MicroStrategy Strengths, Domain Expertise, and Key Differentiators
MicroStrategy is a global provider of enterprise analytics software and services. The MicroStrategy platform brings together data from their customers’ enterprise applications, such as their financial systems, human resources systems, and supply chain management, and customer relationship management tools, and provides analytics for actionable insights. Customers can also use its consulting and education offerings to harness MicroStrategy’s innovative technology and empower their workforce to make better decisions.
MicroStrategy Recent Developments
In October 2023, MicroStrategy® Incorporated (Nasdaq: MSTR) introduced MicroStrategy AI, a pioneering product designed to seamlessly integrate generative AI into organizations' data applications. This innovation revolutionizes data analysis and interaction, streamlining processes to be simpler, faster, and more accessible. MicroStrategy AI fosters an innovative data culture across enterprises, ensuring data insights are readily available to all stakeholders within the organization.
In February 2020, Microstrategy has launched MicroStrategy 2020, the firm’s latest release of its flagship enterprise analytics platform. MicroStrategy 2020 offers the MicroStrategy Cloud Platform with various updates that make it easy for administrators to install the MicroStrategy framework in minutes on either AWS or Microsoft Azure. The update now helps Microsoft Intune via AppConfig for both the MicroStrategy Mobile and MicroStrategy Library and improves Cloud Analytics to surface in real-time.
MicroStrategy Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying MicroStrategy applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of MicroStrategy and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified MicroStrategy Cloud, MicroStrategy AI customers.
MicroStrategy Overview
1850 Towers Crescent Plaza
Tysons Corner, VA, 22182, United States
1 703-848-8600
https://www.microstrategy.com/
Ownership: - MSTR:NASDAQ
Number of Employees: 1934
Functional Markets: Analytics and BI, CRM, SPM, SCM,
Key Verticals: Aerospace and Defense, Automotive, Banking and Financial Services, Communications, Construction, Real Estate, Consumer Packaged Goods, Distribution, K12, Higher Education, Federal Government, State and Local Government, Public Safety, Healthcare, Life Insurance, P&C Insurance, Specialty Insurance, Leisure and Recreation, Hospitality, Life Sciences, Manufacturing, Media, Faith-Based Nonprofit, Youth and Elderly Care, Special Cause Nonprofit, Oil and Gas, Chemicals, Professional Services, Retail, Transportation, Utilities,
MicroStrategy Key Enterprise and Cloud Applications
MicroStrategy Cloud, MicroStrategy AI
MicroStrategy Revenues, $M:
| Type/Year | 2022 | 2023 | YoY Growth, % |
|---|---|---|---|
| Total Revenues, $M | Subscribe | Subscribe | Subscribe |
| Enterprise Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
| Cloud Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
MicroStrategy Revenue Breakdown By Type, $M:
MicroStrategy Enterprise Applications Revenues By Functional Markets, $M:
MicroStrategy Enterprise Applications Revenues By Verticals, $M:
MicroStrategy Revenues By Region, $M
| Region | % of Total Revenues | 2023 Total Revenues, $M | 2023 Enterprise Applications Revenues, $M | 2023 Cloud Applications Revenues, $M |
|---|---|---|---|---|
| Americas | Subscribe | Subscribe | Subscribe | Subscribe |
| EMEA | Subscribe | Subscribe | Subscribe | Subscribe |
| APAC | Subscribe | Subscribe | Subscribe | Subscribe |
| Total | Subscribe | Subscribe | Subscribe | Subscribe |
MicroStrategy Direct vs Indirect sales
| Region | Direct Sales | Indirect Sales | Total |
|---|---|---|---|
| Type % | Subscribe | Subscribe | Subscribe |
| Revenues, $M | Subscribe | Subscribe | Subscribe |
MicroStrategy Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified MicroStrategy Customers
No. of MicroStrategy Customers: 4000
No. of MicroStrategy Enterprise Applications Customers: 4000
No. of MicroStrategy Cloud Customers: x
No. of MicroStrategy Cloud Subscribers: x
MicroStrategy customers include leading companies from a wide range of industries, including retail, consulting, technology, manufacturing, banking, insurance, finance, healthcare, telecommunications, as well as the public sector.
Amont their customers are Johnson & Johnson, Thomson Reuters, Four Seasons Hotels and Resorts, Ingram Micro, Tapjoy, Angel.com, Coty US, DeRoyal Industries, Elan Polo International, ViSalus Sciences, Wintrust Financial Corporation, and the Texas Department of Transportation (TDOT) and others.
MicroStrategy Market Opportunities, M&A and Geo Expansions
In November 2023, MicroStrategy® Incorporated (Nasdaq: MSTR) introduced MicroStrategy ONE on the AWS Marketplace. This strategic move combines MicroStrategy's robust generative artificial intelligence (AI) tools for business intelligence (BI) with the scalability and reliability of Amazon Web Services (AWS). This offering presents a compelling opportunity for customers seeking a comprehensive solution to implement scalable AI-driven analytics with enhanced reliability and accessibility.
MicroStrategy Cloud Environment, the cloud subscription service that allows customers to deploy the MicroStrategy platform on Amazon Web Services or Microsoft Azure had double-digit growth in 2019, and we expect accelerated adaption of MCE in the next 2-3 years.
MicroStrategy Risks and Challenges
In November 2023, MicroStrategy® Incorporated (Nasdaq: MSTR) named Carla Fitzgerald as its new Chief Marketing Officer (CMO). While Carla brings extensive experience in B2B and tech industries, her appointment raises concerns about potential shifts in the company's marketing strategy and its impact on MicroStrategy's market positioning and performance.
Migration to the Cloud is a work in progress and MicroStrategy may be better off focusing on Mobile BI, which remains one of its key differentiators.
MicroStrategy holds an aggregate of approximately 105,085 bitcoins, which were acquired at an aggregate purchase price of approximately $2.741 billion and an average purchase price of approximately $26,080 per bitcoin.
MicroStrategy Ecosystem, Partners, Resellers and SI
In June 2023, MicroStrategy® Incorporated unveiled a multi-year partnership with Microsoft aimed at broadening the accessibility of MicroStrategy’s products powered by Microsoft Azure. This collaboration will seamlessly integrate MicroStrategy’s advanced analytics capabilities with Azure OpenAI Service, empowering businesses to fully leverage their data potential.
In 2019, Microstrategy has invested in its relationships with global leaders such as Amazon, Microsoft, Cognizant, and Deloitte Consulting LLP, and worked with key technology players such as DataRobot and Yellowbrick Data to deliver the MicroStrategy platform to more organizations and user communities around the world.
MicroStrategy Cloud Infrastructure Insights
Subscribe to read more about:
- MicroStrategy Public Cloud and Infrastructure (IaaS)
- MicroStrategy Platform (PaaS)
- MicroStrategy Application Delivery
- MicroStrategy Private Cloud and Data Centers
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
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