TELUS Corporation Named Top-Tier Software Vendor by APPS RUN THE WORLD in the APPS TOP 500 Market Report

229 TELUS Corporation

TELUS Corporation Strengths, Domain Expertise, and Key Differentiators

TELUS offers a diverse portfolio of proprietary enterprise software solutions tailored to various industries. In the agriculture and consumer goods sectors, TELUS provides tools like Trade Promotion Management and Retail Execution to help companies optimize their promotional strategies and streamline point-of-sale operations. For telecommunications and utilities, TELUS offers Network Asset Visibility Solutions, leveraging geospatial software to enhance network operations and collaboration. In the realm of data and AI, TELUS Digital delivers services encompassing data strategy, engineering, and generative AI solutions to drive enterprise transformation. Additionally, TELUS provides managed IT services, cloud collaboration tools, and enterprise mobility solutions to support businesses in optimizing their IT infrastructure and communication systems.

TELUS Corporation Recent Developments

TELUS Digital Experience launched Fuel iX in April 2024, a generative AI platform designed to help enterprises deploy and manage AI solutions securely. The platform includes Fuel iX Core, which offers tools for AI integration, governance, and security, and Fuel iX Apps, which provides prebuilt templates and third-party app integration for employee and customer experiences. Fuel iX Core also powers the first generative AI support chatbot certified under ISO 31700-1 for Privacy by Design.

TELUS Corporation Mergers and Acquisitions (M&A) Activities

In January 2023, TELUS International acquired WillowTree, a U.S.-based digital product agency specializing in mobile app development, web development, user experience design, and digital strategy consulting. The $1.225 billion deal aimed to enhance TELUS's digital transformation capabilities and expand its client base across various industries.

In September 2022, TELUS Corporation finalized its acquisition of LifeWorks Inc. This move strengthens TELUS Health's position in digital-first health and wellness services, empowering individuals across mental, physical, financial, and social aspects.

Previously, in September 2020, TELUS Corporation acquired AFS Technologies and Exceedra Software to bolster its TELUS Agriculture & Consumer Goods division. AFS Technologies, based in Tampa, Florida, provided integrated business planning, trade promotion management, and supply chain software solutions tailored for the consumer goods industry. This acquisition enabled TELUS to enhance its offerings in sales and distribution solutions. Exceedra Software, originally known as Cube Software and headquartered in the UK, specialized in integrated business planning and analytics solutions for consumer packaged goods companies. Following the acquisition, Exceedra's products were integrated into TELUS's trade promotion management and retail execution tools, now branded as TELUS Trade Promotion Management and TELUS Retail Execution, respectively.

TELUS Corporation Customers in ARTW Customer Database

Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying TELUS Corporation applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of TELUS Corporation and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified TELUS Health, TELUS Agriculture customers.

TELUS Corporation Key Enterprise and Cloud Applications

TELUS Health, TELUS Agriculture

TELUS Corporation Revenues, $M:

Type/Year20232024YoY Growth, %
Total Revenues, $M Subscribe Subscribe Subscribe
Enterprise Applications Revenues, $M Subscribe Subscribe Subscribe
Cloud Applications Revenues, $M Subscribe Subscribe Subscribe

* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.

TELUS Corporation Revenue Breakdown By Type, $M:

TypeLicenseServicesHardwareS&MSaaSPaaSIaaSOtherTotal
% of Total Revenues Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe 100%
Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe

TELUS Corporation Revenues By Region, $M

Region% of Total Revenues2024 Total Revenues, $M2024 Enterprise Applications Revenues, $M2024 Cloud Applications Revenues, $M
Americas Subscribe Subscribe Subscribe Subscribe
EMEA Subscribe Subscribe Subscribe Subscribe
APAC Subscribe Subscribe Subscribe Subscribe
Total Subscribe Subscribe Subscribe Subscribe

TELUS Corporation Direct vs Indirect sales

TypeDirect SalesIndirect SalesTotal
Type % Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe

TELUS Corporation Customers - Breakdown by Geo, Size, Vertical and Product

List of Verified TELUS Corporation Customers


No. of TELUS Corporation Customers: x

No. of TELUS Corporation Enterprise Applications Customers: x

No. of TELUS Corporation Cloud Customers: x

No. of TELUS Corporation Cloud Subscribers: x


As of 2024, TELUS Corporation offers a diverse range of proprietary enterprise software solutions across its three primary divisions: TELUS Digital, TELUS Health, and TELUS Agriculture & Consumer Goods. TELUS Digital provides digital transformation services, including AI, cloud solutions, and customer experience management, to over 650 clients across various industries, such as technology, financial services, e-commerce, healthcare, and automotive. TELUS Health offers digital health solutions, including electronic health records, virtual care, and pharmacy management, to more than 76 million lives globally, encompassing employers, health practitioners, insurers, and health authorities across Canada, the United States, Europe, the Middle East, Africa, and the Asia-Pacific region. TELUS Agriculture & Consumer Goods provides digital solutions for the agriculture and consumer goods sectors, including farm management, agronomy, and trade promotion management tools, supporting clients in over 60 countries, serving farmers, agronomists, retailers, and consumer goods manufacturers to enhance food safety, sustainability, and supply chain efficiency.

TELUS Corporation Market Opportunities, M&A and Geo Expansions

TELUS is collaborating with NVIDIA to establish Canada’s first Sovereign AI Factory, a high-security, high-performance computing facility aimed at advancing AI innovation while ensuring data sovereignty. Slated to launch in summer 2025, the inaugural site will be located in Rimouski, Quebec, with plans for expansion to Kamloops, British Columbia. This initiative will provide Canadian businesses and researchers with access to cutting-edge AI infrastructure, enabling the development of advanced AI models while keeping sensitive data within the country's borders.

TELUS Corporation Risks and Challenges

TELUS faces intense competition across its divisions. In the digital and AI sectors, it contends with professional services firms, IT companies, and traditional contact center providers expanding into digital services. In healthcare, it competes with other providers of electronic medical records, pharmacy management, and virtual healthcare services. In agriculture, it faces competition from software and IoT companies specializing in precision agriculture. This competitive landscape may impact market share and financial results.

TELUS Corporation Ecosystem, Partners, Resellers and SI

TELUS Digital has cultivated a diverse software partner ecosystem by collaborating with leading global technology companies. Key partnerships include Google Cloud, Salesforce, Appian, Adobe, AWS, Microsoft Azure, Apple, Five9, CrowdStrike, CyberArk, Cohesity, Braze, Fortinet, Rapid7, Orca Security, NetApp, and Morpheus Data. These alliances enable TELUS Digital to offer a comprehensive suite of solutions encompassing cloud services, customer engagement, cybersecurity, data management, and automation, empowering businesses to accelerate their digital transformation initiatives.

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.


Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).


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