Wunderkind (formerly BounceX) Strengths, Domain Expertise, and Key Differentiators
In June 2021, The Wunderkind-Klaviyo integration went live and available for customers to use. Any marketer using Wunderkind and Klaviyo will now be able to coordinate all communications in one place and better understand the revenue and engagement impact of their emails.
Since being founded in 2012, Bounce Exchange has swiftly grown to become the leader in cloud-based behavioral marketing and analytics software.
Wunderkind (formerly BounceX) Recent Developments
In April 2021, Wunderkind released Smart Sender, a new text messaging feature that uses onsite behavior to send individual customers texts based on when they’re most likely to buy.
In March 2020 BounceX is changing its name to Wunderkind on. The name change also follows the company reaching the major milestone of $100 million in annual recurring revenue. So far, BounceX has raised over $75 million in funding to date.
This announcement also aligns with the company’s vision of bringing this same experience and performance to every owned touchpoint for all online businesses. And the product roadmap for this year includes the introduction of integrations for new channels and product discovery solutions aimed at influencing customers earlier in their shopping journey.
BounceX released People-Based Marketing Software on the Salesforce AppExchange, the World's Leading Enterprise Apps Marketplace. BounceX's customers can now benefit from a new scalable digital revenue channel through its People-Based Marketing software.
Wunderkind (formerly BounceX) Mergers and Acquisitions (M&A) Activities
In November 2020, Wunderkind acquired SmarterHQ to supercharge growth for enterprise eCommerce
Wunderkind (formerly BounceX) Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Wunderkind (formerly BounceX) applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Wunderkind (formerly BounceX) and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Behavioral ID Engine, Behavioral Email, Exit Intent, Behavioral CMS, BEHAVIORAL AUDIENCES, customers.
Wunderkind (formerly BounceX) Overview
Ownership: - x
Number of Employees: 640
Functional Markets: CRM,
Wunderkind (formerly BounceX) Key Enterprise and Cloud Applications
Behavioral ID Engine, Behavioral Email, Exit Intent, Behavioral CMS, BEHAVIORAL AUDIENCES,
Wunderkind (formerly BounceX) Revenues, $M:
|Type/Year||2019||2020||YoY Growth, %|
|Total Revenues, $M||Subscribe||Subscribe||Subscribe|
|Enterprise Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
|Cloud Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Wunderkind (formerly BounceX) Revenue Breakdown By Type, $M:
|Type||License||Prof. Services||Hardware||Support & Maintenance||SaaS||PaaS||IaaS||Other (Non Enterprise Application Revenues)||Total|
|% of Total Revenues||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe||100%|
Wunderkind (formerly BounceX) Enterprise Applications Revenues By Functional Markets, $M:
Wunderkind (formerly BounceX) Enterprise Applications Revenues By Verticals, $M:
Wunderkind (formerly BounceX) Revenues By Region, $M
|Region||% of Total Revenues||2020 Total Revenues, $M||2020 Enterprise Applications Revenues, $M||2020 Cloud Applications Revenues, $M|
Wunderkind (formerly BounceX) Direct vs Indirect sales
|Region||Direct Sales||Indirect Sales||Total|
Wunderkind (formerly BounceX) Customers - Breakdown by Geo, Size, Vertical and Product
No. of Wunderkind (formerly BounceX) Customers: 350
No. of Wunderkind (formerly BounceX) Enterprise Applications Customers: 350
No. of Wunderkind (formerly BounceX) Cloud Customers: x
No. of Wunderkind (formerly BounceX) Cloud Subscribers: x
Over 350 companies work with BounceX, including world-leading enterprises such as Uniqlo, Neiman Marcus, Forever21, Samsonite, Hugo Boss, Avis and JetBlue, Jet.com, Lufthansa, Sears, Uniqlo, Comcast, Rodale, Hearst Corporation, Reader's Digest Association, and Gannett Company.
Wunderkind (formerly BounceX) Market Opportunities, M&A and Geo Expansions
In May 2018, BounceX has settled $31M in growth capital financing from Silicon Valley Bank (SVB) and its original venture investors.
The new capital will be used to make strategic eight-figure acquisitions, significantly expand the company's engineering resources, and invest in its proprietary database and device graph to support its growing list of clients. Bounce Exchange technology currently powers thousands of digital properties, expanding across a multitude of industries.
Wunderkind (formerly BounceX) Risks and Challenges
In May 2018, BounceX appointed Yiftah Frechter as Chief Technology Officer, he is an expert in marketing, advertising, and media technologies. In his new role as CTO, Frechter will continue to evolve the company's internal strategic technical direction as well as make sure BounceX is providing the best technologies to their elite and dynamic client base. It is little drawbacks for BounceX, that content marketing doesn't work for e-commerce companies - never has, and never will.
Wunderkind (formerly BounceX) Ecosystem, Partners, Resellers and SI
In September 2021, Wunderkind achieved a milestone in its partnership with leading customer relationship management (CRM) provider Salesforce , enhancing Salesforce Marketing Cloud’s data-sharing through a direct integration with Journey Builder.
With offices in NYC, San Francisco, and London, and partners around the world, Bouncex is creating Impactful Behavioral Marketing Experiences.
In May 2018, BounceX proclaimed $37M in funding and over the next two years plans to expand to 600 employees globally, with a concentration in its NYC and UK offices.
Wunderkind (formerly BounceX) Cloud Infrastructure Insights
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- Wunderkind (formerly BounceX) Public Cloud and Infrastructure (IaaS)
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Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
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