Basecamp Strengths, Domain Expertise, and Key Differentiators
Basecamp, formerly known as 37Signals, is a web-based project-management application launched in 2004. Since then, Basecamp has attracted millions of users because of its ease of use and always-on features. Basecamp offers to-do lists, wiki-style web-based text documents, milestone management, file sharing, time tracking, and a messaging system.
Basecamp Recent Developments
Basecamp is in business for 21 years, for the first 15 years they were 37signals, in 2014 the company decided to change its name from 37signals to Basecamp, the purpose was to reflect the focus on their most popular product (coincidently named Basecamp).
Released Basecamp 3 in 2016 with new features such as message boards and comment threads, Real-time chat/pings and Automatic check-ins.
Basecamp Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Basecamp applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Basecamp and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Basecamp, customers.
Ownership: - x
Number of Employees: 54
Key Verticals: Aerospace and Defense, Automotive, Banking and Financial Services, Communication, Construction, Real Estate, Consumer Packaged Goods, Distribution, K12, Higher Education, Federal Government, State and Local Government, Public Safety, Healthcare, Life Insurance, P&C Insurance, Specialty Insurance, Leisure and Recreation, Hospitality, Life Sciences, Manufacturing, Media, Oil and Gas, Professional Services, Retail, Transportation, Utilities,
Basecamp Key Enterprise and Cloud Applications
Basecamp Revenues, $M:
|Type/Year||2018||2019||YoY Growth, %|
|Total Revenues, $M||Subscribe||Subscribe||Subscribe|
|Enterprise Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
|Cloud Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Basecamp Revenue Breakdown By Type, $M:
|Type||License||Services||Hardware||Support & Maintenance||SaaS|
|% of Total Revenues||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe|
Basecamp Enterprise Applications Revenues By Functional Markets, $M:
Basecamp Enterprise Applications Revenues By Verticals, $M:
Basecamp Revenues By Region, $M
|Region||% of Total Revenues||2019 Total Revenues, $M||2019 Enterprise Applications Revenues, $M||2019 Cloud Applications Revenues, $M|
Basecamp Direct vs Indirect sales
|Region||Direct Sales||Indirect Sales||Total|
Basecamp Customers - Breakdown by Geo, Size, Vertical and Product
No. of Basecamp Customers: 285000
No. of Basecamp Enterprise Applications Customers: 285000
No. of Basecamp Cloud Customers: 285000
No. of Basecamp Cloud Subscribers: 15000000
More than 15 million people have Basecamp accounts. Basecamp helped over 285,000 companies finish more than 2,000,000 projects. Among its customers are Softprodigy, KEEN Footware, Adidas, Etsy, Twitter, Fox Sports, Patagonia, WWF, National Geographic, DHL Express, AIGA, Nike, Kellog's, and many others.
Basecamp Market Opportunities, M&A and Geo Expansions
Basecamp, formerly 37Signals, decided to drop all its other products (in particular Campfire and Highrise), either spin them off into separate companies, sell the products outright or continue supporting existing customers indefinitely (but not take on new customers).
Basecamp Risks and Challenges
Basecamps unique culture has won the vendor a growing base of followers and customers. Sustaining its growth, while preserving its culture will be a big challenge.
Basecamp Ecosystem, Partners, Resellers and SI
Basecamp does primarily direct sales.
Basecamp Cloud Infrastructure Insights
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- Basecamp Public Cloud and Infrastructure (IaaS)
- Basecamp Platform (PaaS)
- Basecamp Application Delivery
- Basecamp Private Cloud and Data Centers
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
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