Teradata Corporation Strengths, Domain Expertise, and Key Differentiators
Teradata Corporation is a global provider of analytic data solutions and services. Their analytic data solutions comprise software, hardware, and related business consulting and support services. Teradata helps customers access and manage data and extract business value and insight from data analytics across their entire enterprise.
Teradata Corporation Recent Developments
In September 2021, Teradata, the connected multi-cloud data platform for enterprise analytics company, announced that Vantage is now able to operationalize externally created predictive models, also known as model sharing or BYOM. This move further supports Teradata’s strategic analytics framework that gives data-driven enterprises a step-by-step solution for deploying analytical models at scale. Businesses will now be able to quickly realize a greater return on investment (ROI) in developing analytical models through increased model operationalization, expanded analytic use cases, and a streamlined approach to data-driven decision-making.
In October 2019, Teradata unveiled Vantage Customer Experience (CX) to transform the customer experience at the world’s most innovative data-driven companies. Vantage CX helps brands deliver relevant, personalized experiences in real-time, across all interactions, to drive incremental revenue and lower the cost-to-serve.
The same period Teradata unveiled Vantage Analyst: a set of capabilities for Vantage customers that empower business analysts to perform machine learning and advanced analytics that were previously the domain of data scientists.
Teradata Corporation Mergers and Acquisitions (M&A) Activities
Teradata completed the acquisition of San Diego-based start-up StackIQ, developers of one of the industry’s fastest bare-metal software provisioning platforms that have managed the deployment of cloud and analytics software at millions of servers in data centers around the globe. The deal is to leverage StackIQ’s expertise in open source software and large cluster provisioning to simplify and automate the deployment of Teradata Everywhere.
Offering customers the speed and flexibility to deploy Teradata solutions across hybrid cloud environments, allows them to innovate quickly and build new analytical applications for their business. In addition to technology assets, the acquisition also includes StackIQ’s talented team of engineers, who will join Teradata’s R&D organization to help accelerate the company’s ability to automate software deployment in operations, engineering and end-user customer ecosystems.
Teradata Corporation Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Teradata Corporation applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Teradata Corporation and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Teradata Integrated Marketing Cloud, customers.
Teradata Corporation Overview
Ownership: - NYSE: TDC
Number of Employees: 7200
Functional Markets: Analytics and BI, PaaS,
Key Verticals: Aerospace and Defense, Automotive, Banking and Financial Services, Communication, Construction, Real Estate, Consumer Packaged Goods, Distribution, K347, Higher Education, Federal Government, State and Local Government, Public Safety, Healthcare, Life Insurance, P&C Insurance, Specialty Insurance, Leisure and Recreation, Hospitality, Life Sciences, Manufacturing, Media, Faith-Based Nonprofit, Youth and Elderly Care, Special Cause Nonprofit, Oil and Gas, Chemicals, Professional Services, Retail, Transportation, Utilities,
Teradata Corporation Key Enterprise and Cloud Applications
Teradata Integrated Marketing Cloud,
Teradata Corporation Revenues, $M:
| Type/Year | 2020 | 2021 | YoY Growth, % |
|---|---|---|---|
| Total Revenues, $M | Subscribe | Subscribe | Subscribe |
| Enterprise Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
| Cloud Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Teradata Corporation Revenue Breakdown By Type, $M:
| Type | License | Prof. Services | Hardware | Support & Maintenance | SaaS | PaaS | IaaS | Other (Non Enterprise Application Revenues) | Total |
|---|---|---|---|---|---|---|---|---|---|
| % of Total Revenues | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | 100% |
| Revenues, $M | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe |
Teradata Corporation Enterprise Applications Revenues By Functional Markets, $M:
Teradata Corporation Enterprise Applications Revenues By Verticals, $M:
Teradata Corporation Revenues By Region, $M
| Region | % of Total Revenues | 2021 Total Revenues, $M | 2021 Enterprise Applications Revenues, $M | 2021 Cloud Applications Revenues, $M |
|---|---|---|---|---|
| Americas | Subscribe | Subscribe | Subscribe | Subscribe |
| EMEA | Subscribe | Subscribe | Subscribe | Subscribe |
| APAC | Subscribe | Subscribe | Subscribe | Subscribe |
| Total | Subscribe | Subscribe | Subscribe | Subscribe |
Teradata Corporation Direct vs Indirect sales
| Region | Direct Sales | Indirect Sales | Total |
|---|---|---|---|
| Type % | Subscribe | Subscribe | Subscribe |
| Revenues, $M | Subscribe | Subscribe | Subscribe |
Teradata Corporation Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Teradata Corporation Customers
No. of Teradata Corporation Customers: 10000
No. of Teradata Corporation Enterprise Applications Customers: 10000
No. of Teradata Corporation Cloud Customers: x
No. of Teradata Corporation Cloud Subscribers: x
Teradata’s cloud momentum accelerated in the first half of 2021 as customers realized the enterprise scale and price performance of Vantage. Leading enterprises worldwide are choosing Teradata Vantage in the cloud. Examples include: Activision Blizzard, Aisin AW Banco, Itaú Blue, Cross Blue Shield of Louisiana, BNSF Railway Codelco, Credit Saison Gap, Juniper Networks, Kobe Steel, MGM Resorts, National Oilwell Varco, Orange Poland, OSF Healthcare, Publix, SBI Sumishin Net Bank, Seven West Media, SiriusXM, Sony Pictures Entertainment, The Very Group
Teradata has over 2,600 customers worldwide.
Recent customer wins include: Office Depot, Government of Rajasthan, Danske Bank, Mercado Libre, SBI Sumishin Net Bank and others.
Teradata Corporation Market Opportunities, M&A and Geo Expansions
In November 2021, Teradata, the connected multi-cloud data platform for enterprise analytics company, formed a three-year Strategic Collaboration Agreement (SCA) with Amazon Web Services, Inc. (AWS). Together, AWS and Teradata are increasing both product integrations and development with AWS, and launching joint go-to-market programs designed to help customers migrate, modernize, and de-risk their cloud adoption journey using Teradata Vantage on AWS. Teradata is providing its industry-leading data platform on AWS to deliver impactful business outcomes from start to enterprise scale.
In October 2019, Teradata presented its new offerings to help companies use Vantage to simplify their analytic ecosystems and move forward from analytics to answers, wherever they are on their cloud journey. With these announcements, Teradata Vantage now unifies analytics, data lakes and data warehouses, all in the cloud.
Teradata expanded customer choice in Hybrid Cloud Solutions with the availability of Teradata Database on Azure providing customers more choice of cloud options for Teradata software. By combining Teradata’s industry-leading data warehouse software with the agility and elasticity of Azure public cloud services, customers can focus on driving business value rather than installing and maintaining physical infrastructure.
According to Teradata’s recent Data Warehouse Survey to its customers, more than 90 percent of them will employ a hybrid environment by 2020 consisting of a mix of on-premises and cloud resources. The same survey indicated that 85 percent of Teradata customers want to consume at least some of their analytics “as a service.”
Teradata Corporation Risks and Challenges
Teradata has decided to make a shift in the executive suite. Oliver Ratzesberger, who took charge in January, stepped down, with his predecessor, board member Victor Lund, once again taking the reins on an interim basis. Overall revenue dropped 11% year over year. While subscriptions grew 11%, that didn't make up for the 78% drop in perpetual license revenue. Furthermore, consulting turned in a disappointing quarter, dropping 26% compared to the previous year.
Despite its push into Cloud applications, Teradata remains heavily entrenched in the hardware market and any talk of steering its software customers to its own captive hardware platform could backfire.
Teradata Corporation Ecosystem, Partners, Resellers and SI
Teradata has established partnerships with the top three global public cloud service providers: Amazon Web Services ("AWS"), Microsoft Azure, and Google Cloud, so that Teradata
can provide companies around the globe access to Teradata’s Vantage offering in the public cloud, both in a Do-It-Yourself or As-A-Service mode to accommodate customer preferences.
Teradata sell and market its analytic data platforms and marketing applications primarily through a direct sales force. They also market and sell their products through third-party channels, including resellers and distributors. They have a small number of licensed resellers, and have license and distribution agreements with independent distributors in several countries worldwide.
Teradata works with a range of consultants and systems integrators that engage in the design, implementation and integration of analytic data solutions for its joint clients.
Its strategic global consulting and systems integration partners include Accenture, Brand Intellect, Brierley+Partners, Capgemini, Cognizant, Comet Global Consulting, Covalent, Crystalloids, Deloitte, EMMsphere, Hitachi Consulting, InfoSys, Marketing Industries, Myriad Park, PinPoint Consulting, RCC Consortia, Rivera Consulting, Slalom Consulting, Solutions Plus Consulting, TCS (Tata Consulting), TopRight, Velteo and WiPro.
Among its 100+ Technology Partners are ADAM Software, Adobe, Celebrus, CrystalReports, Dell/Boomi, Demandware, Kickdynamic, KXEN, LiveRamp, Localz, Microsoft, MicroStrategy, North Plains, Peerius, Returnpath, Salesforce.com, UrbanAirship, and WebTrends.
Its other and smaller partners are Acxiom, CatapaultWorks, Communisis, HarteHanks, Havas Worldwide, Kenscio, Loyalty Lab, Loquate, Merkle, Revana, Scion, Xerox, and yourzine.
Teradata Corporation Cloud Infrastructure Insights
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Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
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