Emplifi Named Top-Tier Software Vendor by APPS RUN THE WORLD in the APPS and CLOUD TOP 500 Market Report

Emplifi Strengths, Domain Expertise, and Key Differentiators

Emplifi is a fast, easy, and smartest way to turn disparate social media data into actionable insights. Leveraging AI and automation, Emplifi streamlines the process of extracting insights, allowing brands to focus on enhancing their social marketing efforts. The platform's integration with OpenAI GPT-3 framework and innovative solutions like Emplifi ShopStream showcase its commitment to staying at the forefront of technological advancements in the CX domain.

Emplifi Recent Developments

Emplifi, a unified customer experience (CX) platform, unveiled Emplifi AI Composer in 2023. This innovative solution leverages the power of OpenAI GPT-3 framework, generating social media copy for brands, enhancing efficiency across their social platforms. This strategic development aligns with Emplifi's commitment to advancing customer experience through cutting-edge AI-driven capabilities. The launch follows the introduction of Emplifi ShopStream by Go Instore in March 2022, enriching the live shopping experience for brands and audiences alike.

Emplifi Mergers and Acquisitions (M&A) Activities

Emplifi's strategic acquisition endeavors include the notable acquisition of Pixlee TurnTo in November 2022. This US-based industry leader specializes in user-generated content (UGC), ratings and reviews, and influencer marketing solutions. The incorporation of Pixlee TurnTo's capabilities into Emplifi's unified CX Cloud platform strengthens its social marketing, live commerce, and customer care workflows. This acquisition underscores Emplifi's commitment to empowering brands with authentic and scalable tools for effective consumer engagement. The merger with Astute Solutions in June 2021, forming Emplifi, further consolidates its position by connecting social media marketing, customer care, and social commerce.

Emplifi Customers in ARTW Customer Database

Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Emplifi applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Emplifi and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Emplifi CX Cloud customers.

Emplifi Key Enterprise and Cloud Applications

Emplifi CX Cloud

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Emplifi Direct vs Indirect sales

Emplifi Customers - Breakdown by Geo, Size, Vertical and Product

List of Verified Emplifi Customers

No. of Emplifi Customers: 20000

No. of Emplifi Enterprise Applications Customers: 20000

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Emplifi boasts an impressive customer base of over 20.000, including prominent brands such as Delta, Ford, and McDonald's. This strong clientele signifies the platform's ability to cater to diverse industry needs and underscores the trust placed in Emplifi by globally recognized brands.

Emplifi Market Opportunities, M&A and Geo Expansions

Emplifi is strategically positioned to capitalize on market opportunities both horizontally and vertically. The launch of Emplifi™ AI Composer and the acquisition of Pixlee TurnTo open avenues for enhanced social marketing, live commerce, and customer care. Embracing Cloud, IoT, AI, and ML technologies, Emplifi is well-positioned to explore new regions and tap into the evolving landscape of unified CX solutions.

Emplifi Risks and Challenges

While Emplifi navigates the competitive CX space successfully, internal and external risks are inherent. The engagement rate metric, though cited for improvement, remains a potential challenge. Addressing this metric comprehensively will be crucial for Emplifi to maintain a transparent and effective customer engagement model.

Emplifi Ecosystem, Partners, Resellers and SI

Emplifi's ecosystem extends beyond its core capabilities through strategic partnerships. The collaboration with TikTok in June 2022, as part of TikTok's marketing partner program, enhances Emplifi's platform by providing users improved analytics and advanced content management capabilities. This ecosystem integration with TikTok aligns with Emplifi's commitment to offering a comprehensive suite of tools within its social marketing cloud.

Emplifi Cloud Infrastructure Insights

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Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.

Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).

For additional information on our methodologies, here's the link: