NEC Corporation Named Top-Tier Software Vendor by APPS RUN THE WORLD in the APPS and CLOUD TOP 500 Market Report

163 NEC Corporation

NEC Corporation Strengths, Domain Expertise, and Key Differentiators

NEC has played a significant role in advancing its customers and society by addressing emerging challenges through the provision of information and communications technology (ICT) solutions. Leveraging its extensive experience, technological expertise, skilled workforce, and strong customer relationships, NEC remains at the forefront of supporting social infrastructure and mission-critical systems. These assets serve as the cornerstone of NEC's distinct competitive advantage.

NEC Corporation's key strengths lie in its domain expertise, comprehensive product portfolio, and advanced AI/ML features. With a rich legacy of innovation and a robust portfolio spanning cloud computing, AI, IoT platforms, and telecommunications equipment, NEC stands out as a leader in delivering transformative solutions to diverse industries worldwide.

NEC Corporation Recent Developments

In September 2023, Netcracker Technology, a subsidiary of NEC Corporation, introduced its groundbreaking GenAI Telco Solution, revolutionizing the telecommunications industry with transformative Generative AI (GenAI) technology. This innovative solution empowers communications service providers (CSPs) to leverage their extensive telecom data and expertise securely and efficiently, delivering significant advantages to customers, partners, and their businesses. The GenAI Telco Solution offers tailored support for specialized telco-centric scenarios, including Care Assistant, Agent Partner, Sales Assistant, Catalog Assistant, and Digital Operations Technician.

In June 2023, NEC unveiled a customizable generative artificial intelligence (AI) solution tailored to individual customer needs, aimed at generating novel value for businesses amidst evolving technological landscapes. Initially available in Japan, the innovative "NEC Generative AI Service" will offer licenses for proprietary large language models (LLM), alongside dedicated hardware, software, and consulting services, with plans for global expansion post FY2024. Additionally, NEC is collaborating with approximately 10 companies and universities to introduce the "NEC Generative AI Advanced Customer Program" in July. This initiative collaborates closely with customers to develop customized models and software solutions, facilitating seamless integration and utilization of LLM technology.

NEC Corporation Mergers and Acquisitions (M&A) Activities

In line with its expansion strategy, NEC Corporation has strategically acquired Aspire Technology, reinforcing its commitment to empowering operators with cutting-edge tools and expertise. Additionally, NEC has completed several strategic acquisitions, including Northgate Public Services Limited, KMD Holding ApS, and Avaloq Group AG, further bolstering its global footprint and strengthening its competitiveness in key markets.

NEC Corporation Customers in ARTW Customer Database

Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying NEC Corporation applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of NEC Corporation and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified NEC NetCracker, NEC FlexProcess, NEC Obbligato, NEC MasterScope, Avaloq Core, Avaloq Engage customers.

NEC Corporation Key Enterprise and Cloud Applications

NEC NetCracker, NEC FlexProcess, NEC Obbligato, NEC MasterScope, Avaloq Core, Avaloq Engage

NEC Corporation Revenues, $M:

Type/Year20222023YoY Growth, %
Total Revenues, $M Subscribe Subscribe Subscribe
Enterprise Applications Revenues, $M Subscribe Subscribe Subscribe
Cloud Applications Revenues, $M Subscribe Subscribe Subscribe

* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.

NEC Corporation Revenue Breakdown By Type, $M:

TypeLicenseServicesHardwareS&MSaaSPaaSIaaSOtherTotal
% of Total Revenues Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe 100%
Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe

NEC Corporation Revenues By Region, $M

Region% of Total Revenues2023 Total Revenues, $M2023 Enterprise Applications Revenues, $M2023 Cloud Applications Revenues, $M
Americas Subscribe Subscribe Subscribe Subscribe
EMEA Subscribe Subscribe Subscribe Subscribe
APAC Subscribe Subscribe Subscribe Subscribe
Total Subscribe Subscribe Subscribe Subscribe

NEC Corporation Direct vs Indirect sales

RegionDirect SalesIndirect SalesTotal
Type % Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe

NEC Corporation Customers - Breakdown by Geo, Size, Vertical and Product

List of Verified NEC Corporation Customers


No. of NEC Corporation Customers: x

No. of NEC Corporation Enterprise Applications Customers: x

No. of NEC Corporation Cloud Customers: x

No. of NEC Corporation Cloud Subscribers: x


Boasting a vast clientele across industries and regions, NEC Corporation has established itself as a trusted partner for organizations seeking innovative IT solutions. With a strong reference customer base and a breakdown by region, industry, and geography, NEC's unwavering commitment to delivering value and innovation is evident in its enduring partnerships and customer wins.

NEC Corporation Market Opportunities, M&A and Geo Expansions

Expanding Business Geographically: NEC has the opportunity to leverage the geographical expansion plans of its acquired companies to enter new markets. For instance, UK-based SWS aims to extend its operations to Commonwealth countries beyond Australia and New Zealand. Meanwhile, Denmark-based KMD is not only targeting expansion within Europe, particularly in Scandinavia, but also venturing into the Asia-Pacific regions and Japan, where NEC has a strong presence. Additionally, Swiss company Avaloq is enhancing its presence in Japan by offering innovative solutions in the wealth management sector through a strategic partnership with BlackRock, Inc.

Business Portfolio Transformation: NEC can capitalize on the high Software as a Service (SaaS) ratio of the European companies it acquired, which exceeds 70%. By further increasing this ratio, NEC can enhance its profitability and competitiveness in the software market. Moreover, NEC plans to accelerate its transition to the software business to drive profitability. This includes restructuring its business portfolio by divesting low-profit ventures and pursuing strategic mergers and acquisitions (M&As) to expand into new business domains and broaden its customer base, thus fostering business growth.

NEC Corporation Risks and Challenges

The NEC Group’s business is dependent, to a significant extent, on the Japanese market. The NEC Group's consolidated revenue to customers in Japan accounted for 76% of its total revenue. While NEC Corporation navigates the dynamic IT landscape, it faces inherent risks stemming from technology evolution, market dynamics, and go-to-market challenges. The rapid pace of technological change and shifting customer preferences necessitate continuous adaptation and innovation to mitigate risks and sustain competitiveness in the market.

NEC Corporation Ecosystem, Partners, Resellers and SI

In June 2023, Avaloq established a strategic business alliance with BlackRock, Inc., an American investment management firm. This partnership aims to deliver comprehensive solutions tailored for wealth managers and private banks by harnessing the respective expertise and capabilities of both organizations.

NEC Corporation's ecosystem thrives on strategic technology integrations and partnerships with system integrators and value-added resellers.

NEC Corporation Cloud Infrastructure Insights

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  • NEC Corporation Public Cloud and Infrastructure (IaaS)
  • NEC Corporation Platform (PaaS)
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  • NEC Corporation Private Cloud and Data Centers

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.


Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).


For additional information on our methodologies, here's the link:

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