Automattic Strengths, Domain Expertise, and Key Differentiators
Automattic makes the web a better place. Automattic family includes Jetpack, WooCommerce, Longreads, WordPress.com, and more. With WordPress.com, you can create beautiful websites and blogs for free and enhance those sites with our premium services.
Automattic Recent Developments
In June 2023 Automattic unveiled a groundbreaking AI assistant for its widely-used content management system. Released on Tuesday, this AI assistant seamlessly integrates with WordPress.com and all Jetpack-powered sites, revolutionizing the content creation process for millions of users worldwide. The introduction of the AI assistant marks a significant milestone in content creation technology, offering users a powerful tool to enhance their writing process.
One of the standout features of Automattic's AI assistant is its multilingual support, encompassing 12 languages including Spanish, French, Chinese, Korean, and Hindi. This capability empowers writers to compose content in their native language and seamlessly translate it into other languages, catering to diverse audiences with ease. Additionally, the assistant offers advanced spelling and grammar correction functionalities, surpassing the capabilities of WordPress's built-in tools and ensuring the delivery of polished, error-free content.
Automattic Mergers and Acquisitions (M&A) Activities
In October 2023, Automattic acquired Texts.com, an all-in-one messaging app, for $50 million. This acquisition marks Automattic's venture into the messaging landscape, a domain crucial for modern communication. Texts.com offers a unique proposition by consolidating various messaging apps into a single inbox, streamlining communication, and enhancing user convenience.
The acquisition also underscores Automattic's strategic vision of expanding its reach across different facets of online interaction. By incorporating Texts.com into its ecosystem, Automattic aims to tap into the vast user base of messaging platforms such as iMessage, WhatsApp, Telegram, and others, thereby enhancing its overall market presence and user engagement.
Automattic Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Automattic applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Automattic and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified WordPress.com, WooCommerce, Jetpack, Simplenote, Longreads, VaultPress, Akismet, Gravatar, Polldaddy, Jetpack CRM, Pocket Casts, Day One customers.
Automattic Overview
60 29th Street #343
San Francisco, CA, 94110, United States
1 877-273-8550
https://www.automattic.com/
Ownership: - x
Number of Employees: 1945
Functional Markets: Content Management, CRM, eCommerce,
Key Verticals: Aerospace and Defense, Automotive, Banking and Financial Services, Communications, Construction, Real Estate, Consumer Packaged Goods, Distribution, K12, Higher Education, Federal Government, State and Local Government, Public Safety, Healthcare, Life Insurance, P&C Insurance, Specialty Insurance, Leisure and Recreation, Hospitality, Life Sciences, Manufacturing, Media, Faith-Based Nonprofit, Youth and Elderly Care, Special Cause Nonprofit, Oil and Gas, Chemicals, Professional Services, Retail, Transportation, Utilities,
Automattic Key Enterprise and Cloud Applications
WordPress.com, WooCommerce, Jetpack, Simplenote, Longreads, VaultPress, Akismet, Gravatar, Polldaddy, Jetpack CRM, Pocket Casts, Day One
Automattic Revenues, $M:
| Type/Year | 2022 | 2023 | YoY Growth, % |
|---|---|---|---|
| Total Revenues, $M | Subscribe | Subscribe | Subscribe |
| Enterprise Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
| Cloud Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Automattic Revenue Breakdown By Type, $M:
Automattic Enterprise Applications Revenues By Functional Markets, $M:
Automattic Enterprise Applications Revenues By Verticals, $M:
Automattic Revenues By Region, $M
| Region | % of Total Revenues | 2023 Total Revenues, $M | 2023 Enterprise Applications Revenues, $M | 2023 Cloud Applications Revenues, $M |
|---|---|---|---|---|
| Americas | Subscribe | Subscribe | Subscribe | Subscribe |
| EMEA | Subscribe | Subscribe | Subscribe | Subscribe |
| APAC | Subscribe | Subscribe | Subscribe | Subscribe |
| Total | Subscribe | Subscribe | Subscribe | Subscribe |
Automattic Direct vs Indirect sales
| Region | Direct Sales | Indirect Sales | Total |
|---|---|---|---|
| Type % | Subscribe | Subscribe | Subscribe |
| Revenues, $M | Subscribe | Subscribe | Subscribe |
Automattic Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Automattic Customers
No. of Automattic Customers: x
No. of Automattic Enterprise Applications Customers: x
No. of Automattic Cloud Customers: x
No. of Automattic Cloud Subscribers: x
Among its customers are: TechCrunch, The New Yorker, BBC America, Bloomberg, MTV News, Sony Music, Variety, and others.
Automattic Market Opportunities, M&A and Geo Expansions
Automattic's recent primary funding round of $288 million, coupled with its strategic share buyback program and ongoing growth initiatives, underscores the company's commitment to expansion and innovation within the digital landscape. The infusion of capital from prominent investors such as BlackRock, Wellington, Schonfeld, and Alta Park not only bolsters Automattic's financial standing but also validates its vision and growth trajectory.
The acquisitions of Parse.ly, Day One, and Pocket Casts, alongside investments in Element and Titan, highlight Automattic's diversified growth strategy aimed at enhancing its product offerings and market reach.
Furthermore, Automattic's $250 million share buyback initiative at a valuation of $7.5 billion demonstrates the company's commitment to providing liquidity to its employees and former shareholders while maintaining its private status. This strategic move not only rewards long-term stakeholders but also aligns with Automattic's ethos of fostering a culture of ownership and growth opportunities for its workforce.
However, amidst its impressive growth trajectory, Automattic acknowledges the challenges associated with talent acquisition, particularly in scaling up its workforce to meet the demands of its expanding product portfolio. The company's emphasis on hiring top talent, especially for critical roles within its WooCommerce and WPVIP divisions, underscores the importance of human capital in driving sustained growth and innovation.
Automattic Risks and Challenges
WordPress runs on open source code and has a team specifically devoted to finding, identifying and fixing WordPress security issues that arise in the core code. As security vulnerabilities are disclosed, fixes are immediately pushed out to patch any new security issues discovered in WordPress. That’s why keeping WordPress updated to the latest version is incredibly important to the overall security of your website.
Automattic Ecosystem, Partners, Resellers and SI
Automattic partnered with Google to Improve WordPress Plugin.
Automattic Cloud Infrastructure Insights
Subscribe to read more about:
- Automattic Public Cloud and Infrastructure (IaaS)
- Automattic Platform (PaaS)
- Automattic Application Delivery
- Automattic Private Cloud and Data Centers
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
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