Comarch SoftM Strengths, Domain Expertise, and Key Differentiators
As one of the largest technology providers in Poland, Comarch is a software house and IT services company specializing in telecommunications and financial services industries, government, large enterprise, and small and medium businesses. Its products and solutions cover billing, network management, ERP systems, IT security, CRM and loyalty management, EDI, sales support, electronic communication, and business intelligence.
Comarch SoftM Recent Developments
In July 2020, Comarch assisted Ford in delivering and developing FordPass Rewards, the loyalty arm of Ford’s all-in-one consumer mobility app, FordPass. After initially launching in the United States in 2016, FordPass is now also live in Canada, China and select markets in Europe. Powered by Comarch Loyalty Management, FordPass Rewards Points can be earned in many ways, including the purchase or lease of a new retail Ford vehicle or qualifying Ford Certified Pre-Owned Vehicle from a participating dealer, activating and maintaining a FordPass Connect modem, having vehicles serviced and completing various digital brand activities.
In May 2020, Comarch rolled out a new CRM system for sales management in the corporate banking and SME segments. Comarch Relationship Manager Assistant is a mobile system for business client advisors, supporting them in their daily work through quick access to customer data and product knowledge base.
In January 2020, Comarch launched English version of its erp Optima system. The new functionality has been introduced to meet the needs of both Polish and non-Polish entrepreneurs who operate within an international and multilingual environment. The English version of the software is available as part of the basic license and can be used for no additional fees. To display the English interface, the user only needs to select a dedicated icon.
Comarch SoftM Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Comarch SoftM applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Comarch SoftM and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Comarch Cloud, Comarch ERP Enterprise, Comarch ERP Altum, Comarch ERP XT, Comarch Retail, Comarch WMS, Comarch e-Commerce, Comarch Customer Experience & Loyalty. customers.
Comarch SoftM Overview
Ownership: - CMR : WAR
Number of Employees: 6348
Functional Markets: Analytics and BI, Collaboration, Customer Relationship Management, Enterprise Performance Management, ERP Financial Management, ERP Services and Operations Management, Human Capital Management, Procurement, Supply Chain Management,
Key Verticals: Aerospace and Defense, Automotive, Banking and Financial Services, Communication, Consumer Packaged Goods, Distribution, K12, Higher Education, Federal Government, State and Local Government, Public Safety, Healthcare, Life Insurance, P&C Insurance, Specialty Insurance, Leisure and Recreation, Hospitality, Life Sciences, Manufacturing, Media, Oil and Gas, Professional Services, Retail, Transportation, Utilities,
Comarch SoftM Key Enterprise and Cloud Applications
Comarch Cloud, Comarch ERP Enterprise, Comarch ERP Altum, Comarch ERP XT, Comarch Retail, Comarch WMS, Comarch e-Commerce, Comarch Customer Experience & Loyalty.
Comarch SoftM Revenues, $M:
|Type/Year||2018||2019||YoY Growth, %|
|Total Revenues, $M||Subscribe||Subscribe||Subscribe|
|Enterprise Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
|Cloud Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Comarch SoftM Revenue Breakdown By Type, $M:
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Comarch SoftM Enterprise Applications Revenues By Functional Markets, $M:
Comarch SoftM Enterprise Applications Revenues By Verticals, $M:
Comarch SoftM Revenues By Region, $M
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Comarch SoftM Direct vs Indirect sales
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Comarch SoftM Customers - Breakdown by Geo, Size, Vertical and Product
No. of Comarch SoftM Customers: x
No. of Comarch SoftM Enterprise Applications Customers: 40000
No. of Comarch SoftM Cloud Customers: x
No. of Comarch SoftM Cloud Subscribers: x
In view of the type of IT systems offered by Comarch, the core group of buyers is composed of medium-sized and large enterprises that on a global scale are the largest customers of advanced information technology solutions. Most of the Comarch products are addressed to specific buyer groups, whereas IT services are offered to each group of buyers due to their universal nature. Among Comarch SoftM customers are BP GLOBAl, Technicolor, Hearthrow Airport, Vodafone Germany, Telefonica Global, JetBlue Airways, Telekom Deutchland many others.
Comarch SoftM Market Opportunities, M&A and Geo Expansions
Comarch has taken a strategic decision to reinforce its presence in Asian countries and opened a company in Tokyo, Japan. Also, Comarch has inaugurated its first data center in France. Investment in own infrastructure is part of the company's strategy and is associated with plans to expand business operations within the French market.
Comarch strengthed its position in the customer loyalty and customer relationship management (CRM) segments in North America. The company becomes a shareholder of Thanks Again LLC, an American customer loyalty platform provider rendering its services all over North America. In its strategy, Comarch puts focus on organic growth; however, it does not exclude further acquisitions of smaller entities in the future.
Comarch SoftM Risks and Challenges
In 2020, the business activities of the Comarch Group were significantly affected by the pandemic situation in the world related to the spread of SARS-CoV-2 and COVID-19 illnesses, which exerts an impact on the Comarch Group’s operations and also the financial standing of its customers and their demand for IT products and services.
In addition to selling its own products, Comarch maintains strong ties with vendors such as Microsoft reselling their products to customers in Poland and other countries. In 2012 its reselling division saw a 150% jump in revenues, while sales of its own proprietary applications fell 2%. Without the contributions from A-MEA, sales of its own proprietary applications were disappointing because of continued weakness in some European countries.
Having grown from a small IT shop to a leading tech vendor in Poland, the question facing Comarch is whether it plans to sell more of its intellectual property than reselling somebody else's products. Recently, Comarch has reached 100.000 customers in the Cloud.
Comarch SoftM Ecosystem, Partners, Resellers and SI
Comarch primarily relies on direct sales in countries such as Canada, USA, Panama, China, Vietnam, Albania, Austria, Belgium, Finland, France, Germany, Luxembourg, Lithuania, Netherlands, Russia, Switzerland, Slovakia, Ukraine, UK, Dubai, Poland, and United Arab Emirates. Comarch SoftM has strategic partnerships with HP, IBM, Cisco, Microsoft, Oracle, Tango Telecom, CENTUM Solutions, OpenCloud, Buzzinbees, Esri.
Comarch SoftM Cloud Infrastructure Insights
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- Comarch SoftM Public Cloud and Infrastructure (IaaS)
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- Comarch SoftM Private Cloud and Data Centers
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
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