Dealfront, formerly Leadfeeder and Echobot Strengths, Domain Expertise, and Key Differentiators
Leadfeeder, a cloud-based software-as-a-service application, is designed to monitor website traffic and assess potential leads. It caters to businesses of varying sizes and industries. Leadfeeder provides seamless integrations with platforms like Google Analytics and LinkedIn. Furthermore, it supports integration with customer relationship management software, facilitating the direct addition of leads to the sales pipeline. The MailChimp integration enhances user capabilities by enabling the tracking of email recipients' actions on their websites.
Dealfront, formerly Leadfeeder and Echobot Recent Developments
In April 2023, with a €180m investment from Great Hill Partners, Leadfeeder announced an upcoming merger with Echobot in June of 2022. A superior go-to-market platform emerged as Leadfeeder combined its best-in-class web visitor intelligence solution with Echobot's leading sales intelligence platform, resulting in the creation of Dealfront. Operating out of six offices with a team of 330+, the company has served over 10,000 customers and closed more than 1,000 sales since the merger ten months ago.
Dealfront, established to launch a new go-to-market platform for Europe, follows the traditional four-stage approach: discovery, qualify, convert, and optimize—precisely mirroring the offerings of the Dealfront platform. Operating as a closed-loop system, each stage feeds into the next to create a flywheel effect, ensuring continuous improvement and driving revenue growth while fostering customer retention.
In September 2020, Leadfeeder introduced Web Visitors, seamlessly integrating it as a native feature within Pipedrive, a prominent CRM tailored for sales teams. This innovative addition entails analyzing website traffic to identify optimal potential customers, specifically targeting them in the initial phases of lead generation.
Dealfront, formerly Leadfeeder and Echobot Mergers and Acquisitions (M&A) Activities
In June 2022, Leadfeeder and Echobot, a European sales intelligence provider, joined forces in a groundbreaking merger, establishing an innovative AI-powered sales intelligence and go-to-market platform. Great Hill Partners, a growth equity firm specializing in high-growth, disruptive companies, demonstrated its support for the merger by investing €180 million. This substantial investment is intended to bolster the newly formed company's initiatives in driving ongoing product innovation, expanding go-to-market capabilities, and accelerating overall growth. Additionally, Great Hill committed an extra €50 million to empower the combined company in pursuing strategic acquisitions.
Dealfront, formerly Leadfeeder and Echobot Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Dealfront, formerly Leadfeeder and Echobot applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Dealfront, formerly Leadfeeder and Echobot and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Leadfeeder ABM customers.
Dealfront, formerly Leadfeeder and Echobot Overview
Keskuskatu 6 E
Helsinki, x, 100, Finland
358 10 2792949
https://www.leadfeeder.com/
Ownership: - x
Number of Employees: 330
Functional Markets: CRM,
Key Verticals: Communications, Real Estate, Consumer Packaged Goods, Distribution, Leisure and Recreation, Hospitality, Manufacturing, Media, Professional Services, Retail, Transportation,
Dealfront, formerly Leadfeeder and Echobot Key Enterprise and Cloud Applications
Leadfeeder ABM
Dealfront, formerly Leadfeeder and Echobot Revenues, $M:
| Type/Year | 2022 | 2023 | YoY Growth, % |
|---|---|---|---|
| Total Revenues, $M | Subscribe | Subscribe | Subscribe |
| Enterprise Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
| Cloud Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Dealfront, formerly Leadfeeder and Echobot Revenue Breakdown By Type, $M:
Dealfront, formerly Leadfeeder and Echobot Enterprise Applications Revenues By Functional Markets, $M:
Dealfront, formerly Leadfeeder and Echobot Enterprise Applications Revenues By Verticals, $M:
Dealfront, formerly Leadfeeder and Echobot Revenues By Region, $M
| Region | % of Total Revenues | 2023 Total Revenues, $M | 2023 Enterprise Applications Revenues, $M | 2023 Cloud Applications Revenues, $M |
|---|---|---|---|---|
| Americas | Subscribe | Subscribe | Subscribe | Subscribe |
| EMEA | Subscribe | Subscribe | Subscribe | Subscribe |
| APAC | Subscribe | Subscribe | Subscribe | Subscribe |
| Total | Subscribe | Subscribe | Subscribe | Subscribe |
Dealfront, formerly Leadfeeder and Echobot Direct vs Indirect sales
| Region | Direct Sales | Indirect Sales | Total |
|---|---|---|---|
| Type % | Subscribe | Subscribe | Subscribe |
| Revenues, $M | Subscribe | Subscribe | Subscribe |
Dealfront, formerly Leadfeeder and Echobot Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Dealfront, formerly Leadfeeder and Echobot Customers
No. of Dealfront, formerly Leadfeeder and Echobot Customers: 30000
No. of Dealfront, formerly Leadfeeder and Echobot Enterprise Applications Customers: 30000
No. of Dealfront, formerly Leadfeeder and Echobot Cloud Customers: 30000
No. of Dealfront, formerly Leadfeeder and Echobot Cloud Subscribers: 80000
Leadfeeder caters to a broad clientele of approximately 30,000 customers, encompassing over 80,000 users across North America and Europe. Notable among its diverse customer base are organizations such as WeBrand, Red Door Interactive, Tuxera, TecSurge, Futurelab, Beck Technology Ltd, Bloomreach, xGrowth, Snuup, SalesTrip, Reachdesk, bitREC, thinQ, SWC Partnership, Global Call Forwarding, Livestorm, YourSales, TactikMedia, Tuminds, Triuvare, and others.
Dealfront, formerly Leadfeeder and Echobot Market Opportunities, M&A and Geo Expansions
Leadfeeder successfully secured €3.1 million in a series A funding round, led by Dutch growth capital firm Endeit Capital. Additionally, Finland's Superhero Capital and Vendep Capital actively participated in the funding round.
Dealfront, formerly Leadfeeder and Echobot Risks and Challenges
The merger between Leadfeeder and Echobot resulted in the convergence of two distinct company strategies, necessitating additional rebranding efforts for the newly merged entity. This process involves aligning and harmonizing the branding elements to create a cohesive and unified brand identity.
Merging two companies introduces risks such as cultural misalignment, where differing organizational cultures may hinder cohesive collaboration. Integration challenges, spanning systems, processes, and technologies, pose potential disruptions and increased costs. The loss of key talent, customer dissatisfaction, and financial strains are additional risks that demand careful planning and strategic execution during the merger process.
Rebranding carries the inherent risk of alienating existing customers who may be attached to the old brand identity while not resonating effectively with the intended new audience. Additionally, misaligned rebranding strategies may result in confusion, loss of brand recognition, and potential negative impacts on market perception.
Dealfront, formerly Leadfeeder and Echobot Ecosystem, Partners, Resellers and SI
Google Analytics and Leadfeeder have enhanced their partnership through collaborative content creation aimed at assisting sales teams globally. This strategic alliance encompasses co-marketing initiatives involving video production, blog posts, and various cooperative efforts, solidifying Leadfeeder's position as a prominent partner of Google Analytics. Jaakko Paalanen, Chief Sales Officer at Leadfeeder, acknowledges the significance of this partnership with Google Analytics, stating that it represents a significant advancement for the company as it continues its rapid expansion in the U.S. and other international markets, providing heightened visibility and fulfilling a dream for the burgeoning startup.
Dealfront, formerly Leadfeeder and Echobot Cloud Infrastructure Insights
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- Dealfront, formerly Leadfeeder and Echobot Private Cloud and Data Centers
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
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