Workday Among Cloud Top 500

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List of Verified Workday Customers

Workday Recent Developments

At Workday Rising 2018 Workday announced General Availability of Skills Cloud, a vision for a frictionless talent marketplace, Workday People Analytics, the availability of Workforce Planning Solution via Adaptive Insights.


Workday also announced that customers in North America Including Fresche Solutions and Twitch now run Workday on AWS. Workday Plans to Offer AWS Option to Customers in Germany in 2019

Workday M&A Activities

In August 2018, Workday, a leader in enterprise cloud applications for finance and human resources completed its acquisition of Adaptive Insights, a provider of cloud-based corporate performance management (CPM) and business intelligence (BI) solutions.


The company’s software as a service (SaaS) platform allows finance and management teams to work together to plan, monitor, report on, and analyze financial and operational performance. Its analytics applications offer capabilities for budgeting, forecasting, reporting, consolidation, dashboards, and business intelligence.


Adaptive Insights has also made significant inroads into enterprise performance management applications for line of business functions.

Workday Key Enterprise & Cloud Applications

Workday Financial Management, Workday Human Capital Management, Workday Prism Analytics, Workday Professional Services Automation, Workday Student,

SCORES Analysis

Workday Strengths

Workday is expanding rapidly, in many cases faster than many of its competitors, because of its singular focus on key markets – HCM and more recently EPM, ERP Financial Management and student information systems.


After establishing a stronghold in Core HR (2400 customers) and successful move into Financial Management (550 Customers), Workday is now reaching new heights by establishing itself among the Top 10 EPM software vendors. With Adaptive Insights, a provider of cloud based business planning and financial modeling tools, now under the Workday umbrella, there are an additional 4,100 organizations worldwide from mid-sized companies utilizing a Workday for planning.


Acquiring Adaptive’s software will continue to accelerate Workday's development roadmap by two to three years, according to Workday Chief Executive Aneel Bhusri. The companies currently share around 40 customers (Workday boasted north of 350 planning customers as of September 2018 earnings.) Combined Workday + Adaptive Insights will be shaking the traditional Enterprise Performance Management (EPM) applications market, which covers software for budgeting, forecasting and other similar tools that rely on predictive analytics to drive better scorecards, operational insights as well as continuous improvements in financial, HR, supply chain and sales planning.


The end game for Workday is to deliver a range of Cloud applications that can help companies compress planning, while speeding their decision-making process. This looks like Workday’s largest acquisition yet, but the company has been on an acquisition spree for a while. In addition to Adaptive Insights and RallyTeam, Workday also closed M&A activities with SkipFlag, and

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  • Key differentiators
  • Domain Expertise
  • Product portfolio
  • Solution scope

Workday Revenues, $M:

Type/Year 2016 2017 YoY Growth, %
Total Revenues, $M Subscribe Subscribe Subscribe
Enterprise Applications Revenues, $M Subscribe Subscribe Subscribe
Cloud Applications Revenues, $M Subscribe Subscribe Subscribe

* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.

Workday Revenue Breakdown By Type, $M:

Type License Services Hardware Support & Maintenance SaaS
% of Total Revenues Subscribe Subscribe Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe

Workday Revenues By Region, $M

Region % of Total Revenues 2017 Total Revenues, $M 2017 Enterprise Applications Revenues, $M 2017 Cloud Applications Revenues, $M
Americas Subscribe Subscribe Subscribe Subscribe
EMEA Subscribe Subscribe Subscribe Subscribe
APAC Subscribe Subscribe Subscribe Subscribe
Total Subscribe Subscribe Subscribe Subscribe

Workday Direct vs Indirect sales

Region Direct Sales Indirect Sales Total
Type % Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe

Workday Customers

No. of Customers: Subscribe

No. of Enterprise Applications Customers: Subscribe

No. of Cloud Customers: Subscribe

No. of Cloud Subscribers: Subscribe

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  • Reference wins across regions
  • Customer Size segments
  • Customer wins momentum

Workday Opportunities

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  • Market Opportunities at the vertical and subvertical levels
  • Mergers and Acquisitions (M&A), Funding
  • Geo Expansions

Workday Risks

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  • Ability to handle internal and external risk and challenges

Workday Ecosystem

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  • Health of ecosystem
  • Network Effects of BPO, ISV, SI
  • VAR Partners
  • Direct vs Indirect sales

Workday Cloud Infrastructure Insights

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  • Cloud Infrastructure (IaaS)
  • Cloud Platform (PaaS)
  • Cloud Application delivery (SaaS)
  • Data Center (Hosting)

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.

Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).

For additional information on our methodologies, here's the link:


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