Trace One Strengths, Domain Expertise, and Key Differentiators
Trace One powers the world's largest collaborative network for Private Label development more than 20,000 companies in 100 countries developing over $300B in products annually. Trace One globally proven platform enables its customers to develop and manage Private Label products, ensure conformity to industry and government legislation and drive consumer trust.
Trace One Recent Developments
In February 2021, Trace One launched Trace One E-Sourcing, a new solution for global retailers to bring private labels to market faster. For resilience in retail’s complex, constantly-evolving environment, Trace One E-Sourcing extends digital best practices across all stages of the product lifecycle to help brand owners thrive by maximizing their process efficiency.
Trace One launched the Trace One Exec Club, an exclusive club of engaged experts who collectively are the voice of the global Private Label industry. The mission of the club is to gather retailers, suppliers and retail industry experts to shape the future of Private Label.
Trace One Mergers and Acquisitions (M&A) Activities
In March 2022, Trace One completed the acquisition of Selerant, enhancing its position as a global leader in Product Lifecycle Management (PLM) for Consumer Packaged Goods (CPG). Trace One, backed by Symphony Technology Group since April 2021, boasts a comprehensive cloud solution for CPG product creation and management, and with the addition of Selerant's formula-based PLM, compliance, and environmental health & safety software, the combined entity aims to be the preeminent end-to-end PLM software leader, connecting the entire supply chain from raw material suppliers to retailers and end consumers.
In April 2021, Symphony Technology Group (“STG”), a Palo Alto-based private equity firm focused on investing in the software, data analytics, and software-enabled technology services sectors, acquired Trace One, the dedicated B2B collaborative platform for Retail and CPG Industries and Private Label.
In 2016, HgCapital acquired Trace One. The investment was made from the HgCapital Mercury Fund which focuses on growth buyouts in the technology sector across Europe.
Trace One Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Trace One applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Trace One and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Trace One PLM, Trace One E-Sourcing, Trace One Marketplace, Trace One Insight customers.
Trace One Overview
47, rue de Monceau
Paris, x, 75008, France
33 156-902-424
https://www.traceone.com/
Ownership: - Symphony Technology Group
Number of Employees: 500
Functional Markets: eCommerce, PLM, Procurement,
Key Verticals: Consumer Packaged Goods, Distribution, Manufacturing, Retail, Transportation,
Trace One Key Enterprise and Cloud Applications
Trace One PLM, Trace One E-Sourcing, Trace One Marketplace, Trace One Insight
Trace One Revenues, $M:
| Type/Year | 2022 | 2023 | YoY Growth, % |
|---|---|---|---|
| Total Revenues, $M | Subscribe | Subscribe | Subscribe |
| Enterprise Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
| Cloud Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Trace One Revenue Breakdown By Type, $M:
Trace One Enterprise Applications Revenues By Functional Markets, $M:
Trace One Enterprise Applications Revenues By Verticals, $M:
Trace One Revenues By Region, $M
| Region | % of Total Revenues | 2023 Total Revenues, $M | 2023 Enterprise Applications Revenues, $M | 2023 Cloud Applications Revenues, $M |
|---|---|---|---|---|
| Americas | Subscribe | Subscribe | Subscribe | Subscribe |
| EMEA | Subscribe | Subscribe | Subscribe | Subscribe |
| APAC | Subscribe | Subscribe | Subscribe | Subscribe |
| Total | Subscribe | Subscribe | Subscribe | Subscribe |
Trace One Direct vs Indirect sales
| Region | Direct Sales | Indirect Sales | Total |
|---|---|---|---|
| Type % | Subscribe | Subscribe | Subscribe |
| Revenues, $M | Subscribe | Subscribe | Subscribe |
Trace One Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Trace One Customers
No. of Trace One Customers: 20000
No. of Trace One Enterprise Applications Customers: 20000
No. of Trace One Cloud Customers: x
No. of Trace One Cloud Subscribers: x
Trace One powers the world's largest network for private label development with more than 20,000 companies in 110 countries developing over $300B in annual products spend. Among its customers are: Coca-Cola, Danone, Kraft Foods, Sara Lee, Carrefour Group, Auchan, Tesco, Sainsbury's, Monoprix, Auchan, Casino, Eroski, HMV, Toupargel, Edcon, Franprix-Leader Price, Provera, Coca-Cola, Danone, Colgate Palmolive, and many more.
Trace One Market Opportunities, M&A and Geo Expansions
Trace One expand the company's investment in the German market to further strengthen their place at the forefront of the drive for quality in the retail industry.
Trace One Risks and Challenges
Trace One's migration to multi-tenant cloud delivery is a work in progress.
Trace One Ecosystem, Partners, Resellers and SI
In March 2021, Trace One and Mintec Announce Partnership for Global Ingredient Price Distribution. Under this new partnership, Mintec will join the Trace One global community of brand owners, which will make their trusted food and ingredient data available for users to access through the Trace One collaborative platform data. With Mintec's extensive commodity price data and strategic market analysis, users will analyze their spending more effectively, control costs, and make better ingredient purchasing decisions.
In February 2018, Trace One and BRC Global Standards, a leading brand and consumer protection organization, have evolved their long-standing relationship to form a unique strategic partnership. By combining the BRC Global Standards 26,000+ customers, including suppliers, retailers, certification bodies and auditors from 130 countries, with Trace One's 20,000+ customer base, it will create one of the largest retail collaborative networks in the world.
Trace One Cloud Infrastructure Insights
Subscribe to read more about:
- Trace One Public Cloud and Infrastructure (IaaS)
- Trace One Platform (PaaS)
- Trace One Application Delivery
- Trace One Private Cloud and Data Centers
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
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