Triblio Strengths, Domain Expertise, and Key Differentiators
Triblio's Account Based Marketing solution unifies inbound and outbound marketing with sales plays to drive revenue generation. Triblio's platform allows their clients to run targeted ads, web personalizations, and sales triggers to generate demand from their most important target accounts.
Triblio Recent Developments
In May 2022, Triblio Launched Orchestration Canvas, the Visual ABM Campaign Builder
Triblio Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Triblio applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Triblio and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified IDG Triblio customers.
Triblio Overview
Ownership: - x
Number of Employees: 70
Functional Markets: CRM,
Key Verticals: Aerospace and Defense, Automotive, Banking and Financial Services, Communication, Real Estate, Consumer Packaged Goods, Distribution, Healthcare, Life Insurance, P&C Insurance, Specialty Insurance, Leisure and Recreation, Hospitality, Life Sciences, Manufacturing, Media, Faith-Based Nonprofit, Youth and Elderly Care, Special Cause Nonprofit, Oil and Gas, Chemicals, Professional Services, Retail, Utilities,
Triblio Key Enterprise and Cloud Applications
IDG Triblio
Triblio Revenues, $M:
| Type/Year | 2020 | 2021 | YoY Growth, % |
|---|---|---|---|
| Total Revenues, $M | Subscribe | Subscribe | Subscribe |
| Enterprise Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
| Cloud Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Triblio Revenue Breakdown By Type, $M:
| Type | License | Prof. Services | Hardware | Support & Maintenance | SaaS | PaaS | IaaS | Other (Non Enterprise Application Revenues) | Total |
|---|---|---|---|---|---|---|---|---|---|
| % of Total Revenues | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | 100% |
| Revenues, $M | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe |
Triblio Enterprise Applications Revenues By Functional Markets, $M:
Triblio Enterprise Applications Revenues By Verticals, $M:
Triblio Revenues By Region, $M
| Region | % of Total Revenues | 2021 Total Revenues, $M | 2021 Enterprise Applications Revenues, $M | 2021 Cloud Applications Revenues, $M |
|---|---|---|---|---|
| Americas | Subscribe | Subscribe | Subscribe | Subscribe |
| EMEA | Subscribe | Subscribe | Subscribe | Subscribe |
| APAC | Subscribe | Subscribe | Subscribe | Subscribe |
| Total | Subscribe | Subscribe | Subscribe | Subscribe |
Triblio Direct vs Indirect sales
| Region | Direct Sales | Indirect Sales | Total |
|---|---|---|---|
| Type % | Subscribe | Subscribe | Subscribe |
| Revenues, $M | Subscribe | Subscribe | Subscribe |
Triblio Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Triblio Customers
No. of Triblio Customers: 200
No. of Triblio Enterprise Applications Customers: x
No. of Triblio Cloud Customers: x
No. of Triblio Cloud Subscribers: x
Triblio works with customers around the world to grow their businesses efficiently and intelligently using ABM. Some of their customers are SugarCRM, Plex, Flexera, Trapeze,Quadrotech, Dodge, ServicePower, DLT.
Triblio Market Opportunities, M&A and Geo Expansions
In June 2020, IDG has agreed to acquire Triblio, in a union that will pair one of the largest B2B media brands around the world with one of the fastest-growing providers of ABM and B2B martech solutions. Triblio will retain its own brand and team as a division of IDG.
Triblio Risks and Challenges
The platform has a lot of room to improve. They have the right understanding of WHAT is needed to offer a robust ABM platform, but they miss the mark on HOW to do so. Ultimately, the platform is best suited for small and mid-size companies.
Triblio Ecosystem, Partners, Resellers and SI
Triblio integrates with a wide range of marketing, sales, and analytics tools like Eloqua, Google Ads, Google Analytics, Hubspot, Hubspot CRM, Linkedin, Marketo, Microsoft Dynamics CRM, Microsoft Power BI, Pardot, Salesforce, SugarCRM.
Triblio Cloud Infrastructure Insights
Subscribe to read more about:
- Triblio Public Cloud and Infrastructure (IaaS)
- Triblio Platform (PaaS)
- Triblio Application Delivery
- Triblio Private Cloud and Data Centers
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
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