Madison Logic Among Cloud Top 500

257 Park Ave S 2nd Floor

New York, NY, 10010, United States

1 646-937-5800


Madison Logic Strengths, Domain Expertise, and Key Differentiators

Madison Logic empowers the largest and fastest-growing companies to convert their best accounts faster by finding and engaging throughout the customer journey with the most influential members of the buying committee. The ML Platform, a global multi-channel ABM media activation and measurement platform, enables marketers within enterprise organizations to leverage unique proprietary data to identify the accounts most likely to purchase, maximize engagement across multiple channels, and accelerate sales cycles to positively impact ROI.

Madison Logic Recent Developments

In 2021, the company launched the latest release of the ML Platform, the leading data-driven, multi-channel media activation and account measurement platform for the enterprise, with ML Insights. The combined data set of three independent signals provides global enterprise B2B marketers with a holistic view of companies demonstrating the highest propensity to purchase. The data within ML Platform allows marketers to identify and prioritize the best companies to engage, and the content most likely to accelerate the sales cycle.

Madison Logic Customers in ARTW Customer Database

Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Madison Logic applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Madison Logic and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Madison Logic Platform customers.

Madison Logic Key Enterprise and Cloud Applications

Madison Logic Platform

Madison Logic Revenues, $M:

Type/Year20202021YoY Growth, %
Total Revenues, $M Subscribe Subscribe Subscribe
Enterprise Applications Revenues, $M Subscribe Subscribe Subscribe
Cloud Applications Revenues, $M Subscribe Subscribe Subscribe

* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.

Madison Logic Revenue Breakdown By Type, $M:

TypeLicenseProf. ServicesHardwareSupport & MaintenanceSaaSPaaSIaaSOther (Non Enterprise Application Revenues)Total
% of Total Revenues Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe 100%
Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe

Madison Logic Revenues By Region, $M

Region% of Total Revenues2021 Total Revenues, $M2021 Enterprise Applications Revenues, $M2021 Cloud Applications Revenues, $M
Americas Subscribe Subscribe Subscribe Subscribe
EMEA Subscribe Subscribe Subscribe Subscribe
APAC Subscribe Subscribe Subscribe Subscribe
Total Subscribe Subscribe Subscribe Subscribe

Madison Logic Direct vs Indirect sales

RegionDirect SalesIndirect SalesTotal
Type % Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe

Madison Logic Customers - Breakdown by Geo, Size, Vertical and Product

List of Verified Madison Logic Customers

No. of Madison Logic Customers: 1800

No. of Madison Logic Enterprise Applications Customers: x

No. of Madison Logic Cloud Customers: x

No. of Madison Logic Cloud Subscribers: x

Madison Logic has an estimated 1800 customers.

Madison Logic Market Opportunities, M&A and Geo Expansions

Marketing Account Intelligence software compiles insightful prospect data to help marketers develop a list of accounts that fit a user's ideal customer profile. Marketing account intelligence systems are implemented to combat the inefficiencies of the traditional "spray and pray" marketing approach. By deploying this software, marketing organizations can maximize efforts on accounts that have a high likelihood of converting to customers while minimizing time and money spent on prospects with a low probability of converting.

Madison Logic Risks and Challenges

Account Based Marketing is a crowded market.

Madison Logic Ecosystem, Partners, Resellers and SI

Madison Logic (ML), an ABM platform, announced a new LinkedIn integration to enable data-driven multichannel ABM activation and measurement. This integration is the latest release of ML’s Journey Acceleration platform and aims to increase account engagement and accelerate the sales cycle.

Madison Logic Cloud Infrastructure Insights

Subscribe to read more about:

  • Madison Logic Public Cloud and Infrastructure (IaaS)
  • Madison Logic Platform (PaaS)
  • Madison Logic Application Delivery
  • Madison Logic Private Cloud and Data Centers

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.

Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).

For additional information on our methodologies, here's the link: Us

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