Wix.com Named Top-Tier Software Vendor by APPS RUN THE WORLD in the APPS and CLOUD TOP 500 Market Report

Wix.com Strengths, Domain Expertise, and Key Differentiators

Wix is recognized as a prominent global cloud-based web development platform catering to millions of registered users and creators worldwide. Founded on the principle of internet accessibility for all, Wix aims to empower individuals, businesses, and organizations to establish and manage their online presence seamlessly. With approximately 253 million registered users, Wix offers two main web creation products: Wix Editor for general users and Editor X for advanced professionals. Their platform also encompasses Velo by Wix, a full-stack, no-code/low-code development environment, enabling users to create content-rich websites and applications. Additionally, Wix provides supplementary services like Payments by Wix, Wix Logo Maker, and Paid Ad Campaigns, enhancing users' business and branding efforts. Moreover, Wix offers vertical-specific applications tailored for various industries, such as retail, services, events, hospitality, fitness, music, photography, and restaurants, facilitating critical online business operations with ease and efficiency.

Wix.com Recent Developments

Wix.com has recently launched several innovative features and partnerships to enhance its platform's capabilities. These include Wix Studio, tailored for agencies and freelancers, Wix Headless for developers, a native shipping solution in collaboration with Shippo, and Wix Portfolio for creating professional online portfolios. These initiatives demonstrate Wix's commitment to innovation and providing users with cutting-edge tools to succeed in the digital landscape.

Wix.com Mergers and Acquisitions (M&A) Activities

In June 2021, Wix acquired a marketplace and dropshipping platform called Modalyst for an undisclosed price. The acquisition will continue extending the Wix eCommerce platform and contribute to the success of businesses on Wix, connecting Wix merchants to a vast supplier marketplace where they can create lasting, scalable relationships and source millions of high-quality products synced directly to their store to sell and fulfill online.

In May 2021, Wix acquired Rise.ai, the gift card and customer re-engagement solution for online brands. The acquisition will extend the Wix eCommerce platform, providing a full solution for merchants to manage customer re-engagement activities aimed at increasing customer spending and repurchases, including gift cards, loyalty programs, rewards, and referrals.

Wix.com Customers in ARTW Customer Database

Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Wix.com applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Wix.com and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Wix Plaftorm customers.

Wix.com Key Enterprise and Cloud Applications

Wix Plaftorm

Wix.com Revenues, $M:

Wix.com Revenue Breakdown By Type, $M:

Wix.com Enterprise Applications Revenues By Functional Markets, $M:

Wix.com Enterprise Applications Revenues By Verticals, $M:

Wix.com Revenues By Region, $M

Wix.com Direct vs Indirect sales

Wix.com Customers - Breakdown by Geo, Size, Vertical and Product

List of Verified Wix.com Customers

No. of Wix.com Customers: x

No. of Wix.com Enterprise Applications Customers: x

No. of Wix.com Cloud Customers: x

No. of Wix.com Cloud Subscribers: 250 million

Wix.com reached 250 million users globally after adding more than 31 million users in 2020. Wix.com offer its solutions through a freemium SaaS business model (free and premium services), and as of December 31, 2022, had approximately 6.1 million premium subscriptions.

Wix.com Market Opportunities, M&A and Geo Expansions

Wix.com stands out as a leading global SaaS platform, offering innovative solutions for online presence management. Their recent advancements in AI technology, including Conversational AI Chat, AI Meta Tag Creator, AI Site Generator, and AI Text Creator, demonstrate a commitment to enhancing user experiences and streamlining website development processes. These initiatives highlight Wix's dedication to innovation and its mission to empower users with cutting-edge tools for success in the digital realm.

Wix.com Risks and Challenges

Risk of lagging behind in product innovation and adapting to fast-paced design and technological changes, including emerging generative AI.

Wix.com Ecosystem, Partners, Resellers and SI

Wix.com offers Wix Partner Program for agencies and freelancers that create web-sites.

In March 2023, Wix.com has extended its integrations with popular social media platforms such as WhatsApp, Instagram, and Messenger. With these expanded integrations, Wix users gain the ability to link their business accounts directly with their Wix Inbox. This enhancement enables business owners to streamline communication and interactions with their customers by centralizing all messages and interactions within one inbox on the Wix platform.

Wix has been acknowledged for its remarkable contributions within the Google Cloud ecosystem. Through seamless integration of Google Cloud and Google Workspace into the Wix platform, the partnership offers users access to cutting-edge business solutions. This collaboration empowers business owners with advanced tools to elevate their online presence and thrive in the ever-evolving digital landscape.

In September of 2022, Wix.com announced an integration with Git and Github. The Git integration enables developers to create and manage sites as a team, use any integrated development environment (IDE), integrate with CI/CD workflows and incorporate automated testing and verification tools. The Wix Git integration allows developers to work within a more stable and standard environment and provides more transparency to better mitigate problems

Wix.com Cloud Infrastructure Insights

Subscribe to read more about:

• Wix.com Public Cloud and Infrastructure (IaaS)
• Wix.com Platform (PaaS)
• Wix.com Application Delivery
• Wix.com Private Cloud and Data Centers

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.

Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).

For additional information on our methodologies, here's the link: