Talkwalker Strengths, Domain Expertise, and Key Differentiators
By uniting award-winning technology with industry-leading customer support, the AI-powered platform connects the dots between what customers think, say, and do. It enables customer-centric companies to drive revenue, increase retention, and reduce costs.
Talkwalker Recent Developments
In June 2022, Talkwalker launched Brand Love Benchmarking solution. Powered by Talkwalker's advanced AI capabilities, the solution provides real-time quantifiable metrics across social, blogs and forums to deliver a "Brand Love Score" based on three core consumer drivers: passion, trust, and customer satisfaction.
Talkwalker Mergers and Acquisitions (M&A) Activities
In October 2021, Marlin Equity Partners acquired Discover.ai, an agile consumer and cultural insight platform. The company’s service delivery product offering enables brands to better understand and action key customer and consumer insights, using a unique combination of machine learning and human insight. Discover.ai will be merged with Talkwalker, further enhancing Talkwalker’s consumer intelligence platform with richer and more contextualized consumer insights via a dedicated services layer.
Talkwalker Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Talkwalker applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Talkwalker and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Talkwalker Customer Intelligence, Talkwalker Market Intelligence, Talkwalker Social Intelligence customers.
Talkwalker Overview
Ownership: - Marlin Equity
Number of Employees: 600
Functional Markets: CRM,
Key Verticals: Automotive, Banking and Financial Services, Consumer Packaged Goods, Federal Government, State and Local Government, Public Safety, Leisure and Recreation, Hospitality, Life Sciences, Manufacturing, Media, Professional Services, Retail,
Talkwalker Key Enterprise and Cloud Applications
Talkwalker Customer Intelligence, Talkwalker Market Intelligence, Talkwalker Social Intelligence
Talkwalker Revenues, $M:
| Type/Year | 2020 | 2021 | YoY Growth, % |
|---|---|---|---|
| Total Revenues, $M | Subscribe | Subscribe | Subscribe |
| Enterprise Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
| Cloud Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Talkwalker Revenue Breakdown By Type, $M:
| Type | License | Prof. Services | Hardware | Support & Maintenance | SaaS | PaaS | IaaS | Other (Non Enterprise Application Revenues) | Total |
|---|---|---|---|---|---|---|---|---|---|
| % of Total Revenues | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | 100% |
| Revenues, $M | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe |
Talkwalker Enterprise Applications Revenues By Functional Markets, $M:
Talkwalker Enterprise Applications Revenues By Verticals, $M:
Talkwalker Revenues By Region, $M
| Region | % of Total Revenues | 2021 Total Revenues, $M | 2021 Enterprise Applications Revenues, $M | 2021 Cloud Applications Revenues, $M |
|---|---|---|---|---|
| Americas | Subscribe | Subscribe | Subscribe | Subscribe |
| EMEA | Subscribe | Subscribe | Subscribe | Subscribe |
| APAC | Subscribe | Subscribe | Subscribe | Subscribe |
| Total | Subscribe | Subscribe | Subscribe | Subscribe |
Talkwalker Direct vs Indirect sales
| Region | Direct Sales | Indirect Sales | Total |
|---|---|---|---|
| Type % | Subscribe | Subscribe | Subscribe |
| Revenues, $M | Subscribe | Subscribe | Subscribe |
Talkwalker Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Talkwalker Customers
No. of Talkwalker Customers: 2500
No. of Talkwalker Enterprise Applications Customers: 2500
No. of Talkwalker Cloud Customers: x
No. of Talkwalker Cloud Subscribers: x
Talkwalker helps over 2,500 global brands to be consumer close, and accelerate their brand growth.
Talkwalker Market Opportunities, M&A and Geo Expansions
In July 2022, Talkwalker acquired a review management platform, Reviewbox. This acquisition will enable Talkwalker to rapidly expand its product review capability and integrate Reviewbox's e-commerce data, including product reviews, product catalogs, and pricing, into its consumer intelligence platform, providing additional customer insights for its clients. This will complement Talkwalker's extensive social, consumer, and customer data gathering & analytics capabilities.
The same month, Talkwalker launched Talkwalker Forecasting, a new predictive analytics intelligence hub – an industry first in the consumer intelligence space.
2020 was a year that crystallized the importance of consumer intelligence, with over 800 new brands choosing Talkwalker to understand their customers better. This resulted in another successful year, with an impressive 38% revenue growth year-on-year, and a 46% growth in enterprise clients.
Talkwalker Risks and Challenges
In 2021, Talkwalker introduced Tod Nielsen as a new global CEO.
Talkwalker Ecosystem, Partners, Resellers and SI
The Talkwalker Partner Program applies to Solution Partners: any Marketing, Digital and Communication agencies, Consulting and Media Monitoring companies.
Talkwalker Cloud Infrastructure Insights
Subscribe to read more about:
- Talkwalker Public Cloud and Infrastructure (IaaS)
- Talkwalker Platform (PaaS)
- Talkwalker Application Delivery
- Talkwalker Private Cloud and Data Centers
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
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