Unilog Named Top-Tier Software Vendor by APPS RUN THE WORLD in the APPS and CLOUD TOP 500 Market Report

Unilog Strengths, Domain Expertise, and Key Differentiators

Unilog is a global technology company that provides an all-in-one B2B eCommerce platform to manage every aspect of your digital commerce business, plus options for a mobile app and advanced eCommerce site analytics. Their cloud-based eCommerce platform and product data enrichment services help distributors, manufacturers, and wholesalers to increase online sales, reduce the cost to serve, and enhance their digital channel.

Unilog enriches over 240,000 products per month, transforming product data into optimized, enriched content that drives traffic and increases conversions. This allows Unilog to show how they can impact to a product catalog and increase sales.

Unilog Recent Developments

On June 8, 2023, Unilog strengthened its technological capabilities by integrating Google Cloud's cutting-edge generative artificial intelligence (gen AI) technologies and resources. This collaboration is intended to expedite Unilog's development of AI-driven solutions tailored for the B2B e-commerce industry. Through participation in Google Cloud's trusted tester and preview programs, Unilog gains access to advanced artificial intelligence solutions designed for enterprise applications, with the goal of transforming businesses and industries. This strategic partnership underscores Unilog's commitment to harnessing the power of AI to optimize its B2B e-commerce platform, enhance operational efficiency, and deliver increased value to its customers.

In February 2021, Unilog has launched a new eCommerce analytics offering called Site Analytics Pro. This new module provides Unilog customers with complete visibility over the onsite behavior of their customers. Customers can customize the platform according to their unique data and visualization needs. Also, they will be able to use Site Analytics Pro to set business performance goals and measure against progress. For many Unilog customers, this new offering represents an intriguing alternative to Google Analytics.

Unilog Mergers and Acquisitions (M&A) Activities

On February 17, 2021, Unilog acquired Bravo Business Media, an eCommerce solution preferred by over 600 decorative showrooms. This strategic merger between Unilog and Bravo Business Media aims to provide distributors and wholesalers with an expanded array of eCommerce solutions and enhanced product content to bolster their digital commerce strategies. Additionally, it facilitates the integration of their B2B and B2C selling channels, fostering a more comprehensive and unified approach to online commerce.

In January 2021, Investcorp has acquired a majority stake in Unilog.

Unilog Customers in ARTW Customer Database

Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Unilog applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Unilog and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified CX1 Platform (CX1 eCommerce, CX1 PIM, CX1 Product Content, CX1 Connect) customers.

Unilog Key Enterprise and Cloud Applications

CX1 Platform (CX1 eCommerce, CX1 PIM, CX1 Product Content, CX1 Connect)

Unilog Revenues, $M:

Unilog Revenue Breakdown By Type, $M:

Unilog Enterprise Applications Revenues By Functional Markets, $M:

Unilog Enterprise Applications Revenues By Verticals, $M:

Unilog Revenues By Region, $M

Unilog Direct vs Indirect sales

Unilog Customers - Breakdown by Geo, Size, Vertical and Product

List of Verified Unilog Customers

No. of Unilog Customers: 500

No. of Unilog Enterprise Applications Customers: 0

No. of Unilog Cloud Customers: x

No. of Unilog Cloud Subscribers: x

Unilog is trusted by hundreds of customers globally, among them are: McGuckin Hardware, Stanion Wholesale Electric, Orgill, Inc., Hill & Markes, Van Meter, Mark Supply Inc, Torrco, Werner Electric Supply, The Reynolds Company, Rogers Supply Company and many more.

Unilog Market Opportunities, M&A and Geo Expansions

Unilog stands at the forefront of connected product content and commerce, delivering a comprehensive suite of solutions designed to empower businesses in the digital realm. Their platform, content offerings, and connectivity solutions are crafted to meet the unique needs of wholesale distributors, manufacturers, and specialty retailers. By leveraging their connected solutions, these businesses can enhance their sales, maintain relevance in the market, and optimize their cost-to-serve metrics.

With the recent investment from Investcorp, Unilog will accelerate product innovation, enhance customer service, and expand market presence through both, organic and inorganic acquisition opportunities.

Unilog Risks and Challenges

Unilog relies heavily on services.

Unilog Ecosystem, Partners, Resellers and SI

Unilog is actively committed to broadening its global partnership channel ecosystem. Collaborating with partners is integral to their mission of delivering cutting-edge and top-quality solutions to customers. The recent introduction of the Partner Ecosystem Program signifies a strategic focus on enabling and supporting Value-Added Resellers (VARs) while fostering consulting-referral relationships.

Unilog's cloud-based commerce application seamlessly integrates with widely used ERP platforms in the distribution and manufacturing sectors, including Acumatica, Epicor, Infor, SAP, Microsoft, and more. Noteworthy partners in their ecosystem include Pythian, Google, ChannelAdvisor, Acumatica, Affiliated Distributors, Orgill, Inc., The Eclipse Users Group, impaqX, Kensium, Spiral Scout, and numerous others. This diverse network of partners contributes to Unilog's ability to provide innovative solutions and enhance customer experiences.

Unilog Cloud Infrastructure Insights

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• Unilog Public Cloud and Infrastructure (IaaS)
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• Unilog Private Cloud and Data Centers

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.

Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).

For additional information on our methodologies, here's the link: