Cvent Strengths, Domain Expertise, and Key Differentiators
Cvent is a meeting, events, and hospitality management technology, provider. The Cvent Event Cloud offers software solutions to event planners and marketers for online event registration, venue selection, event management and marketing, onsite solutions, and attendee engagement.
Cvent's suite of products automate and simplify the planning process to maximize the impact of events.
The Cvent Hospitality Cloud partners with hotels and venues to help them drive group and corporate travel business. Hotels use the Cvent Hospitality Cloud's digital marketing tools and software solutions to win business through Cvent's sourcing platforms and to service their customers directly, efficiently, and profitably – helping them grow and own their business. Cvent solutions optimize the entire event management value chain and have enabled clients around the world to manage hundreds of thousands of meetings and events.
Cvent Recent Developments
In June 2021, Cvent unveiled an integration with Uber for Business, Uber’s enterprise arm. Through this integration, organizations can enhance virtual attendee engagement and facilitate seamless ground transportation options for meeting planners and in-person event attendees. This collaboration brings together two industry leaders to support the changing needs of event planners and marketers who are looking to maximize the impact of their in-person, virtual, and hybrid events.
In August 2020 Cvent, unveiled its all-new virtual event solution, the Cvent Virtual Attendee Hub. Built to work seamlessly with Cvent’s unmatched suite of event marketing and management solutions, the Cvent Virtual Attendee Hub delivers a fully branded, turnkey virtual event experience. The Cvent platform powers all event types – whether in-person, virtual, or hybrid – providing organizations with the one solution they need to run their entire events program.
The Virtual Attendee Hub includes everything organizations need to deploy a virtual event experience to reach and engage virtual audiences like never before. The solution includes fully integrated, enterprise-class webcasting technology that allows planners and marketers to confidently deliver immersive, interactive content to any device, anywhere in the world.
In July 2019, Cvent unveiled its new Cvent Community at its annual user conference, Cvent CONNECT. Driven by strong customer growth and a continued focus on customer success, Cvent launched the Community to foster peer-to-peer engagement, offer a forum where product users can share best practices, enhance how users engage with Cvent solutions, and streamline their access to educational resources.
Cvent Mergers and Acquisitions (M&A) Activities
In July 2021, Cvent and Dragoneer Growth Opportunities Corp, a special purpose acquisition company merged. The combined company will operate as Cvent Holding Corp. and is expected to trade under the ticker symbol “CVT”.
In May 2019, Cvent acquired Wedding Spot, a leading wedding venue sourcing platform. More than 12,000 special event venues and hotels utilize Wedding Spot to attract wedding business to their properties. Cvent acquired Wedding Spot to bring additional group business opportunities to the more than 260,000 hotels and venues that currently utilize the Cvent Supplier Network, further accelerating Cvent’s product roadmap and global growth in the hospitality sector.
Furthermore, in June 2019, Cvent acquired DoubleDutch, one of the unique leaders in the mobile event app industry based in San Francisco. The acquisition of DoubleDutch highlights Cvent’s investment in the mobile technology space and will complement and grow the company’s signature mobile event app and onsite solution capabilities. By acquiring DoubleDutch, Cvent is expanding its commitment to the critically important onsite experience.
Cvent Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Cvent applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Cvent and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified CrowdCompass by Cvent, Cvent Conference Management, Cvent Hospitality Cloud , Cvent Meetings Management Software , Event Cloud Management Platform , Inquisium (Cvent Web Surveys) customers.
Cvent Overview
Ownership: - NYSE: CVT
Number of Employees: 4000
Functional Markets: Collaboration,
Key Verticals: Automotive, Banking and Financial Services, Communications, Consumer Packaged Goods, Education, Government, Healthcare, Insurance, Leisure and Hospitality, Life Sciences, Manufacturing, Media, Non Profit, Professional Services, Retail, Transportation, Utilites,
Cvent Key Enterprise and Cloud Applications
CrowdCompass by Cvent, Cvent Conference Management, Cvent Hospitality Cloud , Cvent Meetings Management Software , Event Cloud Management Platform , Inquisium (Cvent Web Surveys)
Cvent Revenues, $M:
| Type/Year | 2019 | 2020 | YoY Growth, % |
|---|---|---|---|
| Total Revenues, $M | Subscribe | Subscribe | Subscribe |
| Enterprise Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
| Cloud Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Cvent Revenue Breakdown By Type, $M:
| Type | License | Prof. Services | Hardware | Support & Maintenance | SaaS | PaaS | IaaS | Other (Non Enterprise Application Revenues) | Total |
|---|---|---|---|---|---|---|---|---|---|
| % of Total Revenues | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | 100% |
| Revenues, $M | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe |
Cvent Enterprise Applications Revenues By Functional Markets, $M:
Cvent Enterprise Applications Revenues By Verticals, $M:
Cvent Revenues By Region, $M
| Region | % of Total Revenues | 2020 Total Revenues, $M | 2020 Enterprise Applications Revenues, $M | 2020 Cloud Applications Revenues, $M |
|---|---|---|---|---|
| Americas | Subscribe | Subscribe | Subscribe | Subscribe |
| EMEA | Subscribe | Subscribe | Subscribe | Subscribe |
| APAC | Subscribe | Subscribe | Subscribe | Subscribe |
| Total | Subscribe | Subscribe | Subscribe | Subscribe |
Cvent Direct vs Indirect sales
| Region | Direct Sales | Indirect Sales | Total |
|---|---|---|---|
| Type % | Subscribe | Subscribe | Subscribe |
| Revenues, $M | Subscribe | Subscribe | Subscribe |
Cvent Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Cvent Customers
No. of Cvent Customers: 30000
No. of Cvent Enterprise Applications Customers: 30000
No. of Cvent Cloud Customers: 30000
No. of Cvent Cloud Subscribers: 300000
Cvent has 300000 users and 30000 customers in more than 100 countries.
Among Cvent customers are Juniper Networks, Kaiser Permanente, Penn State, SiriusDecisions Inc., RE/MAX, LLC, The Boeing Company, Kaiser Permanente, The Washington Post, Walmart, Verifone, Paychex, Biogen Idec, Huron Consulting Group, Baxter Healthcare, the Fairfax County Chamber of Commerce, Milken Institute, Nantucket Wine Festival, Stella&Dot, TATA, and the Houston Livestock Show, Rodeo and many others.
Cvent Market Opportunities, M&A and Geo Expansions
In August 2021, Cvent launched Cvent Studio, new video capture and production solution built for virtual and hybrid events. Cvent Studio enables event planners to easily create professional-quality video content for their webinars, virtual events, and hybrid events, helping them attract and more deeply engage their online audiences. Through Cvent Studio’s state-of-the-art functionality, planners will have the tools they need to up-level their virtual events into immersive, fully branded experiences including the ability to pre-build each segment of their webinar or broadcast before going live, and leverage streamlined presenter tools to deliver broadcast-quality live or pre-recorded video with minimal effort.
In the first quarter of 2019, 1,200 new customers selected Cvent. The new customers further expand Cvent’s global customer base, which includes more than 50 percent of the Fortune 500 and 80 percent of the Fortune 100. To support its rapid growth, Cvent plans to increase recruiting efforts and continue its global headcount expansion by adding nearly 1,000 employees in 2019.
Cvent expects to grow its worldwide employee base by another 1,000 in 2019, including many at its headquarters.
The growth follows a busy 2018 for the company, which saw it acquire D.C.-based event and planning startup Social Tables, in addition to QuickMobile and Kapow. Those efforts combined added some 5,000 new customers and 1,000 net new employees to Cvent in 2018 alone.
Cvent Risks and Challenges
Since its founding in 1999, Cvent has built a thriving franchise in the online event management market.
The question is whether Cvent can parlay its successes in the small to medium corporate event business into more large-scale corporate events in order to optimize and scale out its technology footprint.
Cvent Ecosystem, Partners, Resellers and SI
In August 2021, Amadeus and Cvent Expanded Partnership to Increase Bookings for Small Meetings & Events. The agreement allows hotels that use Amadeus Sales & Event Management to expose their function space to Cvent planners, enabling them to seamlessly book any available inventory, at any time, without requiring the traditional RFP process.
In December 2020, Cvent partnered with Aimbridge Hospitality (“Aimbridge”) for event diagramming and virtual site tour technology. Through the partnership agreement, more than 1,400 properties operated by Aimbridge worldwide will have the option of preferred access to three of Cvent’s solutions: Cvent Event Diagramming, Photo-Realistic 3D, and Interactive Floor Plans.
In addition to its US direct sales force, Cvent has built a network of sales, tech, and services partners that sell into local markets in Europe and other regions.
Among Cvent partners are Microsoft, salesforce.com, Webex, Eloqua, Newmarket International, GetThere, Concur Cliqbook Travel, Passkey, VeriSign, PayPal, Authorize.Net, CyberSource, Moneris Solutions, and TouchNet.
Cvent Cloud Infrastructure Insights
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- Cvent Public Cloud and Infrastructure (IaaS)
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- Cvent Application Delivery
- Cvent Private Cloud and Data Centers
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
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