Pleo Financial Services A/S Among Apps Top 500

Ravnsborg Tværgade 5C

Copenhagen, x, 2200, Denmark

45 7873-0915


Pleo Financial Services A/S Strengths, Domain Expertise, and Key Differentiators

Pleo offers smart credit cards that enable employees to buy the things they need for work, all while keeping a company's finance director in control of spending. The platform consists of “smart” company cards paired with software and mobile apps to automatically match receipts and track company spending in real-time. The Pleo MasterCard is a card that can be charged up and handed out to employees, either physically or virtually. This is then coupled with Pleo’s backend system and apps. Features of the software include the ability to categorize spending automatically and capture receipts associated with each transaction. Pleo also eliminates expense reports and automates bookkeeping tasks via integrating directly with various accounting software providers.

Pleo Financial Services A/S Recent Developments

In April 2021, Pleo launched Bills - an easy way to consolidate, track and pay business-to-business (B2B) bill payments and a supplier’s terms of service. Bills will help companies build new levels of financial resilience and accountability by digitising and streamlining business invoice workflows and payments.

Finland’s fintech startup Enfuce and Danish startup Pleo combined their expertise in secure payments to serve companies across Europe. Their collaboration is enabled by Enfuce’s strong expertise in cloud-based payments and their global platform, which allowed different players in the payments ecosystem to easily expand their services into new countries. This partnership was a step towards Pleo’s goal of servicing the entire purchase process for SMEs across Europe. The collaboration with Enfuce enabled them to offer more features to existing and new customers faster. Enfuce’s API, real-time processes, and strong compliance were essential in helping Pleo develop safe and reliable solutions focused on customer experience. Enfuce’s goal is to make customers feel secure in their services and help them reach compliance.

Pleo Financial Services A/S Customers in ARTW Customer Database

Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Pleo Financial Services A/S applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Pleo Financial Services A/S and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Pleo customers.

Pleo Financial Services A/S Key Enterprise and Cloud Applications


Pleo Financial Services A/S Revenues, $M:

Type/Year 2020 2021 YoY Growth, %
Total Revenues, $M Subscribe Subscribe Subscribe
Enterprise Applications Revenues, $M Subscribe Subscribe Subscribe
Cloud Applications Revenues, $M Subscribe Subscribe Subscribe

* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.

Pleo Financial Services A/S Revenue Breakdown By Type, $M:

Type License Prof. Services Hardware Support & Maintenance SaaS PaaS IaaS Other (Non Enterprise Application Revenues) Total
% of Total Revenues Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe 100%
Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe

Pleo Financial Services A/S Revenues By Region, $M

Region % of Total Revenues 2021 Total Revenues, $M 2021 Enterprise Applications Revenues, $M 2021 Cloud Applications Revenues, $M
Americas Subscribe Subscribe Subscribe Subscribe
EMEA Subscribe Subscribe Subscribe Subscribe
APAC Subscribe Subscribe Subscribe Subscribe
Total Subscribe Subscribe Subscribe Subscribe

Pleo Financial Services A/S Direct vs Indirect sales

Region Direct Sales Indirect Sales Total
Type % Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe

Pleo Financial Services A/S Customers - Breakdown by Geo, Size, Vertical and Product

List of Verified Pleo Financial Services A/S Customers

No. of Pleo Financial Services A/S Customers: 20000

No. of Pleo Financial Services A/S Enterprise Applications Customers: 20000

No. of Pleo Financial Services A/S Cloud Customers: 20000

No. of Pleo Financial Services A/S Cloud Subscribers: x

Pleo has over 20,000 customers across Europe. Among its customers are Space10, Pearlfisher, Nodes, Actimo, Planday, European Energy, Boozt, Sandgrav Solutions, 6Point6, Houst, Syft, and many more.

Pleo Financial Services A/S Market Opportunities, M&A and Geo Expansions

In October 2021, Pleo unveiled its new business model incorporating a no-fee service for customers in the UK, Ireland, Sweden, and Denmark. The Free plan sees Pleo create a selected catalogue of its services free of charge, up to five users per company. The Pleo offering is provided in cooperation with J.P. Morgan, Mastercard, and payment processing service Enfuce.

In July 2021, Pleo raised its Series C round totalling $150m (USD). This is the all-time largest Series C raise in Danish history – and one of the biggest Series C rounds in European fintech – giving the company a Unicorn valuation of approximately $1.7bn. The investment round was co-led by Bain Capital Ventures and Thrive Capital, with contributions from investors who continue to support Pleo, including Creandum, Kinnevik, Founders, Stripes and Seedcamp.

In May 2020, Pleo raised $56 million in a Series B funding round. Pleo says it will use the new funding to expand and more than triple its headcount, from 120 to 400 employees by the end of 2020. It also plans to accelerate product development with the aim to service “the entire purchase process” for SMEs across the whole of Europe. This will include adding credit, invoices, mobile payments, a vendor marketplace, VAT reclaims, and more.

Leading the round is Stripes, the New York-based growth fund, with participation from existing investors, Kinnevik, Creandum, and Founders.

Pleo Financial Services A/S Risks and Challenges

Expanding sales outside the EMEA region will be a challenge.

Pleo Financial Services A/S Ecosystem, Partners, Resellers and SI

In January 2020, Pleo pivoted its business model in partnership with JPMorgan and Mastercard and offered company credit cards instead of prepaid spending cards. Pleo had previously offered the spending cards and combined them with smart expense reporting to help company owners and managers keep a better eye on company spending. Collaborating with JPMorgan and Mastercard helped them move from the initial version of a product — the prepaid card — to something much more scalable for the future, and more widely accepted: corporate credit cards.

Pleo Financial Services A/S Cloud Infrastructure Insights

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  • Pleo Financial Services A/S Public Cloud and Infrastructure (IaaS)
  • Pleo Financial Services A/S Platform (PaaS)
  • Pleo Financial Services A/S Application Delivery
  • Pleo Financial Services A/S Private Cloud and Data Centers

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.

Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).

For additional information on our methodologies, here's the link: Us

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