners, collaborates to provide a framework of cutting-edge technologies, empowering clients to offer them innovative services and products.
Keylane Risks and Challenges
The selection of Leon de Looff as the new CEO of Life & Pension in January 2023, brought a shift in strategic direction, accompanied by both opportunities and potential pitfalls. This leadership transition signals the company's dedication to its expansion plans, while also warranting a closer examination of the risks inherent in such changes at the helm.
The company's restricted footprint, primarily in the Netherlands, Germany, Denmark, and Norway, poses a risk to its growth trajectory and potential opportunities.
The ongoing transition to cloud computing remains an evolving process, with the company navigating various stages of adoption and implementation.
Keylane Ecosystem, Partners, Resellers and SI
In October 2023, Keylane established its modern office at Parsevalstrasse 11, Dusseldorf. Serving as the company's headquarters in Germany it signifies a strategic move in bolstering its presence in the region. With existing locations in the Netherlands, Denmark, and Norway, the addition of the Dusseldorf office underscores Keylane's commitment to expanding its global footprint and enhancing its service offerings, aligning with the company's ongoing growth strategy.
In July 2023, Keylane forged a strategic partnership with Digital Claim Solutions (DC Solutions) for their cutting-edge platform, Axon. This collaboration represents a significant stride in broadening Keylane’s partner ecosystem, empowering its clients to leverage the latest advancements in the industry.
In June 2023, Keylane and NN, a prominent insurance company dedicated to exceptional service and financial security, successfully migrated over 4 million policies, ensuring a seamless transition. Through this partnership, the NN group transferred a total of 4.5 million policies to Keylane’s cutting-edge Axon platform, unlocking substantial value and operational efficiencies. This collaboration represented a significant milestone for both entities, reaffirming Keylane’s proficiency in providing top-tier SaaS platforms alongside premium migration solutions.
Keylane collaborates with companies through its offices in the Netherlands, Belgium, Germany, Denmark, Norway, Switzerland, and the Netherlands Antilles.
Keylane fosters strong partnerships across software, infrastructure, and consultancy domains. Notable collaborators include Yonder, Expansion, Kofax, Infosys, IBM, BearingPoint, Oracle, and various other industry leaders. These partnerships enhance Keylane's capabilities and enable the delivery of innovative solutions to its clients.
Keylane Cloud Infrastructure Insights
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Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
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