Ontraport Strengths, Domain Expertise, and Key Differentiators
Ontraport possesses several key strengths that differentiate it from its competitors. Firstly, its comprehensive business and marketing automation platform is tailored to the specific needs of entrepreneurs and small businesses. With features such as CRM, automation, payments, sales pipeline, web apps, tracking, email and SMS, landing pages, and membership sites, Ontraport offers a robust suite of tools to drive efficiency and revenue growth. Furthermore, Ontraport stands out with its AI/ML capabilities, empowering businesses to leverage data-driven insights for strategic decision-making and personalized customer experiences.
Ontraport Recent Developments
Ontraport made headlines in December 2021 by introducing its Dynamic CMS, revolutionizing the way businesses create web applications. This feature empowers companies to serve their customers better without the need for coding expertise. This development showcases Ontraport's commitment to providing user-friendly solutions that drive customer success and growth.
Ontraport Mergers and Acquisitions (M&A) Activities
In September 2020, Ontraport secured a significant debt investment from Accel-KKR Credit Partners, a prominent technology-focused investment firm. This funding injection further solidifies Ontraport's position in the market and supports its growth initiatives. The investment will be utilized to catalyze expansion plans and capture a larger market share.
Ontraport Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Ontraport applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Ontraport and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Ontraport Sales Automation customers.
Ontraport Overview
2040 Alameda Padre Serra Suite 200
Santa Barbara, CA, 93103, United States
1 855-668-7276
https://www.ontraport.com/
Ownership: - x
Number of Employees: 125
Functional Markets: Content Management, CRM, ERP Financial,
Key Verticals: Banking and Financial Services, Communications, Real Estate, Consumer Packaged Goods, Distribution, K12, Higher Education, Leisure and Recreation, Hospitality, Manufacturing, Media, Faith-Based Nonprofit, Youth and Elderly Care, Special Cause Nonprofit, Professional Services, Retail,
Ontraport Key Enterprise and Cloud Applications
Ontraport Sales Automation
Ontraport Revenues, $M:
| Type/Year | 2022 | 2023 | YoY Growth, % |
|---|---|---|---|
| Total Revenues, $M | Subscribe | Subscribe | Subscribe |
| Enterprise Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
| Cloud Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Ontraport Revenue Breakdown By Type, $M:
Ontraport Enterprise Applications Revenues By Functional Markets, $M:
Ontraport Enterprise Applications Revenues By Verticals, $M:
Ontraport Revenues By Region, $M
| Region | % of Total Revenues | 2023 Total Revenues, $M | 2023 Enterprise Applications Revenues, $M | 2023 Cloud Applications Revenues, $M |
|---|---|---|---|---|
| Americas | Subscribe | Subscribe | Subscribe | Subscribe |
| EMEA | Subscribe | Subscribe | Subscribe | Subscribe |
| APAC | Subscribe | Subscribe | Subscribe | Subscribe |
| Total | Subscribe | Subscribe | Subscribe | Subscribe |
Ontraport Direct vs Indirect sales
| Region | Direct Sales | Indirect Sales | Total |
|---|---|---|---|
| Type % | Subscribe | Subscribe | Subscribe |
| Revenues, $M | Subscribe | Subscribe | Subscribe |
Ontraport Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Ontraport Customers
No. of Ontraport Customers: 5000
No. of Ontraport Enterprise Applications Customers: 5000
No. of Ontraport Cloud Customers: 5000
No. of Ontraport Cloud Subscribers: x
Ontraport boasts a diverse customer base, serving over 1,000 customers across more than 60 countries. Its clientele spans various industries, including coaches and speakers, authors and bloggers, consumer service providers, and professional service providers. Notable customers include ActionCOACH, Akumin, Arete Executive, Bloom Farms, BodySite.com, Britex Cleaning Solutions, Cellular Medicine Association, CrossLead, Eternity Bible College, and Freedom Heating & Cooling. These reference customer wins attest to the value Ontraport delivers to businesses across different sectors.
Ontraport Market Opportunities, M&A and Geo Expansions
Ontraport operates in a dynamic market with vast opportunities on both horizontal and vertical levels. On the horizontal front, the increasing adoption of cloud technologies presents an immense growth avenue for Ontraport. Cloud-based solutions offer scalability, flexibility, and cost-efficiency, enabling businesses to streamline operations and accelerate growth.
On the vertical side, Ontraport can explore expansion into new industries and niches, leveraging its existing expertise and product portfolio to cater to evolving market demands.
Ontraport Risks and Challenges
Ontraport must navigate challenges such as maintaining technological relevance amidst rapidly evolving trends, attracting and retaining top talent, and effectively executing its go-to-market strategies. Additionally, external risks include market saturation, the emergence of new disruptive technologies, and evolving regulatory landscapes. Staying agile and adaptive will be crucial for Ontraport to mitigate these risks and maintain its competitive edge.
Ontraport Ecosystem, Partners, Resellers and SI
Ontraport's strength lies in its ability to integrate with a wide range of systems and technologies. This integration ecosystem includes partnerships with prominent players like Quickbooks, Xero, JotForm, Zoom, Shopify, PlusThis, Zapier, Acuity Scheduling, Calendly, CallHippo, Freshdesk, ZenDesk, AccessAlly, LearnDash, LifterLMS, Sensei, and more. These strategic collaborations enable Ontraport to deliver seamless experiences and extend its reach, leveraging the network effects of system integrators and value-added resellers.
Ontraport Cloud Infrastructure Insights
Subscribe to read more about:
- Ontraport Public Cloud and Infrastructure (IaaS)
- Ontraport Platform (PaaS)
- Ontraport Application Delivery
- Ontraport Private Cloud and Data Centers
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
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