Manhattan Associates Strengths, Domain Expertise, and Key Differentiators
Manhattan Associates embarked on a journey to create a Warehouse Management System (WMS) that would empower manufacturers to not only meet but exceed the expectations of large retailers. Their solution, aptly named Manhattan Active, heralds a new era of supply chain management, offering unparalleled flexibility, scalability, and efficiency. With Manhattan Active, companies gain access to tools that manage transportation networks, optimize inventory, streamline order fulfillment, and enhance point-of-sale operations. Manhattan Associates offers a broad suite of SCM solutions, including three different WMSs: transportation, Distributed Order Management, SCP, and supplier enablement.
Manhattan Associates Recent Developments
Manhattan Associates introduced Enterprise Promise & Fulfill, a cloud-native solution that enhances existing ERP systems by improving inventory visibility, enabling intelligent order promising, and optimizing fulfillment for B2B sellers. Additionally, the company launched the Fulfillment Experience Insights dashboard, providing retailers with detailed visibility into their fulfillment operations. Both offerings reflect Manhattan Associates’ focus on advancing retail and commerce technology to address the evolving challenges of order management and operational efficiency.
Manhattan Associates Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Manhattan Associates applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Manhattan Associates and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Manhattan Active customers.
Manhattan Associates Overview
2300 Windy Ridge Parkway, 10th Floor
Atlanta, GA, 30339, United States
1 770-955-7070
https://www.manh.com/
Ownership: - MANH: NASDAQ
Number of Employees: 4690
Functional Markets: eCommerce, SCM,
Key Verticals: Automotive, CPG, Distribution, Life Sciences, Manufacturing, Retail, Transportation,
Manhattan Associates Key Enterprise and Cloud Applications
Manhattan Active
Manhattan Associates Revenues, $M:
Type/Year | 2023 | 2024 | YoY Growth, % |
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Total Revenues, $M | Subscribe | Subscribe | Subscribe |
Enterprise Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
Cloud Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Manhattan Associates Revenue Breakdown By Type, $M:
Manhattan Associates Enterprise Applications Revenues By Functional Markets, $M:
Manhattan Associates Enterprise Applications Revenues By Verticals, $M:
Manhattan Associates Revenues By Region, $M
Region | % of Total Revenues | 2024 Total Revenues, $M | 2024 Enterprise Applications Revenues, $M | 2024 Cloud Applications Revenues, $M |
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Americas | Subscribe | Subscribe | Subscribe | Subscribe |
EMEA | Subscribe | Subscribe | Subscribe | Subscribe |
APAC | Subscribe | Subscribe | Subscribe | Subscribe |
Total | Subscribe | Subscribe | Subscribe | Subscribe |
Manhattan Associates Direct vs Indirect sales
Type | Direct Sales | Indirect Sales | Total |
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Type % | Subscribe | Subscribe | Subscribe |
Revenues, $M | Subscribe | Subscribe | Subscribe |
Manhattan Associates Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Manhattan Associates Customers
No. of Manhattan Associates Customers: 1300
No. of Manhattan Associates Enterprise Applications Customers: 1300
No. of Manhattan Associates Cloud Customers: x
No. of Manhattan Associates Cloud Subscribers: x
With a diverse clientele exceeding 1,300 organizations worldwide, Manhattan Associates has established itself as a trusted partner across various sectors and geographies. Their customer base spans suppliers, manufacturers, distributors, retailers, and logistics providers, encompassing a wide array of industries including retail, e-commerce, consumer goods, manufacturing, healthcare, and more. Among its customer are include L’Oreal, Simon & Schuster, Semir, Revman International, Happigo, Cosmax, eStore Logistics, Bakkavor Group, ALSPEC, Kolok, BlueStar, etc.
Manhattan Associates Market Opportunities, M&A and Geo Expansions
Manhattan Associates is driving a retail transformation through the integration of Manhattan Active Omni with Google’s Merchant Center, offering retailers enhanced visibility, agility, and efficiency to thrive in the digital age. Reinforcing its global commitment, the company has expanded its presence in India with a new 170,000-square-foot facility at Brigade Tech Gardens, Bengaluru, housing over 1,400 team members and featuring world-class amenities across a 26-acre campus.
Manhattan Associates Risks and Challenges
Manhattan Associates' strategic shift towards offering cloud subscription options alongside perpetual licenses reflects a calculated response to the evolving needs and preferences of its customer base. By embracing cloud technologies, the company positions itself for sustained growth, market relevance, and competitive advantage in an increasingly digital-centric ecosystem. However, success hinges on effectively addressing the multifaceted challenges and risks inherent in this transition, while capitalizing on the vast opportunities afforded by the burgeoning cloud computing market.
Manhattan Associates Ecosystem, Partners, Resellers and SI
The alliance between Manhattan Associates and Shopify transcends the realms of mere technology integration; it embodies a shared vision to redefine the very fabric of omnichannel retailing. As retailers embark on this transformative journey, guided by innovation, collaboration, and customer-centricity, they stand poised to unlock unprecedented value and propel the retail industry into a new era of prosperity and possibility.
Manhattan Associates expands globally through a mix of direct sales and strategic partnerships. In regions like Latin America, Eastern Europe, the Middle East, South Africa, and Asia, they rely on reseller agreements where they lack a direct sales presence. Their EMEA operations support customers across Europe and stable parts of the Middle East, while APAC efforts target both emerging markets like China and India and established ones like Japan and Australia. The company also collaborates with major consulting and logistics partners to enhance market reach, generate leads, and support implementations.
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
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