Wix.com Strengths, Domain Expertise, and Key Differentiators
Wix is a cloud-based website development platform for over 200 million registered users worldwide.
The Wix website builder was founded on the belief that the Internet should be accessible to everyone to develop, create and contribute. Through free and premium subscriptions, Wix empowers millions of businesses, organizations, artists, and individuals to take their businesses, brands and workflow online.
The Wix Editor, Wix ADI, Editor X, a curated App Market, Ascend by Wix and Velo by Wix enable users to build and manage a fully integrated and dynamic digital presence.
Wix.com Recent Developments
Wix introduced Spaces by Wix, a native mobile app for customers to engage and transact with businesses built on Wix. Extending to mobile furthers Wix's vision to provide Wix users with a full business solution and provides their customers with a best-in-class experience to interact with the business. Spaces by Wix is the first native app experience dedicated to customers of businesses built on Wix. Every user creating an online presence on the Wix platform has automatic access to Spaces by Wix. With just a few clicks, Wix users can create the mobile app experience specific to their business needs and invite customers to join as community members.
Wix.com Mergers and Acquisitions (M&A) Activities
Wix.com has been on a spending spree as of late. In the last five months alone, the company has made three different acquisitions in an attempt to bolster its offerings with the latest one coming less than a month ago.
In June, Wix acquired a marketplace and dropshipping platform called Modalyst for an undisclosed price. The acquisition will continue extending the Wix eCommerce platform and contribute to the success of businesses on Wix, connecting Wix merchants to a vast supplier marketplace where they can create lasting, scalable relationships and source millions of high-quality products synced directly to their store to sell and fulfill online.
In May 2021, Wix acquired Rise.ai, the gift card and customer re-engagement solution for online brands. The acquisition will extend the Wix eCommerce platform, providing a full solution for merchants to manage customer re-engagement activities aimed at increasing customer spending and repurchases, including gift cards, loyalty programs, rewards, and referrals.
Wix.com Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Wix.com applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Wix.com and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Wix Plaftorm customers.
Wix.com Overview
Ownership: - Nasdaq: WIX
Number of Employees: 5929
Functional Markets: Collaboration, Content Management, eCommerce, PaaS, IaaS,
Key Verticals: Aerospace and Defense, Automotive, Banking and Financial Services, Communication, Construction, Real Estate, Consumer Packaged Goods, Distribution, K149, Higher Education, Federal Government, State and Local Government, Public Safety, Healthcare, Life Insurance, P&C Insurance, Specialty Insurance, Leisure and Recreation, Hospitality, Life Sciences, Manufacturing, Media, Faith-Based Nonprofit, Youth and Elderly Care, Special Cause Nonprofit, Oil and Gas, Chemicals, Professional Services, Retail, Transportation, Utilities,
Wix.com Key Enterprise and Cloud Applications
Wix Plaftorm
Wix.com Revenues, $M:
| Type/Year | 2020 | 2021 | YoY Growth, % |
|---|---|---|---|
| Total Revenues, $M | Subscribe | Subscribe | Subscribe |
| Enterprise Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
| Cloud Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Wix.com Revenue Breakdown By Type, $M:
| Type | License | Prof. Services | Hardware | Support & Maintenance | SaaS | PaaS | IaaS | Other (Non Enterprise Application Revenues) | Total |
|---|---|---|---|---|---|---|---|---|---|
| % of Total Revenues | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | 100% |
| Revenues, $M | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe |
Wix.com Enterprise Applications Revenues By Functional Markets, $M:
Wix.com Enterprise Applications Revenues By Verticals, $M:
Wix.com Revenues By Region, $M
| Region | % of Total Revenues | 2021 Total Revenues, $M | 2021 Enterprise Applications Revenues, $M | 2021 Cloud Applications Revenues, $M |
|---|---|---|---|---|
| Americas | Subscribe | Subscribe | Subscribe | Subscribe |
| EMEA | Subscribe | Subscribe | Subscribe | Subscribe |
| APAC | Subscribe | Subscribe | Subscribe | Subscribe |
| Total | Subscribe | Subscribe | Subscribe | Subscribe |
Wix.com Direct vs Indirect sales
| Region | Direct Sales | Indirect Sales | Total |
|---|---|---|---|
| Type % | Subscribe | Subscribe | Subscribe |
| Revenues, $M | Subscribe | Subscribe | Subscribe |
Wix.com Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Wix.com Customers
No. of Wix.com Customers: x
No. of Wix.com Enterprise Applications Customers: x
No. of Wix.com Cloud Customers: x
No. of Wix.com Cloud Subscribers: 200 million
Wix.com reached 220 million users globally after adding more than 31 million users in 2020. At the end of 2020, it had 196.7 million subscribers, 5.5 million of which were premium subscriptions.
Wix.com Market Opportunities, M&A and Geo Expansions
The Israeli company reported that it will continue to invest across multiple areas of its business, including product development and infrastructure. Wix said it expects to grow by one third in 2021. It also said it had planned $60 million of investments this year, including adding more than 600 staff.
Wix.com Risks and Challenges
Wix websites are vulnerable to reflective DOM cross-site scripting attacks that could give attackers control of user's websites.
Another big issue with using Wix, is that the company encourages non-web-designers to use it. That can lead to bad SEO and web security, and overall bad publicity for the company.
Wix.com Ecosystem, Partners, Resellers and SI
Wix.com offers Wix Partner Program for agencies and freelancers that create web-sites.
Wix.com Cloud Infrastructure Insights
Subscribe to read more about:
- Wix.com Public Cloud and Infrastructure (IaaS)
- Wix.com Platform (PaaS)
- Wix.com Application Delivery
- Wix.com Private Cloud and Data Centers
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
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