DocuSign, Inc. Named Top-Tier Software Vendor by APPS RUN THE WORLD in the APPS and CLOUD TOP 500 Market Report

11 DocuSign, Inc.

DocuSign, Inc. Strengths, Domain Expertise, and Key Differentiators

As the dominant force in the eSignature sector, DocuSign boasts an expansive suite of products that cater to diverse agreement workflows and facilitate digital transformation initiatives. Its flagship offering, DocuSign eSignature, stands out as the premier solution for electronically signing agreements across a multitude of devices and geographical locations securely. Through its array of products, such as applications for automating pre- and post-signature procedures, DocuSign empowers organizations to expedite business operations with reduced risk and cost implications, all while enhancing experiences for both customers and employees.

DocuSign's comprehensive portfolio extends beyond mere eSignature capabilities, encompassing functionalities for generating agreements from existing data sources, facilitating negotiation processes, identity verification, remote online notarization, payment collection post-signature, and leveraging artificial intelligence to assess agreement collections for potential risks and opportunities. Furthermore, with over 400 partner integrations with leading applications, DocuSign ensures seamless alignment with broader business processes and data ecosystems, enabling agreement workflows to seamlessly integrate with existing operational frameworks.

DocuSign, Inc. Recent Developments

On July 25, 2023, DocuSign unveiled its enhanced identity verification offering, Liveness Detection for ID Verification, as part of its Identify portfolio. This feature utilizes AI-enabled biometric checks to ensure signers are authentic, physically present during signing, and possess valid identification documents.

Then, on November 14, 2023, DocuSign launched WhatsApp Delivery, an integration with the popular messaging platform WhatsApp. This integration aims to expedite deal closures by enabling users to reach signers through their preferred communication channel. Real-time notifications are sent via WhatsApp, linking directly to agreements and facilitating quick and secure signing processes.

In 2021 DocuSign and Salesforce announced an expansion of their global strategic partnership to build new joint solutions that make it easier for customers to accelerate how agreements are facilitated with greater use of Slack for team collaboration. It also introduced DocuSign Ventures, a new initiative dedicated to nurturing the growing ecosystem of entrepreneurs and startups as part of Agreement Cloud evangelism.

In September 2020, DocuSign unveiled DocuSign Analyzer, the AI-powered contract analytics solution designed for incoming agreements. As an extension of DocuSign Insight—the enterprise AI solution that lets companies find, search and understand the agreements they already have—Analyzer streamlines the process of reviewing and negotiating agreements when companies first receive them.

In May 2018, DocuSign launched a new developer center as API usage doubled.

DocuSign, Inc. Mergers and Acquisitions (M&A) Activities

In July 2020, DocuSign acquired Liveoak Technologies. The acquisition builds on the companies' existing partnership, where DocuSign eSignature is integrated with Liveoak's secure agreement-collaboration platform. Liveoak uses web-based videoconferencing, rich collaboration features, identity verification, and other tools to help complete an auditable transaction remotely—and it counts some of the world's largest financial institutions as customers.

Reflecting the increasingly important role that artificial intelligence (AI) will play in the digital transformation of the agreement process, in February 2020, DocuSign acquired one of the leading contract analytics and AI technology providers, Seal Software, for $188 million in cash. Through this acquisition, DocuSign aimed to bolster its capabilities in contract analytics and AI, enhancing its suite of offerings and positioning itself as a leader in the rapidly evolving digital agreement landscape.

In September 2018, DocuSign acquired SpringCM. With SpringCM, DocuSign will accelerate customers' ability to modernize their Systems of Agreement, all the way from preparing to signing, acting on, and managing agreements.

DocuSign, Inc. Customers in ARTW Customer Database

Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying DocuSign, Inc. applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of DocuSign, Inc. and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified DocuSign Agreement Cloud customers.

DocuSign, Inc. Key Enterprise and Cloud Applications

DocuSign Agreement Cloud

DocuSign, Inc. Revenues, $M:

Type/Year20222023YoY Growth, %
Total Revenues, $M Subscribe Subscribe Subscribe
Enterprise Applications Revenues, $M Subscribe Subscribe Subscribe
Cloud Applications Revenues, $M Subscribe Subscribe Subscribe

* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.

DocuSign, Inc. Revenue Breakdown By Type, $M:

TypeLicenseServicesHardwareS&MSaaSPaaSIaaSOtherTotal
% of Total Revenues Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe 100%
Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe

DocuSign, Inc. Revenues By Region, $M

Region% of Total Revenues2023 Total Revenues, $M2023 Enterprise Applications Revenues, $M2023 Cloud Applications Revenues, $M
Americas Subscribe Subscribe Subscribe Subscribe
EMEA Subscribe Subscribe Subscribe Subscribe
APAC Subscribe Subscribe Subscribe Subscribe
Total Subscribe Subscribe Subscribe Subscribe

DocuSign, Inc. Direct vs Indirect sales

RegionDirect SalesIndirect SalesTotal
Type % Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe

DocuSign, Inc. Customers - Breakdown by Geo, Size, Vertical and Product

List of Verified DocuSign, Inc. Customers


No. of DocuSign, Inc. Customers: 1.3 Million

No. of DocuSign, Inc. Enterprise Applications Customers: 1.3 Million

No. of DocuSign, Inc. Cloud Customers: 1.3 Million

No. of DocuSign, Inc. Cloud Subscribers: x


As of January 31, 2023, DocuSign had a total of over 1.3 million customers, including over 211,000 enterprise and commercial customers, compared to over 1.1 million customers and over 170,000 enterprise and commercial customers as of January 31, 2022.

Among DocuSign Global Trust Network customers are Expedia, RedBull, HP, McKesson, Xerox, Turner, Expedia, Air Canada, LinkedIn, F5, BECU, American Airlines, Land America, RE/MAX, AMICA, Worldspan, Sony, Weyerhaeuser, Yamaha, Cystic Fibrosis Trust, Madison Capital, Ellie Mae, Umpqua Bank, Maxim Commercial Capital, Hanson McClain.

More than 211,000 companies, including Allergan, AON, AstraZeneca, AXA, Bayer, Cisco, Century21, Credit Suisse, Edward Jones, FedEx, HotelTonight, ING, John Deere, Misys, Nationwide, NBC Universal, New York Life, Nokia, Pentagon Federal Credit Union, Sony, Tata Communications, TD Ameritrade Institutional, Tesla, UBS, Virgin Holidays and many others are using DocuSign for dramatic ROI, increased security and compliance, and better end-user experiences.

DocuSign, Inc. Market Opportunities, M&A and Geo Expansions

DocuSign indeed established a technology center in Bengaluru, India, led by Apurva Dalal. The center's focus is on data-centric product work and engineering, with specialties including contract intelligence, data labeling, and semantic search. As of the reported time, the center employs over 50 individuals. This move signifies DocuSign's commitment to leveraging Indian talent and expertise to advance its technological capabilities in areas crucial to its digital agreement platform.

In March 2021, DocuSign unveiled DocuSign Notary, its remote online notarization (RON) solution designed to enable organizations to notarize agreements virtually. DocuSign Notary makes it possible to notarize agreements via a secure audio-visual session, thereby adding speed, convenience, and cost-efficiency to this essential business function. DocuSign is planning to leverage Liveoak's technology and expertise to accelerate the launch of DocuSign Notary, a new product in the Agreement Cloud suite that focuses on remote online notarization (RON) where audio-visual technology is used to complete a notarial act when the signers and the notary public are in different places.

DocuSign, Inc. Risks and Challenges

DocuSign announced executive changes in January 2023, appointing Robert Chatwani as President & General Manager, Growth, and Anwar Akram as Chief Operating Officer. Prior to this, in September 2022, Allan Thygesen was hired as Chief Executive Officer, taking over strategic leadership from interim CEO Mary Agnes "Maggie" Wilderotter. Maggie continued as Chairman of the Board. In May 2022, DocuSign appointed Inhi Cho Suh as President of Product and Technology, Jennifer Christie as Chief People Officer, Jim Shaughnessy as Chief Legal Officer and promoted Jerome Levadoux to Chief Product Officer. In earlier appointments, Shanthi Iyer became Chief Information Officer in 2021, and Kamal Hathi joined as Chief Technology Officer in 2020.

DocuSign, Inc. Ecosystem, Partners, Resellers and SI

In June 2022, DocuSign revealed an expansion of its global strategic partnership with Microsoft. The aim is to accelerate collaboration and agreement-making processes in what is termed the "anywhere economy." This partnership strengthens ties between the two companies, leveraging Microsoft's role as both a DocuSign customer and partner. Furthermore, it enhances existing integrations across Microsoft 365, Dynamics 365, and Power Platform applications, enabling greater automation of contract processes for joint customers.

In October 2021, Salesforce and DocuSign unveiled an expansion of their global strategic partnership to build new joint solutions that make it easier for customers to accelerate how agreements are facilitated around the world. New innovations will automate the contract process with AI-based, smart solutions that improve the customer experience of preparing, signing, and managing agreements, drive faster ROI, and increase collaboration amongst organizations with Slack functionality.

DocuSign Negotiate for Salesforce, available on Salesforce AppExchange, helps companies accelerate the process of generating and negotiating agreements. And DocuSign CLM, available today on AppExchange, represents the next generation of the company's contract lifecycle management offering—a solution born from the acquisition of Chicago-based SpringCM in September last year.

The new products also join the existing DocuSign Agreement Cloud for Salesforce offerings, including DocuSign eSignature for Salesforce, the highly-rated e-signature app on AppExchange that is used by thousands of Salesforce sales reps every day.

The DocuSign Agreement Cloud, a portfolio of dozens of products has more than 350 integration partners.

DocuSign, Inc. Cloud Infrastructure Insights

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  • DocuSign, Inc. Public Cloud and Infrastructure (IaaS)
  • DocuSign, Inc. Platform (PaaS)
  • DocuSign, Inc. Application Delivery
  • DocuSign, Inc. Private Cloud and Data Centers

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.


Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).


For additional information on our methodologies, here's the link:

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  1. Lucror, a United Arab Emirates based Professional Services organization with 20 Employees
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LucrorProfessional Services20$2MUnited Arab Emirates2025-01-30
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SubscribeSubscribeProfessional Services20$2MIsrael2024-06-23