Capital ID Strengths, Domain Expertise, and Key Differentiators
Capital ID, is an international supplier of technology to help automate and manage marketing communications. Since 2002, Capital ID has been a specialist in marketing resource management (MRM) and digital asset management (DAM). Capital ID marketing and communication solutions are used by more than 150 000 people, who work in marketing, communication, corporate communication, brand management and facility management, in over 120 countries.
Capital ID Recent Developments
Capital ID unveiled Design Management designed to strengthen the design capabilities of marketing departments and design offices. Use cases include asset management, publishing on demand, inspiration platform, translation management, and marketing and store operations planning.
Capital ID Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Capital ID applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Capital ID and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified ID Manager platform customers.
Capital ID Overview
Ownership: - x
Number of Employees: 50
Functional Markets: Content Management,
Key Verticals: Aerospace and Defense, Automotive, Banking and Financial Services, Communication, Construction, Real Estate, Consumer Packaged Goods, Distribution, K338, Higher Education, Federal Government, State and Local Government, Public Safety, Healthcare, Life Insurance, P&C Insurance, Specialty Insurance, Leisure and Recreation, Hospitality, Manufacturing, Media, Oil and Gas, Chemicals, Professional Services, Retail, Transportation,
Capital ID Key Enterprise and Cloud Applications
ID Manager platform
Capital ID Revenues, $M:
|Type/Year||2020||2021||YoY Growth, %|
|Total Revenues, $M||Subscribe||Subscribe||Subscribe|
|Enterprise Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
|Cloud Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Capital ID Revenue Breakdown By Type, $M:
|Type||License||Prof. Services||Hardware||Support & Maintenance||SaaS||PaaS||IaaS||Other (Non Enterprise Application Revenues)||Total|
|% of Total Revenues||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe||100%|
Capital ID Enterprise Applications Revenues By Functional Markets, $M:
Capital ID Enterprise Applications Revenues By Verticals, $M:
Capital ID Revenues By Region, $M
|Region||% of Total Revenues||2021 Total Revenues, $M||2021 Enterprise Applications Revenues, $M||2021 Cloud Applications Revenues, $M|
Capital ID Direct vs Indirect sales
|Region||Direct Sales||Indirect Sales||Total|
Capital ID Customers - Breakdown by Geo, Size, Vertical and Product
No. of Capital ID Customers: 60
No. of Capital ID Enterprise Applications Customers: 60
No. of Capital ID Cloud Customers: 60
No. of Capital ID Cloud Subscribers: 150000
Over 60 customers and thousands of marketers use Capital ID manager platform for marketing operations every day to support the business. Among its customers are Achmea, AirBus, Apeldoorn Marketing, Athlon, Booking.com, BPD, DLL, Eriks, Interpolis, KPN, NedTrain, Radobank, Smurfit Kappa, Telfort, The Body Shop, Unive, UWV, XS4 Call, Zilveren Kruis, Delta Lloyd, MRM Heroes, ABN AMRO, Starbucks, PostNL, NS, Hogeschool Utrecht, Essent, Greenfields and many others.
Capital ID Market Opportunities, M&A and Geo Expansions
Capital ID offers ID Manager suite via Cloud delivery to better support marketing automation on a real-time basis.
Capital ID Risks and Challenges
Capital ID's inability to increase its customer count could represent a vulnerability to its future.
Capital ID Ecosystem, Partners, Resellers and SI
Capital ID strategic partners are Evite and Global Image Management (GLIMMA), IntoAction is a consultancy partner, and Microsoft, VIM Group, Foundation Zurb, and Rackspace are technology partners.
Capital ID Cloud Infrastructure Insights
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- Capital ID Public Cloud and Infrastructure (IaaS)
- Capital ID Platform (PaaS)
- Capital ID Application Delivery
- Capital ID Private Cloud and Data Centers
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
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