Allego Named Top-Tier Software Vendor by APPS RUN THE WORLD in the APPS and CLOUD TOP 500 Market Report

Allego Strengths, Domain Expertise, and Key Differentiators

Allego is a provider of revenue enablement software. It brings together sales, enablement, and marketing teams to deliver the experience B2B buyers are looking for — in a single, comprehensive platform. With its patented technology, the GO platform ensures revenue teams curate the right content, ready sales teams to win with confidence, and engage with buyers in the right way at the right time for faster sales cycles and greater revenue.

Allego Recent Developments

In June 2023, Allego introduced Allego 7, the latest version of its product, showcasing an all-encompassing sales enablement platform. Allego 7 empowers sales professionals by enhancing engagement through immersive seller and buyer content experiences, analyzing learner progression to demonstrate enablement impact, offering next-generation learning and coaching strategies for behavioral change, and providing guided personalization for each sales interaction.

In June 2021, Allego introduced the Allego Digital Sales Rooms, enabling B2B sellers to deliver a contemporary buying experience. This capability allows sellers to maintain control while establishing a meaningful human-to-human connection with buyers."

Allego Mergers and Acquisitions (M&A) Activities

In the fourth quarter of 2020, Allego successfully secured $25 million in new funding from General Catalyst and Summit Partners.

In December 2020, Allego completed its inaugural acquisition since its establishment in 2013 by acquiring Refract.

Allego Customers in ARTW Customer Database

Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Allego applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Allego and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Allego Sales Enablement Platform, Allego 7 customers.

Allego Key Enterprise and Cloud Applications

Allego Sales Enablement Platform, Allego 7

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Allego Direct vs Indirect sales

Allego Customers - Breakdown by Geo, Size, Vertical and Product

List of Verified Allego Customers

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During the fourth quarter of 2022, Allego marked a milestone by attaining unprecedented success through new customer acquisitions, industry recognition, and notable advancements in its platform. The quarter experienced robust growth, with a 75% expansion and a substantial increase in users exceeding 40%. Allego's platform continues to be highly sought after by prominent organizations worldwide, maintaining its popularity with users across 40 European countries.

The Allego platform is employed by nearly 1,000,000 professionals to expedite onboarding, ensure consistent messaging, provide swift access to sales content, and promote enhanced collaboration. Brands that have embraced the Allego platform include Ageless Fitness, Atlantic Bay Mortgage Group, BlastMedia, Children’s HeartLink, Howarths, EcoOnline, Imperva, Itamar Medical Ltd, JamesEdition, Katalon Studio, Kefron, Nexthink, Pricefx, Thornburg Investment Management, Inc., Wireless CCTV, and others.

Allego Market Opportunities, M&A and Geo Expansions

In January 2023, Allego introduces enhancements for European companies, facilitating support for multilingual teams. These upgrades empower administrators to manage learning, sales content, and taxonomy in multiple languages, enabling users across various departments to navigate, search, create, and consume content in their preferred language. The improvements enhance collaboration, communication, and ensure regulatory and legal compliance in Europe

Allego Risks and Challenges

The recent appointments of key executives, including a Chief Revenue Officer (CRO), Chief Financial Officer (CFO), Chief People Officer, and Chief Marketing Officer, bring forth significant considerations for Allego. Alterations in leadership have the potential to influence critical areas, including strategy alignment, employee morale, operational stability, customer relationships, investor confidence, cultural alignment, and execution risks.

Allego Ecosystem, Partners, Resellers and SI

Allego's partner program fosters connections with individuals and organizations delivering exceptional content, services, and support. Key partners include B2B Decision Labs, The Brooks Group, Synthesis, TTEC, Imparta, Matrix Achievement Group, SPARXiQ, GP Strategies, and Corporate Visions, enhancing the value proposition for customers.

Allego Cloud Infrastructure Insights

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• Allego Public Cloud and Infrastructure (IaaS)
• Allego Platform (PaaS)
• Allego Application Delivery
• Allego Private Cloud and Data Centers

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.

Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).

For additional information on our methodologies, here's the link: