Veloce Strengths, Domain Expertise, and Key Differentiators
Veloce emerges as a formidable contender, leveraging the robust Salesforce platform to revolutionize product configuration, pricing, and quoting processes. Aptly named after the Italian word for "fast," Veloce epitomizes swift performance, boasting sub-second response times for configurations even with up to 50,000 line items. Its adaptable user interface caters to diverse sales channels, ensuring an optimal user experience without necessitating coding expertise from administrators. Veloce's competitive edge stems from its rich heritage of domain expertise, with founders boasting over five decades of combined experience in crafting and utilizing quote-to-cash systems. Notably, Shaowei Mao, the mastermind behind Veloce CPQ's sophisticated configuration engine, spearheaded the development of renowned configuration engines for Siebel and Trilogy before co-founding Veloce in 2016.
Veloce Recent Developments
Veloce Corporation continues to strengthen its foothold in the SaaS landscape with Veloce CPQ, a Salesforce-integrated solution engineered to simplify and accelerate configure, price, and quote (CPQ) processes. Recent updates to the platform emphasize its standout out-of-the-box capabilities, offering businesses swift deployment and comprehensive functionality that addresses longstanding pain points for small to medium-sized businesses (SMBs). Historically, SMBs have faced a dilemma with CPQ tools—either settling for limited features or paying premium prices—and Veloce’s solution disrupts this paradigm. Market insights reveal that users of Veloce CPQ are experiencing measurable gains, including boosted revenue streams, lower operational costs, and improved sales team efficiency. Customer testimonials highlight instances of administrative overhead dropping significantly and revenue growth nearing 90%, underscoring Veloce’s rising influence within the Salesforce ecosystem as of 2025.
Veloce Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Veloce applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Veloce and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Veloce CPQ customers.
Veloce Overview
3040 78TH AVE SE # 991
Mercer Island, WA, 98040, United States
1 925-997-9737
https://www.veloceapps.com/
Ownership: - x
Number of Employees: 50
Functional Markets: SPM,
Key Verticals: Communication, Healthcare, Life Sciences, Manufacturing, Media, Professional Services,
Veloce Key Enterprise and Cloud Applications
Veloce CPQ
Veloce Revenues, $M:
Type/Year | 2023 | 2024 | YoY Growth, % |
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Total Revenues, $M | Subscribe | Subscribe | Subscribe |
Enterprise Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
Cloud Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Veloce Revenue Breakdown By Type, $M:
Veloce Enterprise Applications Revenues By Functional Markets, $M:
Veloce Enterprise Applications Revenues By Verticals, $M:
Veloce Revenues By Region, $M
Region | % of Total Revenues | 2024 Total Revenues, $M | 2024 Enterprise Applications Revenues, $M | 2024 Cloud Applications Revenues, $M |
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Americas | Subscribe | Subscribe | Subscribe | Subscribe |
EMEA | Subscribe | Subscribe | Subscribe | Subscribe |
APAC | Subscribe | Subscribe | Subscribe | Subscribe |
Total | Subscribe | Subscribe | Subscribe | Subscribe |
Veloce Direct vs Indirect sales
Type | Direct Sales | Indirect Sales | Total |
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Type % | Subscribe | Subscribe | Subscribe |
Revenues, $M | Subscribe | Subscribe | Subscribe |
Veloce Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Veloce Customers
No. of Veloce Customers: x
No. of Veloce Enterprise Applications Customers: x
No. of Veloce Cloud Customers: x
No. of Veloce Cloud Subscribers: x
Veloce CPQ emerges as a transformative force, catering to a spectrum of clientele ranging from Small and Medium-Sized Businesses (SMBs) to colossal Enterprises. Notable reference customer wins stand as indisputable evidence of Veloce CPQ's ability to deliver tangible value across diverse industry verticals. From North America to Europe and beyond, Veloce CPQ has made inroads into various regions, catering to the unique needs of businesses on a global scale. Veloce CPQ's adaptability transcends industry boundaries, with its deployment witnessed across sectors ranging from manufacturing to technology, healthcare, and beyond.
Veloce Market Opportunities, M&A and Geo Expansions
Veloce CPQ, as a Salesforce-integrated SaaS solution, positions itself as a critical asset for businesses aiming to thrive in the evolving IT landscape. Its native integration with Salesforce Revenue Cloud unlocks significant growth potential, enabling seamless adoption by Salesforce’s vast customer base and tapping into a ready market of enterprises seeking streamlined quote-to-cash processes. This partnership amplifies Veloce’s reach, offering scalability and interoperability that drive innovation in sectors like high-tech and manufacturing, while empowering organizations to boost sales efficiency and customer value in a competitive environment.
Veloce Risks and Challenges
Veloce Corporation, with its Salesforce-integrated SaaS offering Veloce CPQ, faces distinct risks tied to its heavy reliance on the Salesforce ecosystem. A key vulnerability lies in Salesforce’s ongoing platform evolution—such as updates to Revenue Cloud or shifts in API policies—which could disrupt Veloce’s compatibility or performance if not swiftly addressed, potentially alienating clients mid-implementation. Additionally, Veloce’s focus on complex, large-scale quoting (e.g., handling 50,000-line-item quotes) may strain Salesforce’s data limits or processing thresholds, risking latency issues for users despite Veloce’s sub-second performance claims. Competition from Salesforce’s native CPQ enhancements also poses a threat, as enterprises might opt for an all-in-one Salesforce solution over Veloce’s specialized add-on, squeezing its market share among SMBs and high-tech firms dependent on intricate configurations.
Veloce Ecosystem, Partners, Resellers and SI
Veloce Corporation thrives within a dynamic ecosystem, anchored by its deep integration with Salesforce and bolstered by strategic alliances that amplify its Veloce CPQ offering. As a Salesforce AppExchange partner since at least 2020—evidenced by its listing and customer wins like SpaceIQ—Veloce taps into Salesforce’s expansive network of over 200,000 certified experts and 3,000+ apps, enhancing its reach across industries like high-tech and manufacturing. Its collaboration with Monfido, showcased in joint webinars, exemplifies how Veloce leverages system integrators to tailor CPQ deployments for complex quoting needs, such as multi-group product hierarchies. Beyond Salesforce, Veloce’s API-driven architecture hints at potential interoperability with adjacent platforms like ERP systems (e.g., NetSuite or SAP), though specifics remain scarce. This ecosystem synergy not only accelerates Veloce’s delivery of high-performance, user-friendly solutions but also positions it to capitalize on Salesforce’s $1.6 trillion revenue ecosystem projected by IDC through 2026, driving innovation and client value in a crowded CPQ market.
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
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