BigCommerce Among Cloud Top 500

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BigCommerce Strengths, Domain Expertise, and Key Differentiators

Bigcommerce is an e-commerce platform for fast-growth businesses, enabling them to easily launch professional online stores in hours. Bigcommerce offers e-commerce applications that cover everything such as email newsletter tools (auto responders), creating coupons/promotion campaigns, unlimited product variations, shipping and tax configurations, secure payment gateway integrations, handling returns, store statistics reporting, social sharing, product wish list, and product reviews, etc.

Bigcommerce is serving business owners in over 65 countries. BigCommerce is allowing end users to pay in their native currencies with the help of Webinterpret, a provider of international eCommerce services and solutions that include translation and payment acceptance. However, operating through external partners can be expensive and create other challenges if the provider were to, for instance, experience a service interruption or security breach. To prevent these issues, BigCommerce is developing its own multi-currency acceptance capabilities.

This would also allow more merchants to take payments from customers outside their home countries, and let sellers set their own conversion rates. Furthermore, BigCommerce is seeking to enable that by accepting payment options that are popular in various regions. For example, in Asia, mobile wallets like WeChat Pay and Alipay are popular, while bank transfers are more common among Europeans.

BigCommerce Recent Developments

In June 2020, BigCommerce released Page Builder, an intuitive, drag-and-drop visual design tool designed to empowers retailers to quickly build differentiated shopping experiences across their online storefronts. Natively available to BigCommerce retailers across all plan types, Page Builder simplifies a brand’s ability to quickly build new and edit existing pages with drag-and-drop blocks of content called widgets.

In March 2019, BigCommerce launched BigCommerce for Adobe Experience Manager, a full-featured headless commerce integration built specifically for the digital experience platform (DXP).Experience Manager gives digital-forward brands the ability to seamlessly embed enterprise-level ecommerce functionalities into the platform to create more immersive, personalized and secure customer shopping experiences. The same month, BigCommerce launched BigCommerce for B2B, a suite of applications tailored specifically to accelerate the success of B2B merchants selling online. BigCommerce for B2B is the result of the strategic alignment between BigCommerce and six industry-leading technology partners whose respective B2B solutions, integrated with BigCommerce's open-platform software as a service solution (SaaS), create a unified B2B ecommerce solution for wholesalers, manufacturers and distributors.

In November 2018, BigCommerce, adds support for Venmo and Masterpass as payment methods available to BigCommerce merchants, further extending their ability to offer consumers a wide range of payment options at checkout and capture every online purchase.

BigCommerce Customers in ARTW Customer Database

Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying BigCommerce applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of BigCommerce and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified BigCommerce Enterprise, customers.

BigCommerce Key Enterprise and Cloud Applications

BigCommerce Enterprise,

BigCommerce Revenues, $M:

Type/Year20182019YoY Growth, %
Total Revenues, $M Subscribe Subscribe Subscribe
Enterprise Applications Revenues, $M Subscribe Subscribe Subscribe
Cloud Applications Revenues, $M Subscribe Subscribe Subscribe

* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.

BigCommerce Revenue Breakdown By Type, $M:

TypeLicenseServicesHardwareSupport & MaintenanceSaaS
% of Total Revenues Subscribe Subscribe Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe

BigCommerce Revenues By Region, $M

Region% of Total Revenues2019 Total Revenues, $M2019 Enterprise Applications Revenues, $M2019 Cloud Applications Revenues, $M
Americas Subscribe Subscribe Subscribe Subscribe
EMEA Subscribe Subscribe Subscribe Subscribe
APAC Subscribe Subscribe Subscribe Subscribe
Total Subscribe Subscribe Subscribe Subscribe

BigCommerce Direct vs Indirect sales

RegionDirect SalesIndirect SalesTotal
Type % Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe

BigCommerce Customers - Breakdown by Geo, Size, Vertical and Product

List of Verified BigCommerce Customers


No. of BigCommerce Customers: 60000

No. of BigCommerce Enterprise Applications Customers: 60000

No. of BigCommerce Cloud Customers: x

No. of BigCommerce Cloud Subscribers: x


Bigcommerce currently powers over 60,000 online stores in more than 120 countires around the world and has processed over $21 billion in sales. Among its customers are: Collette Dinnigan, Gibson Guitar, Zaggora.com, Protein Co, Torie and Howard, Yeti Coolers, Etiquette Handbags & Wallets, Comply Foam Tips, Dog for Dog and many others.

BigCommerce Market Opportunities, M&A and Geo Expansions

In May 2020, FedEx Corp. (NYSE: FDX) has forged an alliance with BigCommerce, to help small and medium-sized businesses sell their products as the inexorable march by brick and mortar retailers toward online selling accelerates during the COVID-19 pandemic. The collaboration will give new BigCommerce customers four months of free service with BigCommerce and discounted FedEx shipping rates. It will also give current small and medium businesses on BigCommerce access to FedEx e-commerce solutions, including competitive shipping discounts.

In January 2019, BigCommerce migrated its hosting infrastructure to Google Cloud Platform, enabling more than 60,000 merchants powering online sales through BigCommerce to benefit from the cloud platform. In just three months, BigCommerce moved the majority of its customer base of more than 60,000 merchants to Google Cloud Platform while maintaining better than 99.99 percent uptime.

In November 2018, Acquia and BigCommerce became partners to help merchants develop and launch online e-commerce solutions with powerful, on-brand customer experiences. This partnership will enable fast-growing brands to take advantage of industry-leading e-commerce solutions with world-class open source content management.

In September 2018, BigCommerce, launched of its Checkout JS Software Development Kit (Checkout SDK), a new JavaScript library that makes it easy for merchants to consume BigCommerce's Checkout APIs.Combining built-in PCI compliance and advanced customization capabilities on a SaaS e-commerce platform, Checkout SDK provides e-commerce brands, agencies, and developers the ability to fully-customize every pixel of the checkout experience to their unique specifications. In addition, BigCommerce has partnered with Bolt and Moustache Republic to provide BigCommerce merchants alternative checkout experiences custom built using Checkout SDK.

In May 2016, BigCommerce closed a $30 million round of funding led by GGV Capital with participation from existing investors including General Catalyst, Revolution Growth, SoftBank Capital, Tenaya, Split Rock, Telstra Ventures and American Express Ventures.

BigCommerce Risks and Challenges

Bigcommerce could face pricing pressures as a flood of eCommerce applications vendors seek to drive greater volume by constantly bundling and unbundling setup, monthly and transaction fees. BigCommerce has outlined a long-term plan to take the company public, after it crashed through the symbolically important $100 million annual revenue milestone.

BigCommerce Ecosystem, Partners, Resellers and SI

In May 2020, BigCommerce has integrated its e-Commerce platform with the Happy Returns suite of returns software and reverse logistics infrastructure. Through Happy Returns’ Online Return and Exchange Service (ORES), BigCommerce merchants can offer their customers the ability to initiate returns online and choose either a refund or a site credit. Retailers also can provide their customers with access to Happy Returns’ nationwide network of more than 700 Return Bars for in-person drop off.

In 2019, with the assignment of Dene Schonknecht as first-ever director of Asia, the company continues to expand its presence in the Asia region, bringing on new agency partners CLEARgo, MoniMedia and Kemana in January to join existing regional partners, including SILK Software and Lister Technologies.

In September 2018, BigCommerce has signed expanded partnerships with partners Born Group (BORN) and dotmailer to support the needs of BigCommerce's growing base of European merchants. Additionally, BigCommerce announced new partnerships with several leading ecommerce agencies and technology providers, including full-service commerce agency GPMD, AI search tool Klevu, content management and boutique WordPress agency Pragmatic, and digital transformation expert SQLI.

Among BigCommerce partners are: Digital Agency, 5874, Americaneagle.com, BORN Group Inc., Brand Labs, Coalition SEO, DigitlHaus, Diztinct, Inc., Ecommerce Partners, Eventige, and others.

BigCommerce Cloud Infrastructure Insights

Subscribe to read more about:

  • BigCommerce Public Cloud and Infrastructure (IaaS)
  • BigCommerce Platform (PaaS)
  • BigCommerce Application Delivery
  • BigCommerce Private Cloud and Data Centers

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.


Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).


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